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I took these pictures at a Vons in Los Angeles, CA (Eagle Rock neighborhood):

Someone or someones somewhere made a conscious decision to hang candy bars on the outside of the freezer doors leading to the TV dinners marketed as healthy. I think it nicely illustrates how, in American culture, we are subject to incredible temptation and pressure to consume more calories than we need at the same time that we’re encouraged to look as if we do not submit to that temptation. This is good for the economy in that both the food industry and the diet industry are far larger industries than they would be were we to restrict our caloric intake according to need.

NEW (from Gwen): I took the following two photos in my office building at Nevada State College. We don’t have any food service program and there aren’t any places to eat within walking distance, so the only options faculty and students have are the vending machines. The other day my attention was drawn to this sign posted inside one of them:

Now, on the face of it, this seems all good–individuals should take responsibility for their food choices by choosing healthier options, and the vendor is even providing guidelines. How nice!

But then I stood back and looked at the products for sale in that same vending machine (there were a couple of rows of chips at the top that got cut off in the photo):

None of these products had nutritional information in view, so I couldn’t actually see how many of them fell within the guidelines helpfully posted along the side. I know, from looking at similarly-sized packages at a convenience store later, that all the chips had over 350 calories.

My guess would be that most people would choose the “yogurt apple nut mix” on the next-to-last row as the healthiest item, but I’ve found that mixes like that often have surprisingly high fat and calorie contents, particularly because they often come in multiple-serving packages. But without access to more information, the consumer is left to try to guess what would be healthiest and what might have lots of hidden calories (like those yogurt-covered nuts might).

I thought it was a great example of how concerns about unhealthy eating habits and obesity are often framed as failures of individual responsibility–people just eat too much and make bad decisions about food. The food industry likes this explanation because it takes the focus off of the types of products it makes available or the responsibility food companies might have for producing healthier options…or at least telling us more openly about what we’re eating. But this framing of the issue ignores the fact that it’s often very difficult to make better eating decisions; nutritional information is often lacking (I have on several occasions asked for nutritional information at restaurants, just out of interest, and usually found that employees have difficulty locating it; in one case they eventually found it posted on a chart hidden by a fake plant), and in other cases there simply aren’t better options (or they’re more expensive than the unhealthy ones). Providing platitudes about “making balanced choices” isn’t that helpful in the absence of specific information about and access to foods that are, you know…balanced.

During World War I and World War II, being German-American in the U.S. became less-than-agreeable.  At that time, due to interpersonal and institutionalized discrimination, many German-Americans actively tried to assimilate into a still-very British America by downplaying their ethnic characteristics.  This cartoon, published in 1921, illustrates how German-Americans attempted to do this and how well-aware the larger society was of their efforts:

(I have long since lost the source on this, but if someone sends one in, I will gladly link to it.)

Z. (of It’s the Thought that Counts) sent in this image (found at Andrew Sullivan’s blog on The Atlantic magazine’s website):

According to Sullivan, the text says, “You won’t be able to stop them (i.e. guys), but you can protect yourself. He who created you knows what’s best for you!”

Neither Z. nor I have been able to track down the origin of this image, which is supposedly a pro-hijab PSA, beyond what Sullivan provides as a source–I can’t find any evidence online of any first-hand accounts of people seeing it displayed anywhere or of what groups might be displaying it (the online references I’ve found make vague statements about it being from Egypt). I was really hesitant to post it, but it is available on the website of a major U.S. magazine, and I’m hoping maybe some of our readers might have information about the image–who put it out, if it’s actually on display anywhere, etc. If it is a real pro-hijab PSA (or even just a proposed one), it’s a great example of the way women are often portrayed as having responsibility for controlling and preventing men’s sexual advances, since men are believed to be incapable of controlling their own sexual desires. Whoever made it clearly uses that discourse about men, women, and sexual attraction; the question is, who created it?

While I was doing some online searching for it, I came upon the site Protect Hijab, a site dedicated to “the protection of every Muslim woman’s right to wear the Hijab in accordance with her beliefs and for the protection of every woman’s right to dress as modestly and as comfortably as she pleases.” Among other things, the site provides links to news stories about laws regarding hijab, including the interesting situations that come up when, say, the city of Antwerp (in Belgium) outlaws employees from wearing hijab (or any other symbol of religious or political affiliation) but then allows them to wear bandannas.

Then I came upon this video, which has the description, “A PSA Parody/Satire intended to protest the use of the veil by women. Ban the veil and ban the berqa. A Hijab is okay, however. Free Arab and Muslim women from male religious oppression.”

I’m always interested in things like this video because there is a tendency for groups with no connection to Islam to protest the hijab as a symbol of women’s oppression. This often occurs while the voices of Muslim women who argue that they don’t find the practice of hijab to be oppressive OR they have many other issues that are higher priorities are ignored or silenced. The statement “Ban the veil and ban the berqa. A Hijab is okay, however” also brings up some of the interesting aspects of attitudes toward hijab–who gets to decide what is oppressive? Why would, say, a veil be immediately and always oppressive but hijab (however the author was defining hijab) is “okay”?

Finally, I ran across this video, called “Top 10 Funniest Things a Muslim Woman Hears,” which presents 10 questions Muslim women often get about hijab/veils/scarves/etc.:

I like some aspects of this video–I’ve had Muslim students tell me they are asked these types of questions, some of which are clearly due to simply curiosity and lack of knowledge and others of which are rude. On the other hand, just like the previous video, this video is also constructing the practice of hijab, and the women who wear it, in a particular way–as something “obligatory” for Muslim women once they hit puberty. Clearly not all Muslims agree with this interpretation.

These could be really useful for a discussion of attitudes (both pro and con) toward the practice of hijab and the way it (or the version different groups portray of it) has become a symbol of Muslim (often defined as the equivalent of Arab) women’s oppression to some and of religious freedom and devout Muslim faith to others.

It could also be useful for a general discussion of whose voices are powerful in cultural conflicts. Who is speaking out against the presumed oppression of “Arab and Muslim women”? What is their interest in the issue–that is, is there a genuine concern about sexism and gender inequality, or is the issue of hijab a convenient avenue to express anti-Islamic sentiments? Which Arab/Muslim women are they claiming to speak for? Similarly, who is behind the pro-hijab activism? Are the voices of actual Muslim women represented? Do they play a role in the content of the message? To what degree do they represent the voices of (some groups of) Muslim women expressing their personal preferences and interests and to what degree is it an effort to pressure women to adopt hijab? Again, which Muslim women are they speaking for/to?

For other posts about hijab and other issues concerning Muslim women’s clothing, see here, here, here, here, and here. Also see these images of advice on modest clothing at Brigham Young University for a comparison.

Thanks, Z.!

Abby K. sent me a link to this New York Times article about the August issue of Vogue India. The issue has sparked controversy because of a fashion spread that shows poor Indians modeling extremely expensive brand-name accessories, such as this child modeling a Fendi bib that costs around $100 while being held by a woman prominently missing teeth:

Or this one of a barefoot man, also missing teeth, holding a Burberry umbrella that costs about $200:

From the article:

Vogue India editor Priya Tanna’s message to critics of the August shoot: “Lighten up,” she said in a telephone interview. Vogue is about realizing the “power of fashion” she said, and the shoot was saying that “fashion is no longer a rich man’s privilege. Anyone can carry it off and make it look beautiful,” she said.

I’m not sure where to even begin with this one. The objectification of the poor, who are used as props in a fashion magazine aimed at people very different from them? The oblivious discussion of the “power of fashion,” while ignoring the issue of how much these luxury items cost relative to average incomes in India? I’m especially struck by the way that the inability to spend $200 on an umbrella is no longer seen as a privilege because “anyone” can “carry it off”; it’s not about having $200 extra dollars, it’s about having the mindset to know you can carry these items and won’t make them look ugly or tacky, apparently. There’s a complete denial of privilege and power having anything to do with wealth,  social stratification, or any inequality more consequential than some people maybe worrying that they won’t “make” fashion “look beautiful” (which in and of itself is an interesting idea–it’s not whether the fashion items make you look beautiful, it’s what you do for them).

 

 

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

Brenda V.P. sent in this girls’ t-shirt, available here:

It hurts me, dear readers! It hurts!

Oh, holy hell. I was about to publish this and thought to myself, “at least there’s not a ‘future MILF’ shirt.” And then I thought, “Um…is there?” Oh, yes, there is (found here):

Why do we think these kinds of messages–hey, girls! You can grow up to be an objectified accessory!–are cute?

Thanks, Brenda. Thanks.

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

Multicult Classics posted these two Spanish-language Fruit of the Loom ads.  They are an extra nice example of the way that color is used to communicate gender:


Text: “Your world, now much more feminine.”

See also this post of kids with their stuff, these pictures of the Toys ‘R Us aisles, these breast cancer PSAs, and these guns marketed to women.

It’s obvious to us, today, that pink is for girls.  But it wasn’t until about the 1950s that our current gendered color scheme became widely accepted.  Before that, the colors were reversed.  In this excerpt for a vintage advice column (found here), we learn that:

“…the generally accepted rule is pink for the boy and blue for the girl.  The reason is that pink being a more decided and stronger color, is more suitable for the boy; while blue, which is more delicate and dainty is prettier for the girl.”

This commercial I recently saw on Comedy Central for Progene male enhancement supplement warns men who are “not 20 anymore” that, without their product, they won’t be able to satisfy a woman.

[youtube]https://www.youtube.com/watch?v=tphU_5g1A-w[/youtube]

Here’s a screenshot of a graph from the video which purports to show how men’s sexual performance declines with age:

Of course, we women “know it’s not your fault,” “it’s natural.”

Obviously you could could use this for a discussion of the increasing scrutiny men’s bodies are put under (much as women’s long have). But it’s also a good example of the way sex is often discussed; the implication here is that the only way to satisfy a woman sexually is to be able to have sex like a 20-year-old man, and the emphasis is clearly on penile-vaginal intercourse as the main source of sexual pleasure (though it does come with the handy DVD about the female orgasm). I might also use it when I talk about the ways we construct biology and treat some “natural” processes as inevitable and unalterable while attempting to change others.

For the unbelievers, I know this ad may very well look fake, but I swear to you I saw it on TV. Multiple times, because it was during a show I’d recorded, so I had the opportunity to rewatch it to my heart’s content.

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

Seemingly just seconds after the news leaked this weekend that current Alaskan governor Sarah Palin was McCain’s pick for vice president, merchandise appeared to capitalize on her conformity to current white bourgeois beauty standards. [Thanks to Shakesville’s Sarah Palin Sexism Watch for alerting me to the existence of this stuff.]

For example, I found this bumper sticker on zazzle.com, a site where users can upload their own images for use on T-shirts, stickers, baseball caps, etc. The caption above the sticker says, “This year, vote for HOT!” See screengrab below.

Zazzle bumper sticker saying "McCain / MILF '08"
Zazzle bumper sticker saying "McCain / MILF '08"

“MILF” is a slang term for “Mother I’d Like to F**k.”

This [and the many other examples that I’m sure will be added to this post] would be useful in an ongoing discussion about the deployment of gender in this year’s presidential elections, especially comparing/contrasting the popular portrayals of Hillary Clinton with those of Sarah Palin.

The AFP disembodies Palin in a “news photo” published on September 1. When body parts of male candidates are shown, they are identified as, for example, “the hand of Candidate X was seen waving.” However, in this example, Palin is identified as her legs. [Again, hat tip to Shakesville for photo and commentary.]

Palin reduced to body parts by AP
Palin reduced to body parts by AFP

Caption accompanying photo reads:

Republican vice presidential candidate Alaska Governor Sarah Palin stands on stage during a campaign rally in O’Fallon, Missouri on August 31. Palin got comfortable in her new role as a vice presidential candidate as she made the Republican case to stay in power. (AFP/Robyn Beck)

Dubi K. sent us the following picture that has been making the round on the Internet [it is reportedly the icon for a Facebook group called “I’d Bang Sarah Palin!”]. It is a manipulation of a photo of a woman in a bikini with a gun. Palin’s head is superimposed on the woman’s body. Snopes, clearinghouse on Internet memes and urban legends, summarily debunks the picture’s supposed authenticity and supplies simiilar examples.

Photo manipulation of Sarah Palin's head on body of a woman in a bikini
Photo manipulation of Sarah Palin

An opinion piece, “The Dominatrix,” by Gary Kamiya on Web magazine Salon is advertised on the front page [as of September 9, 2008] with the following poorly done Photoshop of Palin as a stereotypical dominatrix, bringing America [as moose?!] to heel:

Salon advertises editorial about Palin with image of her as a moose-dominating sex worker.
Salon advertises editorial about Palin with image of her as a moose-dominating sex worker.

Note the equation of a powerful, assertive woman with non-heteronormative, kinky sexuality that some people find morally repugnant. My point is not to start a debate on bdsm, but to show that this picture and the accompanying article make the tired old connection between a powerful woman and “perverted” sex.

Laura C. sent in a link to this image (found at Carrion Bag) of Palin supporters:

Might be good for a discussion of the ways in which sexualization of Palin is coming from both opponents (see here) and supporters, and the ways that women may actively take part in sexualization that trivializes women as a group.

Thanks, Laura C.!

Finally, there are now action figures of Sarah Palin. The one below is the “Sarah Palin School Girl Action Figure.” Setting aside how I feel about Sarah Palin personally and politically, I hate to see a woman’s political power attributed to how sexy she might be. There are already dozens of groups on Facebook about how “sexy” or “hot” Palin is, and they have thousands of members.