Are Smart Phones Emasculating? The Marketing of Google Glass

Fashion designer Vera Wang is known world-wide for her bridal gowns, costing from thousands of dollars to tens of thousands of dollars.  She opened her first store — in New York City — in 1990.  In 2011, her gowns started appearing at the discount David’s Bridal, for as little as $600.  Today she has a line at Kohl’s.

Why would someone who can sell a $25,000 wedding dress turn around and sell their name to a low-end department store?  The answer has to do with money, of course, but it also tells a story about class and distinction.  Typically trends start at “the top” with wealthy and high-profile elites.  Elites embrace an expensive new look, designer, or product (e.g., men and high heels) in order to distinguish themselves from the rest of the population.  The rest then imitate the trend-setters, such that the trend diffuses down throughout the population one class strata at a time.  That’s why Wang’s David’s Bridal and Kohl’s collections are called “diffusion lines.”

Vera Wang is hanging in there, but lots of trends die when they diffuse down to the working class.  If the working class can take part in the trend, the rich can’t use it to show that they’re special (which is why they sometimes defend their exclusive rights).  So it gets dropped.  Once the elites move onto something new, the process begins again.

Interestingly, Whitney Erin Boesel, writing for Cyborgology, applies this process to cell phones, or what are better described as “mobile devices.”  It applies, of course, to the never-ending stream of newer, faster, shinier devices, but also to the very idea of a cell phone/mobile device.  As much as we make fun of the clunky cell phones of the 1980s and ’90s, very few people had them, so having one suggested that you were a Very Important Person. She writes:

When you picture someone using one of those cumbersome early cell phones, whom do you picture? Is it a white guy in a suit, maybe wearing a Rolex and 1980s sunglasses? Yeah, I thought so. When they first came out, cell phones — like pretty much every brand new, expensive technology — were status markers. A cell phone said, “I am wealthy, I am powerful, and I am so important that people must be able to reach me even when I am away from my home or office.”

1Today, of course, though certain models do a little to distinguish one user from another, the possession of a mobile device doesn’t signify elite status.  As Boesel points out, more people have cell phones than toilets.

Enter Google glass.

Slate reports that Google co-founder Sergey Brin is arguing that smart phones are “emasculating.”  Using masculinity is a metaphor for power, he is appealing to the elite to move on to the next technology.  A smart phone, in other words, “no longer signifies [that is a person is] a member of the power elite.”  It’s a pretty snappy — and downright Bourdieuian — way of marketing a new technology to the very people who will drive its success.

Brin starts his discussion about this at 4 minutes, 25 seconds:

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

TV vs the Movies: Which Does Better by Women?

Cross-posted at BlogHer.

I live in Los Angeles where saying that you don’t like movies is tantamount to claiming atheism in a church. But I don’t like movies, generally speaking. In contrast, I quite like TV. Does this seem weird?

The Geena Davis Institute on Gender and Media offers a clue as to why I might lean towards television.  The Institute did a content analysis of 11,927 speaking characters in “family films” (G, PG, and PG-13) and prime-time and children’s TV shows (see it here).  They looked at the presence of female and male characters and the jobs those characters were doing.  In almost every instance, women had greater visibility, and better jobs, on prime-time TV than they did in either movies or children’s shows.

Presence

Women are, for example, 39% of characters on prime time, but only 31% of characters on kids’ shows and only 28% in movies.  Casts are twice as likely to be gender-balanced on prime time (45-55% female), compared to movies.   Half of the casts of family films are 75% or more male, compared to only 20% of the casts on TV shows and 39% of children’s shows.

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Occupations

Almost half of all American workers are female, but they hold only 20% of the jobs on the big screen and 25% of the jobs on children’s shows. Again, here prime-time does somewhat better: 34% of the jobs on evening TV are held by women.

The next two tables reveal how men and women are distributed among different kinds of occupations in films and on prime time.  Men are over-represented in almost all cases, but the disproportion in movies is almost always significantly worse than it is on TV.

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If you’re one of the people that contributed to Star Trek Into Darkness$70.6 million opening weekend this week, this data might not be surprising.  I didn’t count, but I suspect it falls into the 50% of films that has a cast that is at least 75% male.  It certainly didn’t pass the Bechdel Test; the two female speaking characters, if I remember correctly, never spoke to one another at all, and so they couldn’t have spoken to each other about something other than a man (that’s the test).   (Oh wait, I think one of the twins with tails in bed with Kirk said “hey” when he leapt out to go do something important, so that’s three women with speaking roles).

So, like in lots and lots of films, women in Star Trek were woefully under-represented except as love interests for the two protagonists (Uhura in this movie and Carol, it was foreshadowed, in the next).  I’m used to it, so it doesn’t really stir me up, but that doesn’t mean I have to like movies.  I’ll stick to TV, thank you very much. It’s not perfect, but it’s a hell of a lot better than Hollywood.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Two-Thirds of College Students Think They’re Going to Change the World

Cross-posted at PolicyMic, Huffington Post, and BlogHer.

Writer Peg Streep is writing a book about the Millennial generation and she routinely sprinkles great data into her posts at Psychology Today.  

Recently she linked to at study by Net Impact that surveyed currently-enrolled college students and college-graduates across three generations Millennials, Gen Xers, and Baby Boomers.  The questions focused on life goals and work priorities.  They found significant differences between students and college grads, as well as interesting generational differences.

First, students have generally higher demands on the world; they are as likely or more likely than workers to say that a wide range of accomplishments are “important or essential to [their] happiness”:

In particular, students are more likely than workers to say it is important or essential to have a prestigious career with which they can make an impact.  More than a third think that this will happen within the next five years:

Wealth is less important to students than prestige and impact.  Over a third say they would take a significant pay cut to work for a company committed to corporate social responsibility (CSR), almost half for a company that makes a positive social or environmental impact, and over half to align their values with their job:

Students stand out, then, in both the desire to be personally successful and to make a positive contribution to society.

At the same time, they’re cynical about other people’s priorities.  Students and Millennials are far more likely than Gen Xers or Boomers to think that “people are just looking out for themselves.”

This data rings true to this college professor.  Despite the recession, the students at my (rather elite, private, liberal arts) school surprise me with their high professional expectations (thinking that they should be wildly successful, even if they’re worried they won’t be) and their desire to change the world (many strongly identify as progressives who are concerned with social inequalities and political corruption).

Some call this entitlement, but I think it’s at least as true to say that today’s college youth (the self-esteem generation) have been promised these things.  They’ve always been told to dream big, and so they do.  Unfortunately, I’m afraid that we’ve sold our young people a bill of goods.  Their high expectations sound like a recipe for disappointment, even for my privileged population, especially if they expect it to happen before they exit their twenties!

Alternatively, what we’re seeing is the idealism of youth.  It will be interesting to see if they downshift their expectations once they get into the workforce.  Net Impact doesn’t address whether these are largely generational or age differences.  It’s probably a combination of both.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Does Abortion Cause Infanticide?

Cross-posted at Montclair SocioBlog.

Does “the abortion culture” cause infanticide?  That is, does legalizing the aborting of a fetus in the womb create a cultural, moral climate where people feel free to kill newborn babies?

It’s not a new argument.  I recall a 1998 Peggy Noonan op-ed in the Times, “Abortion’s Children,” arguing that kids who grew up in the abortion culture are “confused and morally dulled.”*  Earlier this week, USA Today ran an op-ed by Mark Rienzi repeating this argument in connection with the Gosnell murder conviction.

Rienzi argues that the problem is not one depraved doctor.  As the subhead says:

The killers are not who you think. They’re moms.

Worse, he warns, infanticide has skyrocketed.

While murder rates for almost every group in society have plummeted in recent decades, there’s one group where murder rates have doubled, according to CDC and National Center for Health Statistics data — babies less than a year old.

Really? The FBI’s Uniform Crime Reports has a different picture.

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Many of these victims were not newborns, and Rienzi is talking about day-of-birth homicides — the type killing Dr. Gosnell was convicted of, a substitute for abortion.  Most of these, as Rienzi says are committed not by doctors but by mothers.  I make the assumption that the method in most of these cases is smothering.  These deaths show an even steeper decline since 1998.

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Where did Rienzi get his data that rates had doubled?  By going back to 1950.

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The data on infanticide fit with his idea that legalizing abortion increased rates of infanticide.  The rate rises after Roe v. Wade (1973) and continues upward till 2000.

But that hardly settles the issue. Yes, as Rienzi says, “The law can be a potent moral teacher.”  But many other factors could have been affecting the increase in infanticide, factors much closer to actual event — the mother’s age, education, economic and family circumstances, blood lead levels, etc.

If Roe changed the culture, then that change should be reflected not just in the very small number of infanticides but in attitudes in the general population.  Unfortunately, the GSS did not ask about abortion till 1977, but since that year, attitudes on abortion have changed very little.   Nor does this measure of “abortion culture” have any relation to rates of infanticide.

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Moreover, if there is a relation between infanticide and general attitudes about abortion, then we would expect to see higher rates of infanticide in areas where attitudes on abortion are more tolerant.

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The South and Midwest are most strongly anti-abortion, the West Coast and Northeast the most liberal.  So, do these cultural difference affect rates of infanticide?

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Well, yes, but it turns out the actual rates of infanticide are precisely the opposite of what the cultural explanation would predict.  The data instead support a different explanation of infanticide: Some state laws make it harder for a woman to terminate an unwanted pregnancy.  Under those conditions, more women will resort to infanticide.  By contrast, where abortion is safe, legal, and available, women will terminate unwanted pregnancies well before parturition.

The absolutist pro-lifers will dismiss the data by insisting that there is really no difference between abortion and infanticide and that infanticide is just a very late-term abortion. As Rienzi puts it:

As a society, we could agree that there really is little difference between killing a being inside and outside the womb.

In fact, very few Americans agree with this proposition. Instead, they do distinguish between a cluster of a few fertilized cells and a newborn baby. I know of no polls that ask about infanticide, but I would guess that a large majority would say that it is wrong under all circumstances.  But only perhaps 20% of the population thinks that abortion is wrong under all circumstances.

Whether the acceptance of abortion in a society makes people “confused and morally dulled” depends on how you define and measure those concepts.  But the data do strongly suggest that whatever “the abortion culture” might be, it lowers the rate of infanticide rather than increasing it.

* I had trouble finding Noonan’s op-ed at the Times Website.  Fortunately, then-Rep. Talent (R-MO) entered it into the Congressional Record.

Jay Livingston is the chair of the Sociology Department at Montclair State University. You can follow him at Montclair SocioBlog or on Twitter.

Who is the Highest Paid Employee of Your State?

Hint from Dmitriy T.C.: he probably wears shorts to work.

Here’s the infographic, sent in also by sociologist Michael Kimmel, revealing the highest paid employee in each state.  Yellow, orange, and green states are all ones in which the most money goes to an athletic coach.  More details at DeadSpin.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Social Networking and the National Movement to “Know Your IX”

I absolutely love this photograph of a collage on the wall of an activist in the rather new national movement to hold colleges and universities accountable for sexual assault.  Referencing Title IX and the “bigger picture,” it documents cross-college efforts to use the amendment to ensure that sex crimes on campuses don’t interfere with women’s rights to equal access to education.

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What is exciting is that this is a national movement. The many college names pinned to the board are just some of the schools that have filed, are filing, or will file Title IX complaints with the Office for Civil Rights. “Oxy” is my school.

I’ve been somewhat involved with Oxy’s role in this movement — the credit goes to Drs. Caroline Heldman and Danielle Dirks and the dozens of survivors who, as part of the coalition, have publicly and confidentially shared their stories — but I’ve had the pleasure of talking to journalists about our case.  Regarding the national movement, they often ask me “Why now?”

Why Now?

This is a tough question to answer and, first and foremost, credit goes to the extraordinary people at the center of this fight, such as Annie Clark, Andrea Pino, Dana Bolger, and Alexandra Brodsky at Know Your IX.  As Margaret Mead famously said:

Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it’s the only thing that ever has.

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Importantly, though, the efforts of this small group have been greatly enhanced by the internet and, specifically, social networking sites.  Students (and sometimes faculty, staff, and administrators) are no longer confronting these issues alone.  They are reaching out across campuses and talking with each other; they are teaching each other how to file federal complaints; they are building and sharing templates; they are sharing stories of institutional foot dragging and spin and developing effective resistance and protest strategies.

For example, Annie Clark, who filed federal complaints against the University of North Carolina, helped Profs. Dirks and Heldman at Occidental College file their complaints: “Over the past few months,” she writes:

I have spent countless hours with them on Skype and the phone in order to share information and help the[m] write their complaints. Yet, six months ago, I had never even heard of Occidental College — and many of the 37 women there who filed had not yet heard about Title IX protection against gender discrimination beyond athletics.

These coalitions are creating both activist networks and fast friends. This is a picture of students at Swarthmore (Swat) showing their love for students at Occidental (Oxy). Both campuses filed Title IX complaints on the same day:

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As Prof. Dirks explains, this collaboration is a big deal:

[L]earning the stories of other survivors who are actively pushing their colleges and universities to create safe and equitable learning environments has opened the floodgates of what students now feel empowered to do.

This is all possible, of course, because the internet is still at least a somewhat democratized technology. You and I are equals on the internet, at least in principle.  So we all have the opportunity to produce content.  In contrast, other forms of media — TV, radio, movies, magazines, books — typically offer us only the opportunity to consume.

The activists in this movement have a platform and a megaphone, then, metaphorically speaking.  The technology — and our regulation of it in ways that preserve its democratic nature — is helping enable this movement.  Just as the TV made a huge difference in shifting popular opinion about the Civil Rights Movement.  Accordingly, we need to remember this when corporations fight to own and control the internet and its distribution.  For reasons like this one, we should be fighting back with the goal of making the internet a public utility.  Democracy depends on it.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Social Class and the College Choices of High School Valedictorians

Cross-posted at The Huffington Post.

Sociologist Alexandria Walton Radford has some new research that is rather disheartening.  Radford was interested in the college choices of ambitious and high-performing high school students from different class backgrounds.  Using a data set with about 900 high school valedictorians, she asked whether students applied to highly selective colleges, if they got in, and whether they matriculated.

She found a stark class difference on all these variables, especially between high socioeconomic status (SES) students and everyone else.  Over three-quarters of high SES valedictorians (79%) applied to at least one highly selective college.  In contrast, only 59% of middle SES and 50% of low SES valedictorians did the same.  Admission and matriculation rates followed suit.

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Interviews with a smaller group of these valedictorians shed light on why we see such dramatic differences in the application choices of low, middle, and high SES students.  Radford explains that most students applied to schools with which they were already familiar. High SES students were much more likely to know people who had attended highly selective colleges, so they were more comfortable applying.  They also felt more confident that they’d be successful at such an institution; less affluent students were more intimidated by these schools.

Radford concludes by arguing that it’s a mistake to leave decisions about whether and how to apply for college admission to families.  Doing so, she writes, “allows the advantages (and disadvantages) of one generation to be passed on to the next generation.”  School-based college guidance would go some way towards evening out the differences and making higher education admissions more meritocratic.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Single Mother, Meet Jobless Man

Cross-posted at The Atlantic and Family Inequality.

The Census Bureau has a new report on nonmarital births. Based on the American Community Survey — the largest survey of its kind, and the only one big enough to track all states — the report shows that 35.7 percent of births in 2011 were to unmarried mothers.

Beneath the headline number, two patterns in the data will receive a lot of attention: education and race/ethnicity. I have a brief comment on both patterns.

Education

The education patterns show a very steep dropoff in nonmarital births as women’s education increases. From 57 percent unmarried among those who didn’t finish high school to just nine percent among those who have graduated college.

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Given the hardships faced by single mothers (especially in the United States), it looks like women with more education are making the more rational decision to avoid childbearing when they’re not married. And I don’t doubt that’s partly the explanation. But we need to think about marriage, education and childbearing as linked events that unfold over time. The average high-school dropout mother was 26, while the average college-graduate mother was 33. Delaying childbearing and continuing education are decisions that are made together, based on the opportunities people have. And completing more education increases both the likelihood of marriage and the earning potential of one’s spouse.

So I think you could tell the story like this: Women with better educational opportunities delay childbearing, which increases their marriage prospects, and makes it more likely they will be married and financially better off when they have children in their 30s.

Race/Ethnicity

The differences in nonmarital birth rates between race/ethnic groups in the U.S. are shocking, from about two-thirds for black and American Indian women to 29 percent for whites and 11 percent for Asians.

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This pattern is related to the education trend, naturally, but that’s not the whole story. One aspect of the story is race/ethnic geography of opportunity in this country. I’ve written before about the shortage of employed men available for women to marry, a particular expression of racial disparity first popularized by sociologist William Julius Wilson a quarter century ago.

Using the new numbers on nonmarital birth rates for each state from the Census report, I compared them to the male non-employment rate — specifically, the percentage of unmarried men ages 22-50 that are not currently employed. Here’s the relationship:

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The states with more single men out of work have higher rates of nonmarital births. Single mother, meet jobless man.

My conclusion from these patterns is that unmarried parenthood is primarily a symptom of lack of opportunity, especially for education and employment. Surely that’s not the whole story. Maybe we should be persuading people to marry younger or shaming them into avoiding parenthood. But I think those approaches increase stigma more than they change behavior or improve wellbeing — Pew surveys show that 77 percent of people already say raising a family is easier if you’re married and only 12 percent of single people say they don’t want to marry. So who needs convincing? Meanwhile, if we addressed the problems of education and employment, is there any doubt family security and stability would improve, and with it the wellbeing of children and their parents?

Philip N. Cohen is a professor of sociology at the University of Maryland, College Park, and writes the blog Family Inequality. You can follow him on Twitter or Facebook.