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Eyelid surgery is the third most common cosmetic procedure in the world.  Some are necessary for drooping eyelids that interfere with vision, others are undertaken in order to enable people to look younger, but many people choose these surgeries to make their eyes look more Western or whiter, a characteristic often conflated with attractiveness.

Recently Julie Chen — a TV personality and news anchor — revealed that she had undergone eyelid and other surgeries almost 20 years ago in order to comply with the standards of beauty and “relatability” demanded of her bosses.  She released these photos in tandem with the story:

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Chen said that she was torn about whether to get the surgeries.  Her entire family got involved in the conversation and they split, too, arguing about whether the surgeries represented a rejection of her Chinese ancestry.

Ultimately, though, Chen was under a lot of pressure from her bosses.  One told her “you will never be on this anchor desk, because you’re Chinese.” He went on:

Let’s face it, Julie, how relatable are you to our community? How big of an Asian community do we have in Dayton? ‘On top of that, because of your heritage, because of your Asian eyes, sometimes I’ve noticed when you’re on camera and you’re interviewing someone, you look disinterested, you look bored.

Another man, a “big time agent,” told her: “I cannot represent you unless you get plastic surgery to make your eyes look bigger.”

While cosmetic surgeries are often portrayed as vanity projects, Chen’s story reveals that they are also often about looking “right” in a competitive industry. Whether it’s erotic dancers getting breast implants, waitresses getting facelifts, or aspiring news anchors getting eyelid surgery, often economic pressures — mixed with racism and sexism — drive these decisions.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

In this post I present the most comprehensive analysis ever reported of the gender of New York Times writers (I think), with a sample of almost 30,000 articles.

This subject has been in the news, with a good piece the other day by Liza Mundy — in the New York Times — who wrote on the media’s Woman Problem, prompted by the latest report from the Women’s Media Center. The WMC checked newspapers’ female byline representation from the last quarter of 2013, and found levels ranging from a low of 31% female at the NYT to a high of 46% at the Chicago Sun-Times. That’s a broad study that covers a lot of other media, and worth reading. But we can go deeper on the NYTimes, thanks to the awesome data collecting powers of my colleague Neal Caren.

Here are the results based on 21,440 articles published online from October 23, 2013 to February 25, 2014.

Women’s authorship

1. Women were the first author on 34% of the articles. This is a little higher than the WMC got with their A-section analysis, which is not surprising given the distribution of writers across sections.

2. Women wrote the majority of stories in five out of 21 major sections, from Fashion (52% women), to Dining, Home, Travel, and Health (76% women). Those five sections account for 11% of the total.

3. Men wrote the majority of stories in the seven largest sections. Two sections were more than three-fourths male (Sports, 89%; and Opinion, 76%). U.S., World, and Business were between 66% and 73% male.

Here is the breakdown by section (click to enlarge):

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Gender words

Since we have all this text, we can go a little beyond the section headers served up by the NYTimes‘ API. What are men and women writing about? Using the words in the headlines, I compiled a list of those headline words with the biggest gender difference in rates of appearance.

For example, “Children” occurred 36 times in women’s headlines, and 24 times in men’s headlines. Since men used more than twice as many headline words as women, this produced a very big gender spread in favor of women for the word “Children.”  On the other hand, women’s headlines had 10 instances of “Iran,” versus 85 for men. Repeating this comparison zillions of times, I generated these lists:

NYTimes headline words used disproportionately in stories by

WOMEN MEN
Scene US
Israel Deal
London Business
Hotel Iran
Her Game
Beauty Knicks
Children Court
Home NFL
Women Billion
Holiday Nets
Food Music
Sales Case
Wedding Test
Museum His
Cover Games
Quiz Bitcoin
Work Jets
Christie Chief
German Firm
Menu Nuclear
Commercial Talks
Fall Egypt
Shoe Bowl
Israeli Broadway
Family Oil
Restaurant Shows
Variety Super
Cancer Football
Artists Hits
Shopping UN
Breakfast Face
Loans Russia
Google Ukraine
Living Yankees
Party Milan
Vows Mets
Clothes Kerry
Life Gas
Child Investors
Credit Plans
Health Calls
Chinese Fans
India Model
France Fed
Park Protesters
Doctors Team
Hunting Texas
Christmas Play

Here is the same table arranged as a word cloud, with pink for women and blue for men (sue me), and the more disproportionate words larger (click to enlarge):

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What does it mean?

It’s just one newspaper but it matters a lot. According to Alexa, NYTimes.com is the 34th most popular website in the U.S., and the 119th most popular in the world — and the most popular website of a printed newspaper in the U.S. In the JSTOR database of academic scholarship, “New York Times” appeared almost four-times more frequently than the next most-commonly mentioned newspaper, the Washington Post.

Research shows that when women are charge, they tend to produce better outcomes for women below them in the organizational hierarchy. Jill Abramson, the NYTimes‘ executive editor, is aware of this issue, and proudly told the Women’s Media Center that she had reached the “significant milestone” of having a half-female news masthead (which is significant). So why are women underrepresented in such prominent sections?  I’m really wondering. The NYTimes doesn’t even do as well as the national average: 41% of the 55,000 “News Analysts, Reporters and Correspondents” working full-time, year-round in 2012 were women.

Organizational research finds that large companies are less likely to discriminate against women, and we suspect three main reasons: greater visibility to the public, which may complain about bias; greater visibility to the government, which may enforce anti-discrimination laws; and greater use of formal personnel procedures, which limits managerial discretion and is supposed to weaken old-boy networks. Among writers, however, an informal, back-channel norm still apparently prevails — at least according to a recent essay by Ann Friedman. Maybe NYTimes‘ big-company, formalized practices apply more to departments other than those that select and hire writers.

A more in-depth discussion of these findings, with details on Cohen and Caren’s research methods, can be found at Family Inequality. Cross-posted at Pacific Standard.

Philip N. Cohen is a professor of sociology at the University of Maryland, College Park, and writes the blog Family Inequality. You can follow him on Twitter or Facebook.

The narrative of the American Dream is one of upward mobility, but there are some stories of mobility we prize above others.  Who is more successful: a Mexican-American whose parents immigrated to the U.S. with less than an elementary school education, and who now works as a dental hygienist? Or a Chinese-American whose parents immigrated to the U.S. and earned Ph.D. degrees, and who now works as a doctor?

Amy Chua (AKA “Tiger Mom”) and her husband Jed Rubenfeld, author of the new book The Triple Package, claim it’s the latter. They argue that certain American groups (including Chinese, Jews, Cubans, and Nigerians) are more successful and have risen further than others because they share certain cultural traits. Chua and Rubenfeld bolster their argument by comparing these groups’ median household income, test scores, educational attainment, and occupational status to those of the rest of the country.

But what happens if you measure success not just by where people end up — the cars in their garages, the degrees on their walls — but by taking into account where they started? In a study of Chinese-, Vietnamese-, and Mexican-Americans in Los Angeles whose parents immigrated here, sociologist Min Zhou and I came to a conclusion that flies in the face of Chua and Rubenfeld, and might even surprise the rest of us: Mexicans are L.A.’s most successful immigrant group.

Like Chua and Rubenfeld, we found that the children of Chinese immigrants exhibit exceptional educational outcomes that exceed those of other groups, including native-born Anglos. In Los Angeles, 64 percent of Chinese immigrants’ children graduated from college, and of this group 22 percent also attained a graduate degree. By contrast, 46 percent of native-born Anglos in L.A. graduated from college, and of this group, just 14 percent attained graduate degrees. Moreover, none of the Chinese-Americans in the study dropped out of high school.

These figures are impressive but not surprising. Chinese immigrant parents are the most highly educated in our study. In Los Angeles, over 60 percent of Chinese immigrant fathers and over 40 percent of Chinese immigrant mothers have a bachelor’s degree or higher.

At what seems to be the other end of the spectrum, the children of Mexican immigrants had the lowest levels of educational attainment of any of the groups in our study. Only 86 percent graduated from high school — compared to 100 percent of Chinese-Americans and 96 percent of native-born Anglos — and only 17 percent of graduated from college. But their high school graduation rate was more than double that of their parents, only 40 percent of whom earned diplomas. And, the college graduation rate of Mexican immigrants’ children more than doubles that of their fathers (7 percent) and triples that of their mothers (5 percent).

There is no question that, when we measure success as progress from generation to generation, Mexican-Americans come out ahead.

A colleague of mine illustrated this point with a baseball analogy: Most Americans would be more impressed by someone who made it to second base starting from home plate than someone who ended up on third base, when their parents started on third base. But because we tend to focus strictly on outcomes when we talk about success and mobility, we fail to acknowledge that the third base runner didn’t have to run far at all.

This narrow view fuels existing stereotypes that Chua and Rubenfeld play into — that some groups strive harder, have higher expectations of success, and possess a unique set of cultural traits that propels them forward.

For at least a generation, Americans have been measuring the American Dream by the make of your car, the cost of your home, and the prestige of the college degree on your wall. But there’s a more elemental calculation: Whether you achieved more than the generation that came before you. Anyone who thinks the American Dream is about the end rewards is missing the point. It’s always been about the striving.

Jennifer Lee, PhD, is a sociologist at the University of California, Irvine. Her book, The Diversity Paradox, examines patterns of intermarriage and multiracial identification among Asians, Latinos, and African Americans.  

Cross-posted at Time and Zocalo Public Square.

Sociologist Sangyoub Park forwarded us a fascinating account of Ikea’s business model… for China.  In the U.S., there are rather strict rules about what one can do in a retail store.  Primarily, one is supposed to shop, shop the whole time, and leave once one’s done shopping.  Special parts of the store might be designated for other activities, like eating or entertaining kids, but the main floors are activity-restricted.

Not in China.  Ikea has become a popular place to hang out.  People go there to read their morning newspaper, socialize with friends, snuggle with a loved one, or take a nap.  Older adults have turned it into a haunt for singles looking for love.  Some even see it as a great place for a wedding.

This is a great example of the social construction of spaces: what seems like appropriate behavior in a context is a matter of cultural agreement.  In the U.S., we’ve accepted the idea that the chairs in our local furniture store are not for socializing.  Some of us, depending on our privilege, could probably get ourselves arrested if we took a nap at our local Mattress King.  But this isn’t an inevitable truth.  If we all just collectively change our minds, the people with power included, then things could be different.

Cross-posted at Pacific Standard.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Way back in 1978, Mark Fishman wrote an article titled “Crime Waves as Ideology.”  It referred to the way in which TV news gets organized thematically in ways that make non-trends appear to be trends.  Fishman pointed out that the news directors can unwittingly create media crime waves — sudden increases in the number of stories even as the the actual number of crimes remains unchanged.  Once the theme is established, it’s just a matter of combing the city or the entire country for incidents that fit.  Today we’re so used to it that when we watch the local news at eleven, we barely notice.

Now, thanks to hyperlinks, online news can do the same thematic grouping.  Consider: on a recent Sunday, both New York tabloids put the same story on page one — the stabbing death of a woman and four children in their apartment in Sunset Park, Brooklyn.

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Early word from the police was that “it’s looking a domestic violence case.” Apparently the killer knew the victims and may have been a relative.

What caught my attention was the “related” story that the Daily News linked to on its website version of the story.  What kind of story might be related?  A story about the family?  About difficulties faced by Chinese immigrants or conflicts within an immigrant community?  About mental illness and violence?  About ethnic and demographic changes in Sunset Park?   No.  None of the above.  The related story is actually an entirely unrelated story.

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The story the Daily News chose as “related” concerns the “Green Gang goon who was caught on video slugging a female New England Patriots fan in the face after the Jets’ upset victory” a week earlier. It turns out that in a fight twenty years ago, when he was 17, he fatally stabbed another kid.  He served three years.

How are these two stories related? There is no connection between the two killers or their victims. The incidents are separated by two decades.  The motives and circumstances are entirely different.  If the Jets fan had not been caught on camera punching the female Patriots fan, no journalist following the Sunday killing would have dug up information on this crime of twenty years ago in an attempt to elaborate on the Sunset Park killings.  Knowing about that “related” crime gives us no better understanding of Sunday’s stabbing.

Instead, the two stories are related by a common theme — they are both about killing where the weapon is a knife.  The Daily News seems to be taking a page from Amazon’s marketing strategy. “Readers who liked this story also liked . . .”  or Netflix recommendations. Television news often groups stories thematically. A story about a commercial arson in one part of town will be followed by a story about an accidental fire in a house in a distant neighborhood. The circumstances, location, and causes of the two fires are completely different, and if the big fire had not occurred, that house fire might not have been newsworthy.  But that night, it fit with the fire theme.

Here is another example in a screengrab from the Daily News website:

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A stabbing at the University of Indiana. The related stories are a stabbing death of a teacher in Long Beach, California and of a teacher in a Texas high school.

So, students stabbing people at schools — is that a real trend? Probably not, but it is a news theme.

Cross-posted at Montclair Socioblog.

Jay Livingston is the chair of the Sociology Department at Montclair State University. You can follow him at Montclair SocioBlog or on Twitter.

Can we at least agree that it’s racist to dress your dog up like a racial caricature?

“Little Spanish Bandito Dog Costume” (link):

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“The Geisha Dog Costume” (link):
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“Pup Shalom Dog Costume” (link):

 

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“Indian Dog Costume” (link):

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Originally posted in 2009, but the links are still live! Via Alas A Blog.  

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Some sociologists went to the US Open final and posted about it on Facebook.  Here’s what they saw. Notice the size of the court.

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(Photo by Jenn Lena)

I saw the match too. When I got home from work, I turned on CBS.  Here’s what I saw.

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On my 40″ flat-screen Samsung, I could see the match as though I were in the box seats, nothing between me and the court. I could see the grimace on a player’s face, the sweat stains on his shirt. I sat on an upholstered chair. And it cost me nothing.

How much was a plastic seat in the top rows of Arthur Ashe Stadium? I don’t know. My grounds pass on Day 3 was $66.  Seats for the finals were $95. I have sat up there near the top. The players are colorful miniatures moving around on the green rectangles. The distant perspective allows – forces – you to see the whole court, so you are aware of placement strategies and patterns of movement you might otherwise not have noticed. But tennis isn’t football; strategy, especially in singles, is fairly obvious and not complicated.

From way up there, the players are so far away.  It’s as though you were looking at your TV through the wrong end of a telescope. You see the game differently, and you hear it differently. A player hits a solid backcourt shot, and for a noticeable half-second or so, you hear silence. Only when the ball is clearing the net do you hear the impact of the stroke.

Why go out to Flushing Meadow? It’s ridiculous to think about this in the narrow economic framework of money and tennis narrowly defined.  My $0 view of the match was far better than that of my FB friends in their expensive seats high above the court.  Close that micro-economics book and open Durkheim.  Think about the match as ritual. It’s not just about Nadal and Djokovic whacking a fuzzy yellow ball back and forth for a couple of hours. A ritual includes everyone. If you’re there, you are part of that group. You are one with the with the people in the stadium and with the charismatic figures in center court

That’s why, if something is a ritual, being there is so important. Showing up is more than just 80%. It’s everything. If you’re there, you are part of our group. You go to Thanksgiving dinner at Aunt Diane’s house not because the food is good.  You might get better food and more enjoyment at home with take-out Chinese and a TV.  You go because your presence defines you as a member of the group. Not going is tantamount to saying that you are just not part of this family.

The Final is not just any match. It is the ritual that anoints our king, hence the trophies and pageantry and ritualistic incantations (speeches) after the match.  I would guess that most of the people there yesterday would choose even a so-so final over a close, well-played match on an outside court in Round 3.  Because this match is so important, it generates more mana. And that energy is created by the crowd.   Of course, the crowd’s perception is that it is the players who are creating that special feeling, and it helps if the match on the court is close and well-played. But the same match – every shot exactly the same – played in an early round in a nearly empty stadium would not create that same feeling for the handful of spectators who showed up.

What makes the ticket worth all the money then is not the quality of the play. It is the symbolic meaning of the ritual and the strong feeling you get from being part of that ritual. You were there, with Nadal and Djokovic.  That ritual exists in sacred time, linked to other great finals matches.  So maybe you save your ticket stub or your program as your link to that sacred past.

I saw the same match, and I had a better view. But I’m not going to save my cable TV bill.

Cross-posted at Montclair SocioBlog.

Jay Livingston is the chair of the Sociology Department at Montclair State University. You can follow him at Montclair SocioBlog or on Twitter.

Screenshot_1This is the fourth post in a four part series.  Start at the beginning with: Whimsical Branding Obscures Apple’s Troubled Supply Chain.

Despite the recent scandals regarding Apple’s business practices, it has succeeded at cultivating a brand to which we feel positive emotional attachment. In three previous posts, I showed that the company accomplishes this with commercials that associate its products with playfulness, sentimentality, and cool youthfulness.  The most prominent theme, however, and I suspect the most powerful aspect of the company’s emotional branding strategy, is the hope it cultivates in each of us of who we could be by virtue of using the company’s products.

Taken together, the whole of Apple’s advertising campaigns suggest that, if we use their products, we will be our hippest, coolest, most creative, intelligent, adventurous, socially engaged, and admired selves. The idea of Apple users as standouts from the masses was introduced in the company’s first commercial that aired only once, during the 1984 Super Bowl broadcast:

In this commercial Apple attacks the “boring” IBM and its “mindless” users controlled by a televised ruler in an Orwellian dystopia.  It also suggests that there is something special about the company and its products that will allow it, with the help of its customers, to change the course of history. A commodification of the counter-cultural ethos of the 1960s and ‘70s, this theme was prominent in the first few years of the company’s advertising, but went dormant during Steve Jobs’ 12-year hiatus. It was resurrected in 1997 when Jobs returned to the helm of the company. The now iconic and much revered commercial titled “The Crazy Ones” launched the company’s slogan “Think Different” into our vocabulary, and helped reposition the company, then floundering, onto its path to meteoric financial growth:

With ads like these, Apple doesn’t suggest that one will become Mahatma Ghandi, Amelia Earhart, or Pablo Picasso per se, but that daring to be different (by purchasing an Apple product) opens up the possibility for one to do great things.

This trend continues today in commercials that appeal to our desire to be valued and admired as artistically creative, culturally relevant, and intellectually engaging. Apple’s commercial for the iPhone 4S and Siri, titled “Rock God”, aired in 2012 and exemplifies this trend.

Others, like the “iPad is Amazing” commercial that introduced the device in 2010, speak to how iPad users will be intellectually, culturally, and professionally engaged and valuable people for using the device:

Commercials like these emphasize that Apple products are tools for self-development. By providing the opportunity to learn, create, and share, Apple products facilitate the expression of one’s unique, individual, and socially valued identity. In today’s digitally mediated world where social networking is the norm, the promise of such narcissistic pursuits and outcomes is a key part of Apple’s brand strategy. “Be your best 21st century you!”, recent ads seem to shout.

In this sense, Apple products offer consumers the opportunity to increase their cultural capital. Social theorist Pierre Bourdieu defined cultural capital broadly as one’s accumulated knowledge and skills. Commercials like those above for the iPhone and iPad suggest that Apple helps its customers bolster their cultural capital and raise their social standing. In a time when we are all tasked with marketing and selling ourselves to make it in the world, commercials like these amount to a message about personal and financial success. This is a powerfully seductive promise.

Is it any wonder that news of worker abuse, poisoning, and workplace suicide fails to compromise the company’s financial standing? In fact, in the immediate aftermath of negative reports about its Chinese supply chain in early 2012, Apple went on to post record sales of iPhones and iPads. Most recently, a report by China Labor Watch that documents unlawful, unsafe, and abusive work conditions at Pegatron facilities throughout China has been popularly interpreted by the tech community and mainstream journalists as exciting news that a “cheap iPhone” is on its way. As I pointed out in my first post  in this series, Apple’s ability to obscure with its brand promise the environmental degredation and human rights abuses within its supply chain is commodity fetishism at both its best and its worst. Behind that beautiful fetish of aluminum and glass lies the reality of globalization.

Nicki Lisa Cole, Ph.D. is a lecturer in sociology at Pomona College. She studies the connections between consumer culture, labor, and environmental issues in global supply chains. You can follwer her at 21 Century Nomad, visit her website, and learn more about her research into Apple here.