This has been a hard week.  Another young, unarmed black man was killed by police. The Root added Michael Brown’s face to a slideshow of such incidents, started after a black man named Eric Garner died after being put in a chokehold by officers less than one month ago.  This week’s guilty verdict in the trial of the man who shot Renisha McBride left me feeling numb.  Nothing good could come of it, but at least I didn’t feel worse.

The shooting of Michael Brown, however, is still undergoing trial by media and the verdict is swayed by the choices made by producers and directors as to how to portray him. When Marc Duggan was killed by police earlier this year, they often featured pictures in which he looked menacing, including ones that had been cropped in ways that enhanced that impression.

Left: Photo of Duggan frequently used by media; right: uncropped photo in which he holds a plaque commemorating his deceased daughter.

As the media coverage of Brown’s death heated up, the image that first circulated of Brown was this:

Reports state that this was his current Facebook profile picture, with the implication that media actors just picked the first or most prominent picture they saw.  Or, even, that somehow it’s Brown’s fault that this is the image they used.

Using the image above, though, is not neutrality.  At best, it’s laziness; they simply decided not to make a conscious, careful choice.  It’s their job to pick a photograph and I don’t know exactly what the guidelines are but “pick the first one you see” or “whatever his Facebook profile pic was on the day he died” is probably not among them.

There are consequential choices to be made.  As an example, here are two photos that have circulated since criticism of his portrayal began — the top more obviously sympathetic and the bottom more neutral:

Commenting on this phenomenon, Twitter user @CJ_musick_lawya released two photos of himself, hashtagged with #iftheygunnedmedown, and asked readers which photo they thought media actors would choose.

Top: Wearing a cap and gown with former President Clinton; bottom: in sunglasses posing with a bottle and a microphone.

The juxtaposition brilliantly revealed how easy it is to demonize a person, especially if they are a member of a social group stereotyped as violence-prone, and how important representation is.  It caught on and the imagery was repeated to powerful effect. A summary at The Root featured examples like these:

The New York Times reports that the hashtag has been used more than 168,000 times as of  August 12th.  I want to believe that conversations like these will educate and put pressure on those with the power to represent black men and all marginalized peoples to make more responsible and thoughtful decisions.

Eyelid surgery is the third most common cosmetic procedure in the world.  Some are necessary for drooping eyelids that interfere with vision, others are undertaken in order to enable people to look younger, but many people choose these surgeries to make their eyes look more Western or whiter, a characteristic often conflated with attractiveness.

Recently Julie Chen — a TV personality and news anchor — revealed that she had undergone eyelid and other surgeries almost 20 years ago in order to comply with the standards of beauty and “relatability” demanded of her bosses.  She released these photos in tandem with the story:

Chen said that she was torn about whether to get the surgeries.  Her entire family got involved in the conversation and they split, too, arguing about whether the surgeries represented a rejection of her Chinese ancestry.

Ultimately, though, Chen was under a lot of pressure from her bosses.  One told her “you will never be on this anchor desk, because you’re Chinese.” He went on:

Let’s face it, Julie, how relatable are you to our community? How big of an Asian community do we have in Dayton? ‘On top of that, because of your heritage, because of your Asian eyes, sometimes I’ve noticed when you’re on camera and you’re interviewing someone, you look disinterested, you look bored.

Another man, a “big time agent,” told her: “I cannot represent you unless you get plastic surgery to make your eyes look bigger.”

While cosmetic surgeries are often portrayed as vanity projects, Chen’s story reveals that they are also often about looking “right” in a competitive industry. Whether it’s erotic dancers getting breast implants, waitresses getting facelifts, or aspiring news anchors getting eyelid surgery, often economic pressures — mixed with racism and sexism — drive these decisions.

Flashback Friday.

Somewhere we got the idea that “caveman” courtship involved a man clubbing a woman over the head and dragging her by the hair to his cave where he would, presumably, copulate with an unconscious or otherwise unwilling woman.  This idea, as these two products show, is generally considered good for a chuckle.

(glasses sent in by Cole S.H.)

(tray for sale at the Rose Bowl Flea Market, photo by me)

Of course, we have little to no knowledge of the social lives of early humans.  First, long buried bodies and archeological dig sites simply can’t tell us much about how men and women interacted.  Second, to speculate about early humans based on humans today is to project the present onto the past.  To speculate about early humans based on today’s apes is (at least) as equally suspect.  Ape behavior varies tremendously anyway, even among our closest cousins. Which type do we choose?  The violent and hierarchical chimp or the peace-loving Bonobos who solve all social strife with sex?

In other words, the caveman-club-‘er-over-the-head-and-drag-her-by-the-hair narrative is pure mythology. The mythology, nonetheless, affirms the idea that men are naturally coercive and violent by suggesting that our most natural and socially-uncorrupted male selves will engage in this sort of behavior.  Rape, that is.

The idea also affirms the teleological idea that society is constantly improving and, therefore, getting closer and closer to ideals like gender equality.  If it’s true that “we’re getting better all the time,” then we assume that, whatever things are like now, they must have been worse before.  And however things were then, they must have been even worse before that.  And so on and so forth until we get all the way back to the clubbing caveman.

Thinking like this may encourage us to stop working to make society better because we assume it will get better anyway (and certainly won’t get worse).  Instead of thinking about what things like gender equality and subordination might look like, then, we just assume that equality is, well, what-we-have-now and subordination is what-they-had-then.  This makes it less possible to fight against the subordination that exists now by making it difficult to recognize.

The idea of caveman courtship, in other words, seems silly and innocuous.  But it actually helps to naturalize men’s aggressive pursuit of sex with women.  And that naturalization is part of why it is so difficult to disrupt rape myths and stop rape.

Originally posted in 2008 and cross-posted at Ms. magazine.

Ten women marched in defiance of the stigma against women smoking cigarettes as part of the New York Easter Day Parade in 1929.  The interesting thing was, however, it was all a sham. The tobacco industry had set the whole thing up with the help of public relations mastermind, Edward Bernays.  American Tobacco Company President George Hill  knew cigarette sales would skyrocket if more U.S. women smoked, a behavior reserved for men in the 1920s that had closed off the female market.

Within one year of Bernay’s stint, women were smoking.

Today, similarly, Japanese fast-food has found a way to bypass the cultural stigmas that impede their profits. One food chain noticed many women would not buy their biggest-sized burgers.  The culprit was ochobo, a Japanese custom that prevents women from opening their mouth widely in public.  Small mouths are considered beautiful and opening them widely is considered “ugly” and “rude.”  The restaurant concluded that it would get into the business of “freeing women from the spell of ‘ochobo.’”

The burger chain invented a wrapper that would allow women to open their mouths larger, but not be seen: the liberation wrapper. It is a profitable tactic touted as a cultural solution.

You can watch them introduce the wrapper in this short video:

The liberation wrapper was welcomed in Japanese media and social networks, spreading its popularity.  Similarly, Bernay’s public relation’s stint in 1929 garnered much of its success from the media hype that ensued then.

The approach has produced results. Sales of the Japanese chain’s biggest burgers jumped 213% after the wrappers were made because they allowed the burgers to become “socially available” to women.

Of course, the irony is that the burger chain’s “solution” isn’t actually liberating women.  By hiding the deviation behind a paper mask, it is actually reinforcing Ochobo. After all, the social reality remains — it is not acceptable for Japanese women to display an open mouth in public.

Michael Lozano is a graduate of CSULB’s Sociology Honors program and frequent contributor to NewAmericaMedia.org and VoiceWaves.org, a hyper-local news site based in Long Beach, CA.

“What is it that I want?”

Jane Van Galen asked herself this question after reading a gushing profile of an “island cabin” in The Seattle Times.   It begins: “Lots of folks have lots of reasons for wanting their own piece of land out of town” and quotes one of the new cabin’s owners who, when pregnant, came to realize: “I can’t raise a child just in the city … I wanted woods, salamanders and pileated woodpeckers.”

So, she and her husband “went right out,” bought nine acres on an island, and built this a stunning “cabin.” Writing at her site, Education and Class, Van Galen processed her reaction to this article. She added up the costs, figuring that the owners spent close to a million dollars.  “I knew that my unease,” she wrote, “was not just straightforward jealously.”  So, what did she want?

She knew what she did not want:

Narratives in which the wealthy are held up as model parents who upon hearing of the dangers of the modern world, “go right out” to provide acres of weekend woods for their children; narratives that invite us to admire their paint colors and beautiful windows and solid black granite bathtub without asking too many questions about how it is that relatively young parents can ensure that their child has access to acres of his own private salamanders, and especially not to ask too many questions about how all children might have room to grow and thrive...

She wanted, “for once,” to hear wealthy people just admit they’re rich — for whatever reason — instead of framing their decision to build a vacation home as simply what any good parent would do.

“I love having this for my son,” the owner is quoted.  But Van Galen wants to know: What about everyone else’s children?

Cross-posted at Global Policy TV.

Flashback Friday.

This remarkable newspaper article illustrates how skin color (which is real) gets translated into categorical racial categories (which are not).  The children in the images below — Kian and Remee Hodgson — are fraternal twins born to two bi-racial parents:

The story attempts to explain the biology:

Skin colour is believed to be determined by up to seven different genes working together. If a woman is of mixed race, her eggs will usually contain a mixture of genes coding for both black and white skin. Similarly, a man of mixed race will have a variety of different genes in his sperm. When these eggs and sperm come together, they will create a baby of mixed race.  But, very occasionally, the egg or sperm might contain genes coding for one skin colour. If both the egg and sperm contain all white genes, the baby will be white. And if both contain just the versions necessary for black skin, the baby will be black.

Fair enough.

But then the journalist makes a logical leap from biological determinants of skin color to racial categories. Referring now to genes for skin color as “black” and “white” genes, she writes: “Baby Kian must have inherited the black genes from both sides of the family, whilst Remee inherited the white ones.”  And, of course, while both children are, technically, mixed race*, the headline to the story, “Black and White Twins,” presents them as separate races.

We’re so committed to racial differences that the mother actually speaks about their similarities as if it is surprising that twins of different “races” could possibly have anything in common.  She says:

There are some similarities between them. They both love apples and grapes, and their favourite television programme is Teletubbies.”

This is also a nice example of a U.S.-specific racial logic. This might not have been a story in Brazil at all, where racial categories are determined more by color alone and less by who your parents are.  It is not uncommon there to have siblings of various racial designations.

The twins, by the way, are seven now.

* Of course, identifying them as mixed race also re-inscribes racial categories in that you must believe in two or more racial categories to believe that it is possible to mix them.

Originally posted in 2008.

Call for Papers:

• I’m looking for recommendations for fantastic blog posts addressing gender and its intersections for a book project.   Self-nominations are welcome!  Please send ideas to lwade@oxy.edu.

SocImages News:

• Happy birthday, little blog!  You’re 7!

Elsewhere on the Web:

• I spent an hour with Sex Nerd Sandra talking the history of hookup culture. Listen here.
• A post about racist color blind dress codes caught the attention of NPR. They interviewed me for a story about the phenomenon.
• New York Magazine wrote about our discussion of rural white men rollin’ coal.
• TV Guide picked up Sezin Koehler’s coverage of the failed coverage of female body parts at HBO.
• I appeared on Portland’s Carl in the Morning to talk about the decline of conformity in America.  Listen here.

You like!  Here are our most appreciated posts this month:

• Overweight Americans have the lowest risk of premature death (2,500+ likes)
• Gender-neutral bathrooms: Solving the sign problem (1,500+ likes)
• Cuteness-inspired aggression is actually a thing (1,300+ likes)
• “Trophy scarves”: Race, gender, and the woman-as-prop trope (1,100+ likes)
• Wall Street: The hidden culprit behind rising tuition (1000+ likes)
• Confirmation bias expert convinced everyone suffers from confirmation bias (800+ likes)
• Beyond the gender binary (700+ likes)
• Main, mean, and median streets (600+ likes)

Thanks everybody!

Editor’s Pick!

• Newsflash: Facebook has always manipulated your emotions
• A reluctant defense of sunscreen for men

Social Media ‘n’ Stuff:

Finally, this is your monthly reminder that SocImages is on Twitter, Facebook, Tumblr, Google+, and Pinterest.  I’m on Facebook and most of the team is on Twitter: @lisawade, @gwensharpnv, @familyunequal, and @jaylivingston.

Every spring, my daughter receives an invitation to participate in a local Girls on the Run (GOTR) program. Every spring, I hesitate saying, “yes.”

Girls on the Run (GOTR) is a non-profit organization with about 200 councils across the U.S. and Canada. Over 10 to 12 weeks, councils help organize teams of girls in 3^rd through 8^th grades to train for and complete a 5K run.

Volunteer coaches lead their team through the program’s pre-packaged curriculum, consisting of lessons that “encourage positive emotional, social, mental and physical development.” Among other things they discuss self-esteem, confidence, team work, healthy relationships, and “challenges girls face.” Boys are not allowed to participate in the program. The 5K is described by GOTR as the ending “moment in time that beautifully reflects the very essence of the program goals.”

The starting line has the atmosphere of a party. Music is played over loud speakers, pumping teen pop (with lyrics laden with sexual innuendo and “crushes” on boys) and oldies that carry an affirmative “you can do it” message like Gaynor’s, “I Will Survive.”

Vendors (local businesses and organizations) bring tables to engage the girls and their parents in products/services they have available. This is not the only form of capitalistic opportunism affiliated with GOTR. The international organization’s official sponsors include Lego Friends – a line of Legos that emphasize single-sexed socialization (not building!) and Secret’s campaign “Mean Stinks” (featuring another pop glam star, Demi Lovato) that emphasizes painting fingernails blue, among other frivolous things, to address girl-on-girl bullying.

The run is an odd scene. Though boys have been banned from participation, older male relatives, friends, and teachers are encouraged to run with girls as their sponsors. It has become a unique trademark of GOTR that these men, and many of the women and girls, dress “hyper-feminine” (e.g., in skirts, tutus, big bows, bold patterned knee-high socks, tiaras, etc.), apply make-up or face paint, and spray color their hair. The idea is to “girl it up.”

Over the years, I’ve become increasingly uncomfortable with this event for a couple of reasons.

First, encouraging girls to “girl it up”—or I prefer, “glam it up,” so that we don’t appropriate these behaviors just for girls—can be fun, an opportunity to step out and beyond what is practiced in everyday life. But there’s no corresponding encouragement to “butch it up” if they desire, or do some combination of both.  In the end, then, this simply serves to reproduce gender stereotypes and the old-fashioned and false notion that gender is binary.

Second, by bombarding girls with “positive” messages about themselves meant to counteract negative ones, the program implicitly gives credence to the idea that girls aren’t considered equal to boys. What messages are girls really getting when special programs are aimed at trying to make them feel good about themselves as girls?

Although I have always given in to my daughter’s requests, at some point I am going to say “no.” Instead of reinforcing the box she’s put into, and decorating it with a pretty bow, we’ll have to start unpacking mainstream girl culture together.

Scott Richardson is an assistant professor of educational foundations and affiliate of women’s studies at Millersville University of Pennsylvania. You can follow him on Twitter.