What works
Right on, no? I think so. This comes to us from the Umbro blog where a much bigger version is available, designed by Michael Deal.
This graphic simplifies a match into completed passes, shots on goal, and completed goals. Each completed pass gets a thin green bar – no difference for the length of the pass (good decision, Michael) – which has the visual impact of displaying possession across the course of the game. And we all know how important possession is. Then the blue triangles show shots on goal and the red balloons show us where goals are made. The success of this graphic is a result of the simplification – we have only three channels of information – possession, shots on goal, goals. There was no attempt to break the team down into its constituent members, which was probably the most important decision. There was also no attempt to do much with numbers – no percentage of time under possession, no counting up all shots on goal, no display of penalties in any way.
Before I forget, this is a time line. The main organizing axis is time. In fact, the only organizing axis is time. There was no attempt to represent space. Great decision because representing space – like some map of the field – would have muddied up the message beyond recognition. Take home point: when the goal is to show change over time, just stick to time and leave space out of it. We all know what the soccer field looks like and we all know that it’s hard to take a shot on goal from far away.
To the right of the graphic proper, the little grey triangles show which teams moved on from the round of 16.
What needs work
For the football neophytes, I would have loved to see a small number where the little grey triangle appears (except for every game played by every team) that showed how many points the team racked up during that match. In the first round, I know lots of US fans had trouble figuring out the round robin scoring system all added up. And even if you are totally familiar with the rules of the scoring system, it got to be difficult to play out all the hypotheticals – I happened to be sitting in a room full of MIT PhD students during one of the early Germany games that was being played at the same time as a critical match in the same group. There were many, many hypothetical outcomes accruing different scores in group play that had to be imagined and added up in order to understand Germany’s chance of moving into the round of 16. Sorting them all out was not easy, not even for ten MIT PhD candidates. Having a little chart that at least kept clear which points had already been earned would have been useful.
On representing space
I know I said Deal didn’t need to represent space because the point was to show change over time. However, I had some thoughts about how he might have been able to represent space in football-centric ways that would not have cluttered up the simplicity of the visual.
If the length of the passes were represented by the length of the green bars (maybe in a 4-step range progression), would we have been able to detect differences in styles of play from one team to the next? Or from one time period during the game to the next? I know that this would have added much more time during the creation of the graphic without increasing the value all that much. But it would have been one way to give each team a little specificity. Right now, the only way we know which team is which is by looking at the names. If, say, one happened to know that Spain plays a short game, then we might have been able to recognize the Spanish-ness of a time line full of short green bars.
One other thought on representing space, shots on goal from inside and outside the box could have been rendered in different saturation levels of the same color. Keeps things simple but adds depth to the information displayed.
References
Umbro Blog. (30 June 2010) Football As Art: the vital stats as you’ve never seen them before.
Deal, Michael. [graphic designer] Michael Deal’s graphic design site.