new media

Two basketball teams go head-to-head in an esports competition, with spectators cheering them on. (Photo: Dan Steinberg/Invision for NBA 2K/AP Images)

In late 2016, a sports championship event was held in Chicago, drawing 43 million viewers during the series finals. That was 12 million more people than watched the 2016 NBA Finals.

It wasn’t soccer, or football, or even the World Series of Poker. Instead, it was the “League of Legends” World Finals, an esports competition.

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High school senior Jamire Calvin announces his commitment to Oregon State University during the U.S. Army All-American Bowl on Jan. 7, 2017.
High school senior Jamire Calvin announces a commitment to Oregon State University during the U.S. Army All-American Bowl on Jan. 7, 2017. (Photo from USA TODAY Sports)

Each year, universities in the United States spend millions of dollars and college football coaches invest countless hours in an effort to lure top players to their schools. The recruiting process culminates with “National Signing Day,” on which high school seniors are officially able to sign National Letters of Intent that bind them to attend a particular university. As National Signing Day 2017 approaches this Wednesday (Feb. 1), millions of people will visit recruiting websites, such as rivals.com and scout.com, to follow who signs with which school. College football fans will alternately experience joy when a top prospect commits to their favorite team and devastation when a recruit goes elsewhere (this is often how I’ve felt as a fan, at least).

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