For many people across the U.S., the summer of 2020 felt as if racial tension reached a fever pitch. The murder of George Floyd was met with anger, outrage, and a great deal of political banter among elected officials. Following the summer of 2020, there was a wave of discussion about diversity, equity, and inclusion (DEI) across the sporting/corporate world, along with a related “resurgence” of attention to historically Black colleges and universities (HBCUs), with a particular focus on athletics. But please don’t call it a comeback, ‘cause HBCUs have been here for years. It is only now that the national sports media has shone a spotlight on decades of systemic financial and racial inequalities that have led to top Black students and athletes being lured away from HBCUs to predominantly white institutions (PWIs).