The National Retail Federation estimates that Americans will spend $7.4 billion dollars celebrating Halloween this year. In total, 74% of households will buy something for Halloween and, among those, the average will spend $125.

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There’ll be a bumper crop of pumpkins, more than ever before, and worth about $149 million dollars.

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A full two-thirds of the population will buy a costume, spending an average of $77.52 each. That’s a record in terms of both spending and the sheer number of costumes sold.

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Interestingly, the holiday has evolved from primarily a children’s holiday to one celebrated by adults, especially millenials. Less than half of the money spent on costumes is going to costumes for children. Adults dress up (to the tune of $1.4 million) and their dress up their pets ($350 million). They also throw parties for other adults and patronize bars and clubs, which increasingly feature Halloween-themed events, food, and drinks.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Here are my picks for the bizarrest sexy costumes this year. Enjoy!

Sexy George Washington (via):

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Sexy Crime Scene:13

 

Sexy Lobster:

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Sexy Yoda (via):

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Sexy Scrabble (via):

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Except — I know, I know — nothing’s sexier than Scrabble.

 

Sexy Mr. Peanut:

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I take it back; that costume is fantastic.

 

Sexy BDSM pig (via):

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Okay, I admit. I have absolutely no idea what’s going on here.

Want more? See sexy what!? (2012) and sexy what!? (2010) or What do sexy Halloween costumes for men look like?

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

According to an article by Megan Garber at The Atlantic, they did it for the drugs.

Starting in the 1300s, Europeans developed a taste for hallucinogenic drugs. Unfortunately, ingesting them often caused nausea and vomiting. Absorbing them through the skin came with fewer side effects and delivering them through the mucous membranes of the female genitals was ideal.

A physician quoted at The Guardian says the claim is medically sound:

Ointment would have been very effective as a delivery method… Mucous membranes are particularly good at transporting drugs – that’s why cocaine is snorted… Vaginal application would be pretty efficient, and the effects of the drugs would be noticeable quite rapidly.

According to legend, then, witches would coat the handle of a broom — a convenient household item — lift their skirts and get high.

The women who trafficked in hallucinogenic substances were often accused of being witches.  Or, conversely, women accused of being witches were also accused of making magic ointments (from the fat of murdered children, no less). And witch experts in the 15th century claimed that they used these ointments not just to get high, but to get high; that is, that they literally flew using ointments.

Hence, witches on brooms.

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Flickr photo by Metro Centric; creative commons license.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Yesterday’s killing was the 39th school shooting in the U.S. this year.  Most of those got little press coverage. Unless someone is actually killed, a shooting might not even get coverage in the local news.

Yesterday’s did.

Why would an apparently happy kid shoot several classmates? That seems to be the question that’s getting the attention of the press and perhaps the public. “Struggling to Find Motive,” said one typical headline. That’s the way we think about school shootings these days.

It’s unlikely that any of the motives that turn up will be all that strange. Fryberg may have been upset by a racial comment someone had made the day before or by a break-up with a girl. He may have had other conflicts with other kids. Nothing unusual there.

But “why” is not the question that first occurs to me. What I always ask is how a 14-year old kid can get his hands on a .40 Beretta handgun (or whatever the weaponry in the shooting of the week is).  For Fryberg it  was easy. The pistol belonged to his father. Nothing strange there either.  Thirty million homes in the US, maybe forty million, are stocked with guns.

Do European countries have school shootings like this? Surely kids in Europe get upset about break-ups; surely they must have conflicts with their classmates; and surely, some of them may become irrationally upset by these setbacks.  So surely there must have been school shootings in Europe too.

I went to Wikipedia and looked for school shootings since 1980 (here and here).  I eliminated shootings by adults (e.g., Lanza in Sandy Hook, Brevik in Norway). I also deleted in-school suicides even though these were done with guns and were terrifying to the other students. I’m sure my numbers are not perfectly accurate, and the population estimate in the graph below  is based on current numbers; I didn’t bother to find an average over the last 35 years. Still the differences are so large that I’m sure they are not due to technical problems in the data.

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Does the U.S. have a much greater proportion of kids who are mentally unstable? Do our schools have more bullying? Are European kids more capable in dealing with conflicts? Are they more stable after break-ups? Do they spend less time with violent video games? Do their schools have more programs to identify and counsel the potentially violent?  I’m not familiar with the data on these, but I would guess that the answer is no and that our kids are no more screwed up than kids in Europe. Or if there are differences, they are not large enough to explain the difference in the body count.

No, the important difference seems to be the guns.  But guns have become the elephant in the room that nobody talks about.  Even asking about access to guns seems unAmerican these days.  Thanks to the successful efforts of the NRA and their representatives in government, guns have become a taken-for-granted part of the landscape. Asking how a 14-year old got a handgun is like asking how he got a bicycle to ride to school.

When the elephant’s presence is too massive not be noticed – for example, when the elephant kills several people –  the elephant’s spokesmen rush in to tell us that “No, this is not the time to talk about the elephant.”  And so we talk about video games and psychological screening and parents and everything else, until the next multiple killing. But of course that too is not the time to talk about elephants.

Cross-posted at Pacific Standard.

Jay Livingston is the chair of the Sociology Department at Montclair State University. You can follow him at Montclair SocioBlog or on Twitter.

Flashback Friday.

An excellent piece of evidence that femininity is hilarious or ridiculous in U.S. culture, or even frightening or disgusting, is the fact that men use the category “woman” as a Halloween costume. We laugh when we see men dressed up as women because how ridiculous, right? Women do not generally dress up like a generic man on Halloween because adopting masculinity is an everyday things for us. It’s valued, not mocked.

Many costume manufacturers (or homemade costume makers, for that matter) add fat hatred to the mix. Because there is nothing more disgusting and hilarious, we are told, than a fat woman. Except, perhaps, a fat woman who fails to be properly humiliated.

The costume manufacturers know this and are trafficking in this hatred on purpose. Here are some examples, sent in by Michaela N. and Shane M., from several different online costume stores:

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Pamela Anderson’s character on Baywatch wasn’t fat. This reveals that the costume manufacturers aren’t just making costumes that let people dress up as fat others, they’re adding fatness as a joke.

Halloween is a disturbing fun house mirror, showing us what we really think about each other.

Originally posted in 2010. Cross-posted at The Huffington Post.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

One of my favorite examples of social construction is that we eat hot links for breakfast and pork chops for dinner. Both pig, but morning sausage seems odd in the evening and pork chops for breakfast would be a decidedly deviant sunrise treat.

A pretty set of photos at The New York Times illustrates this social construction of breakfast food by highlighting the first meal of the day for children in seven parts of the world. It would be fun — for those of you teaching classes — to show some of them to students and ask them to guess (1) the meal of the day and (2) the age of the eater. Here’s one example:

Chitedza, Malawi: cornmeal porridge with soy and groundnut flour; deep-fried cornmeal fritters with onions, garlic and chiles; boiled sweet potato and pumpkin; juice of dried hibiscus and sugar.

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See the rest at The Times.

See also our Social Construction of Flavor Pinterest board. Lots of neat stuff there!

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

In truth, I didn’t pay a tremendous amount of attention to iOS8 until a post scrolled by on my Tumblr feed, which disturbed me a good deal: The new iteration of Apple’s OS included “Health”, an app that – among many other things – contains a weight tracker and a calorie counter.

And can’t be deleted.

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Okay, so why is this a big deal? Pretty much all “health” apps include those features. I have one (third-party). A lot of people have one. They can be very useful. Apple sticking non-removable apps into its OS is annoying, but why would it be something worth getting up in arms over? This is where it becomes a bit difficult to explain, and where you’re likely to encounter two kinds of people (somewhat oversimplified, but go with me here). One group will react with mild bafflement. The other will immediately understand what’s at stake.

The Health app is literally dangerous, specifically to people dealing with/in recovery from eating disorders and related obsessive-compulsive behaviors. Obsessive weight tracking and calorie counting are classic symptoms. These disorders literally kill people. A lot of people. Apple’s Health app is an enabler of this behavior, a temptation to fall back into self-destructive habits. The fact that it can’t be deleted makes it worse by orders of magnitude.

So why can’t people just not use it? Why not just hide it? That’s not how obsessive-compulsive behavior works. One of the nastiest things about OCD symptoms – and one of the most difficult to understand for people who haven’t experienced them – is the fact that a brain with this kind of chemical imbalance can and will make you do things you don’t want to do. That’s what “compulsive” means. Things you know you shouldn’t do, that will hurt you. When it’s at its worst it’s almost impossible to fight, and it’s painful and frightening. I don’t deal with disordered eating, but my messed-up neurochemistry has forced me to do things I desperately didn’t want to do, things that damaged me. The very presence of this app on a device is a very real threat (from post linked above):

Whilst of course the app cannot force you to use it, it cannot be deleted, so will be present within your apps and can be a source of feelings of temptation to record numbers and of guilt and judgement for not using the app.

Apple doesn’t hate people with eating disorders. They probably weren’t thinking about people with eating disorders at all. That’s the problem.

Then this weekend another post caught my attention: The Health app doesn’t include the ability to track menstrual cycles, something that’s actually kind of important for the health of people who menstruate. Again: so? Apple thinks a number of other forms of incredibly specific tracking were important enough to include:

In case you’re wondering whether Health is only concerned with a few basics: Apple has predicted the need to input data about blood oxygen saturation, your daily molybdenum or pathogenic acid intake, cycling distance, number of times fallen and your electrodermal activity, but nothing to do with recording information about your menstrual cycle.

Again: Apple almost certainly doesn’t actively hate cisgender women, or anyone else who menstruates. They didn’t consider including a cycle tracker and then went “PFFT SCREW WOMEN.” They probably weren’t thinking about women at all.

During the design phase of this OS, half the world’s population was probably invisible. The specific needs of this half of the population were folded into an unspecified default. Which doesn’t – generally – menstruate.

I should note that – of course – third-party menstrual cycle tracking apps exist. But people have problems with these (problems I share), and it would have been nice if Apple had provided an escape from them:

There are already many apps designed for tracking periods, although many of my survey respondents mentioned that they’re too gendered (there were many complaints about colour schemes, needless ornamentation and twee language), difficult to use, too focused on conceiving, or not taking into account things that the respondents wanted to track.

Both of these problems are part of a larger design issue, and it’s one we’ve talked about before, more than once. The design of things – pretty much all things – reflects assumptions about what kind of people are going to be using the things, and how those people are going to use them. That means that design isn’t neutral. Design is a picture of inequality, of systems of power and domination both subtle and not. Apple didn’t consider what people with eating disorders might be dealing with; that’s ableism. Apple didn’t consider what menstruating women might need to do with a health app; that’s sexism.

The fact that the app cannot be removed is a further problem. For all intents and purposes, updating to a new OS is almost mandatory for users of Apple devices, at least eventually. Apple already has a kind of control over a device that’s a bit worrying, blurring the line between owner and user and threatening to replace one with the other. The Health app is a glimpse of a kind of well-meaning but ultimately harmful paternalist approach to design: We know what you need, what you want; we know what’s best. We don’t need to give you control over this. We know what we’re doing.

This isn’t just about failure of the imagination. This is about social power. And it’s troubling.

Sarah Wanenchak is a PhD student at the University of Maryland, College Park. Her current research focuses on contentious politics and communications technology in a global context, particularly the role of emotion mediated by technology as a mobilizing force. She blogs at Cyborgology, where this post originally appearedand you can follow her at @dynamicsymmetry.

For those of us in favor of same-sex marriage rights, it’s been an exciting few years. Politicians and legislatures have been increasingly tipping toward marriage equality. Lots of us are commending the powerful and high-profile individuals who have decided to support the cause.

But, let’s not be too grateful.

A figure at xkcd puts this in perspective. It traces four pieces of data over time: popular approval and legalization of both interracial marriage and same-sex marriage. It shows that the state-by-state legalization of same-sex marriage is following public opinion, whereas the legalization of interracial marriage led public opinion.

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There’s a reason that we look back at Civil Rights legislation and see leadership. Politicians, litigators, and activists were pushing for rights that the public wasn’t necessarily ready to extend. In comparison, today’s power brokers appear to be following public opinion, changing their mind because the wind is suddenly blowing a new way.

I’m sure there are politicians out there taking risks at the local level. On the whole, though, this doesn’t look like leadership, it looks like political expedience.

Cross-posted at Pacific Standard.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.