Tag Archives: holidays

Let the Swastika Bring You Luck in this New Year

It’s a little known fact that the swastika, famously appropriated and perverted by the Nazis, is (or was) a symbol of good luck.  Dating back to the Neolithic period, the symbol was frequently included in greetings and used as decoration.  A 1917 ad for swastika jewelry, for example, called the symbol the “oldest cross” and explained it like this: “To the wearer of swastika will come from the four winds of heaven good luck, long life and prosperity.”

Here are some additional examples of the swastika being used to send hopeful messages to loved ones, found by Tom Megginson at The Ethical Adman along with the one above:

Happy New Year, everyone.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

From Our Archives: Christmas

Christmas Across Cultures

The Economics of Christmas

Racializing Christmas

Christmas and Gender

Gift Guides and the Social Construction of Gender

Sexifiying Christmas

Christmas Marketing

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Holidays: A Time for Men to Buy Themselves Stuff

‘Tis the season where women’s workloads expand because they are held disproportionately responsible for the cleaning, decorating, cooking, card sending, gift buying, and gift wrapping involved with the holidays (e.g., you need 12 mums and 6 arms to make it all happen).

In light of that, this “survival tip” from Ace Hardware encouraging men to buy things for themselves is especially obnoxious.  Thanks to Martha J. for sending it to us!

—————————

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Mariah Carey’s “All I Want For Christmas”: 1994 vs 2011

This is one of our favorite Christmas-themed posts from the archive.  We hope you don’t mind the re-post!

Stressing remarkable differences between the two, Rachel and Lucy sent in the music videos for the original Mariah Carey version of “All I Want for Christmas is You” (1994) and the re-make (2011).  They suggested that the comparison reveals two trends: the rising emphasis placed on consumption and the new hyper-sexualization.  I figured, “yeah, I’ll bet they’re onto something there.”  And boy were they.

The first video involves Mariah mostly bounding around in the snow in a snow suit. Often acting pretty darn goofy, with dogs and Santa.

She spends part of the video inside with kids, a Christmas tree, presents, and more animals.  She’s usually wearing a sweater.

She spends less than (I’m guessing) 10 seconds of the video in a sexy Mrs. Claus outfit and, when she’s wearing it, it looks like she’s got long johns on her legs.

The new video, featuring Justin Bieber, is wildly different. Instead of a snowy field or an intimate home, the video takes place in a shopping mall.  It centrally features a Nintendo product.

Likewise, instead of bounding around in the snow like a goof, she spends the entire video up against a wall in super high heels and the sexy Mrs. Claus outfit (except this one doesn’t have sleeves or a midriff).

At one point she runs her hand down her body, touching her breast and moving down to her crotch; at another she just leans against the wall with her back to us and swings her butt back and forth.

So there’s one data point, for what it’s worth, but in line with emerging research on and plenty of anecdotal evidence of the “pornification” of American culture.

“All I Want for Christmas is You” (1994):

“All I Want for Christmas is You” (2011):

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Culture, Christmas, and Coordinating Human Action

These photos, taken by Ian Mansfield, are a neat illustration of how culture can coordinate human action.  They capture London on Christmas morning.  Said Mansfield:

Apart from the emptiness of the city, it is the silence that makes the experience such an addictive one for me.

London is never silent, not even at 3am, but on Xmas morning, it is almost silent. The background drone of aircraft approaching Heathrow has gone, and away from main roads, the streets lack the sound of car tyres rolling over tarmac.

Heading home, also a sound you never really hear now – the pealing of church bells. Not just coming from a single church you are nearby, but from all over the city as the sound carries far further than usual and surrounds you from all sides. Magical.

More at Ian Mansfield’s website (via BoingBoing).

—————————

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

White Privilege and the Snow-White Santa

This is one of our favorite Christmas-themed posts from the archive.  We hope you don’t mind the re-post!

White privilege refers to the many, many benefits of being white in a society dominated, both culturally and materially, by other white people. The notion was popularized by Peggy McIntosh in a 1989 an essay titled White Privilege: Unpacking the Invisible Knapsack.  One benefit is that most fictional characters, unless otherwise specified (and sometimes even so), are assumed to be white.  Growing up non-white in a white-dominated world, then, means that  most of the mythological figures of your childhood do not look like you in one important way.

Santa, of course, is a fictional figure whose appearance is invented.  Theoretically anyone could be Santa.  Yet, while we may see the occasional non-white Santa at the mall or in novelty holiday stories, he is unbearably and overwhelmingly white in our (google-able) imagination:  The first three pages of a google image search for “Santa”:

For more examples, see all of our posts about white privilege.  Thanks for Martha Pitts as Ms. for this post idea.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Christmas at the White House: A Role for the 1st Lady

We’ve posted before about how women are held disproportionately responsible for making holidays happen.  In our imaginations, and all-too-often in real life, the majority of the cleaning, the decorating, the cooking, the gift buying, and the card sending is done by women.

Last year Jeremiah J. sent in a twist on this theme: a CBS report on the First Ladies’ intimate involvement in the decorating of the White House for the holidays. Accordingly to the guest, they are the “commander of chief of Christmas, and they all really care.”

Embedding is disabled (watch the video here), but here are some screenshots:

The segment is also a really great example of how women get associated with trivial things. In addition to that stunning line, “commander of chief of Christmas,” the guest explains: “they all have their signature style… it’s really a lot of fun.” Fun, yes, but not by any means important. At the end of the video, the guest is asked if she wrote the book on First Lady involvement with decorating because she wanted ideas for how to decorate her own home. A good sport, the woman replies yes.

This year the White House highlighted Michelle Obama’s role in managing the decorating of the 54 Christmas trees that currently dot the residence.  The story specifies that Ms. Obama had help — 85 volunteers — but also that they were there to help her, specifically, with her job: “…none of this would be possible if not for the volunteers… and Mrs. Obama thanked them in her remarks this afternoon.”

Michelle Obama receives the “official White House tree” (LA Times):

See also: 12 Mums Make the Workload Light, Christmas is Women’s Work, and Holding Women Responsible for the Holidays.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

A Short History of Santa Claus

In this fun four minute history of Santa Claus, CGP Gray explains how the character evolved, the role of Coca Cola, his conquest of the globe (i.e., Santa’s cultural imperialism), and the ongoing debates about where, exactly, he lives.

Also from CGP Gray:

Via Blame It On The Voices.

—————————

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.