Flashback Friday.

Monica C. sent along images of a pamphlet, from 1920, warning soldiers of the dangers of sexually transmitted infections (STIs). In the lower right hand corner (close up below), the text warns that “most” “prostitutes (whores) and easy women” “are diseased.” In contrast, in the upper left corner, we see imagery of the pure woman that a man’s good behavior is designed to protect (also below).  “For the sake of your family,” it reads, “learn the truth about venereal diseases.”

The contrast, between those women who give men STIs (prostitutes and easy women) and those who receive them from men (wives) is a reproduction of the virgin/whore dichotomy (women come in only two kinds: good, pure, and worthy of respect and bad, dirty, and deserving of abuse).  It also does a great job of making invisible the fact that women with an STI likely got it from a man and women who have an STI, regardless of how they got one, can give it away.  The men’s role in all this, that is, is erased in favor of demonizing “bad” girls.

See also these great examples of the demonization of the “good time Charlotte” during World War II (skull faces and all) and follow this post to a 1917 film urging Canadian soldiers to refrain from sex with prostitutes (no antibiotics back then, you know).

This post was originally shared in August 2010.

Lisa Wade, PhD is a professor at Occidental College. She is the author of American Hookup, a book about college sexual culture, and a textbook about gender. You can follow her on Twitter, Facebook, and Instagram.

Gender gaps are everywhere.  When we use the term, most people immediately think of gender wage gaps.  But, because we perceive gender as a kind of omni-salient feature of identity, gender gaps are measured everywhere.  Gender gaps refer to discrepancies between men and women in status, opportunities, attitudes, demonstrated abilities, and more. A great deal of research focuses on gender gaps because they are understood to be the products of social, not biological, engineering.  Gender gaps are so pervasive that, each year, the World Economic Forum produces a report on the topic: “The Global Gender Gap Report.”

I first thought about this idea after reading some work by Virginia Rutter on this issue (here and here) and discussing them with her.  When you look for them, gender gaps seem to be almost everywhere.  As gender equality became something understood as having to do with just about every element of the human experience, we’ve been chipping away at all sorts of forms of gender inequality.  And yet, as Virginia Rutter points out, we have yet to see gender convergence on all manner of measures.  Indeed, progress on many measures has slowed, halted, or taken steps in the opposite direction, prompting some to label the gender revolution “stalled.”   And in many cases, the “stall” starts right around 1980.  For instance, Paula England showed that though the percentage of women employed in the U.S. has grown significantly since the 1960s, that progress starts to slow in the 1980s.  Similarly, in the 1970s a great deal of progress was made in desegregating fields of study in college.  But, by the early 1980s, about all the change that has been made had been made already.  Changes in the men’s and women’s median wages have shown an incredibly persistent gender gap.

A set of gender gaps often used to discuss inherent differences between men and women are gaps in athletic performance – particularly in events in which we can achieve some kind of objective measure of athleticism.  In Lisa Wade and Myra Marx Ferree’s Gender: Ideas, Interactions, Institutions, they use the marathon as an example of how much society can engineer and exaggerate gender gaps.  They chart world record times for women and men in the marathon over a century.  I reproduced their chart below using IAAF data (below).

marathon-world-record-progression-by-gender

In 1963, an American woman, Merry Lepper, ran a world recording breaking marathon at 3 hours, 37 minutes, and 7 seconds.  That same year, the world record was broken among men at 2 hours, 14 minutes, and 28 seconds.  His time was more than 80 minutes faster than hers!  The gender gap in marathon records was enormous.  A gap still exists today, but the story told by the graph is one of convergence.  And yet, I keep thinking about Virginia Rutter’s focus on the gap itself. I ran the numbers on world record progressions for a whole collection of track and field races for women and men.  Wade and Ferree’s use of the marathon is probably the best example because the convergence is so stark.  But, the stall in progress for every race I charted was the same: incredible progress is made right through about 1980 and then progress stalls and a stubborn gap remains.

Just for fun, I thought about considering other sports to see if gender gaps converged in similar ways. Below is the world record progression for men and women in a distance swimming event – the 1500-meter swim.

1500-meter-swim-world-record-progression-by-gender

The story for the gender gap in the 1500-meter swim is a bit different.  The gender gap was smaller to begin with and was primarily closed in the 1950s and early 60s.  Both men and women continued to clock world record swims between the mid-1950s and 1980 and then progress toward faster times stalled out for both men and women at around that time.

One way to read these two charts is to suggest that technological innovations and improvements in the science of sports training meant that we came closer to achieving, possibly, the pinnacle of human abilities through the 1980s.  At some point, you might imagine, we simply bumped up against what is biologically possible for the human body to accomplish.  The remaining gap between women and men, you might suggest, is natural.  Here’s where I get stuck… What if all these gaps are related to one another?  There’s no biological reason that women’s entry into the labor force should have stalled at basically the same time as progress toward gender integration in college majors, all while women’s incredible gender convergence in all manner of athletic pursuits seemed to suddenly lose steam.  If all of these things are connected, it’s for social, not biological reasons.

Tristan Bridges, PhD is a professor at The College at Brockport, SUNY. He is the co-editor of Exploring Masculinities: Identity, Inequality, Inequality, and Change with C.J. Pascoe and studies gender and sexual identity and inequality. You can follow him on Twitter here. Tristan also blogs regularly at Inequality by (Interior) Design.

Late last year Covergirl announced a new spokesmodel, a 17-year-old named James Charles. Their Instagram announcement currently boasts over 53,000 likes, though the comments on the post were decidedly mixed. They ranged from “I will never buy another (coverGIRL) because of this” to  “love love love” and “the world is coming to equality and acceptingness.”

In my circles, the overwhelming response was enthusiasm. Charles’ ascendance to Covergirl status was evidence that gender flexibility was going mainstream. And, I suppose it is.

I am always suspicious, though, of corporate motives. Covergirl’s decision to feature Charles does serve to break down the gender binary, but it does other things, too. Most notably, if makeup companies could convince boys and men that their product is as essential for them as it is for girls and women, it would literally double the size of their market.

That this hasn’t happened yet, in fact, is evidence of the triumph of gender ideology over capitalism. Either companies have decided that there’s (almost) no market in men or men have resisted what marketing has been applied. It’s an impressive resistance to what seems like an obvious expansion. There’s just no money in men thinking their faces look just fine as they are; the fact that we’ve allowed them to do so thus far is actually pretty surprising when you think about it.

If Covergirl had its way, though, I have no doubt that it would make every 17-year-old boy in America into a James Charles. Such a change would contribute to breaking down the gender binary, at least as we know it (though no doubt there are more and less feminist ways of doing this). Of course, if it was advantageous to do so, Covergirl would claim that it had something to do with feminism. But, I wouldn’t buy it.

Lisa Wade, PhD is a professor at Occidental College. She is the author of American Hookup, a book about college sexual culture, and a textbook about gender. You can follow her on Twitter, Facebook, and Instagram.

1Recently Nadya Tolokonnikova was interviewed by NPR about Pussy Riot’s latest video. In it, Tolokonnikova explores themes of racism, xenophobia, and misogyny and its influence on governance through a graphic and violent imagined America under a Trump presidency. Trigger warning for… most things:

Tolokonnikova is making a statement about American politics, but she is clearly informed by Putin’s performance of masculinity and how that has translated into policy measures and electoral success. When he took office in early 2000, Putin needed to legitimize his power and counteract the global impression of Russian weakness after the collapse of the Soviet Union.

The projection of masculinity was a PR strategy: fishing and riding a horse shirtless, shooting a Siberian tiger, and emerging from the Black Sea in full scuba gear. These actions combined with bellicose foreign policy initiatives to portray Putin as assertive and unrelenting.

In the book, Sex, Politics, & Putin, Valerie Sperling makes a case that his strategy was successful. She investigates the political culture under Putin and argues there is popular support for Putin’s version of masculinity and its implications for femininity, even among young women. As a consequence, the gender and sexual politics of Russia have deviated from those of wider Europe, as indicated by the rise of the Russian slur “gayropa.”

The machismo and misogyny embodied by Putin have also translated into policy: the “gay propaganda” law, for example, and the ban on international adoption to gay couples. In his 2013 address to the Federal Assembly, Putin framed these policies as necessary to combat the “destruction of traditional values.”

While there is no systematic research on the role of masculinity in Trump’s rise to the national political stage in the US just yet, and while the nature of the link between Putin and Trump remains unclear (if one truly even exists), we should consider Putin’s Russia a cautionary tale. His performances of masculinity – his so-called “locker room talk,” discussion of genitalia size, and conduct towards pageant contestants — could go from publicity stunt to public support to actual policy measures. His bombastic language about defeating ISIS and the need for more American “strength” at home and abroad, for example, could easily translate into foreign policy.

Coverage of Trump during this election cycle is credited for hundreds of millions in profits for news agencies and Trump himself has enjoyed an unprecedented level of coverage. While Trump has benefited from far more airtime than Putin did in 2000, he has not been able to find the same level of popular support. At least not yet. When Putin rose to status as a national figure in Russia his approval rating was approximately 60%, and it grew from there to levels most American politicians only dream of. If Trump is willing and able to adopt other components of Putin’s leadership style, there is precedent for the possibility that his presidency could truly turn American back.

Alisha Kirchoff is a sociology PhD student at Indiana University-Bloomington. She has previously lived and worked in Russia and is currently working on research in political sociology, law and society, organizations, and gender. Her latest project is on fertility intentions and family policies in Putin’s Russia. You can follow her on twitter.

1Botox has forever transformed the primordial battleground against aging. Since the FDA approved it for cosmetic use in 2002, eleven million Americans have used it. Over 90 percent of them are women.

In my forthcoming book, Botox Nation, I argue that one of the reasons Botox is so appealing to women is because the wrinkles that Botox is designed to “fix,” those disconcerting creases between our brows, are precisely those lines that we use to express negative emotions: angry, bitchy, irritated.  Botox is injected into the corrugator supercilii muscles, the facial muscles that allow us to pull our eyebrows together and push them down.  By paralyzing these muscles, Botox prevents this brow-lowering action, and in so doing, inhibits our ability to scowl, an expression we use to project to the world that we are aggravated or pissed off.

9781479825264_Full.jpg (200×300)

Sociologists have long speculated about the meaning of human faces for social interaction. In the 1950s, Erving Goffman developed the concept of facework to refer to the ways that human faces act as a template to invoke, process, and manage emotions. A core feature of our physical identity, our faces provide expressive information about our selves and how we want our identities to be perceived by others.

Given that our faces are mediums for processing and negotiating social interaction, it makes sense that Botox’s effect on facial expression would be particularly enticing to women, who from early childhood are taught to project cheerfulness and to disguise unhappiness. Male politicians and CEOs, for example, are expected to look pissed off, stern, and annoyed. However, when Hillary Clinton displays these same expressions, she is chastised for being unladylike, as undeserving of the male gaze, and criticized for disrupting the normative gender order. Women more so than men are penalized for looking speculative, judgmental, angry, or cross.

Nothing demonstrates this more than the recent viral pop-cultural idioms “resting bitch face.” For those unfamiliar with the not so subtly sexist phrase, “resting bitch face,” according to the popular site Urban Dictionary, is “a person, usually a girl, who naturally looks mean when her face is expressionless, without meaning to.” This same site defines its etymological predecessor, “bitchy resting face,” as “a bitchy alternative to the usual blank look most people have. This is a condition affecting the facial muscles, suffered by millions of women worldwide. People suffering from bitchy resting face (BRF) have the tendency look hostile and/or judgmental at rest.”

Resting bitch face and its linguistic cousin is nowhere near gender neutral. There is no name for men’s serious, pensive, and reserved expressions because we allow men these feelings. When a man looks severe, serious, or grumpy, we assume it is for good reason. But women are always expected to be smiling, aesthetically pleasing, and compliant. To do otherwise would be to fail to subordinate our own emotions to those of others, and this would upset the gendered status quo.

This is what the sociologist Arlie Russell Hochschild calls “emotion labor,” a type of impression management, which involves manipulating one’s feelings to transmit a certain impression. In her now-classic study on flight attendants, Hochschild documented how part of the occupational script was for flight attendants to create and maintain the façade of positive appearance, revealing the highly gendered ways we police social performance. The facework involved in projecting cheerfulness and always smiling requires energy and, as any woman is well aware, can become exhausting. Hochschild recognized this and saw emotion work as a form of exploitation that could lead to psychological distress. She also predicted that showing dissimilar emotions from those genuinely felt would lead to the alienation from one’s feelings.

Enter Botox—a product that can seemingly liberate the face from its resting bitch state, producing a flattening of affect where the act of appearing introspective, inquisitive, perplexed, contemplative, or pissed off can be effaced and prevented from leaving a lasting impression. One reason Botox may be especially appealing to women is that it can potentially relieve them from having to work so hard to police their expressions.

Even more insidiously, Botox may actually change how women feel. Scientists have long suggested that facial expressions, like frowning or smiling, can influence emotion by contributing to a range of bodily changes that in turn produce subjective feelings. This theory, known in psychology as the “facial feedback hypothesis,” proposes that expression intensifies emotion, whereas suppression softens it. It follows that blocking negative expressions with Botox injections should offer some protection against negative feelings. A study confirmed the hypothesis.

Taken together, this works point to some of the principal attractions of Botox for women. Functioning as an emotional lobotomy of sorts, Botox can emancipate women from having to vigilantly police their facial expressions and actually reduce the negative feelings that produce them, all while simultaneously offsetting the psychological distress of alienation.

Dana Berkowitz is a professor of sociology at Louisiana State University in Baton Rogue where she teaches about gender, sexuality, families, and qualitative methods. Her book, Botox Nation: Changing the Face of America, will be out in January and can be pre-ordered now.

1Just after the United Kingdom voted to leave the European Union, a commentator at the lauded US News and World Report claimed that the “general consensus” was that the vote was a “veritable dumpster fire.” Since then, most citizens of the EU, many Americans, and lots of UK citizens, including many who voted to leave, seem to think that this was a terrible decision, sending the UK into treacherous political and economic territory.

The Prime Minister agreed to step down and, rather quickly, two women rose to the top of the replacement pool. Yesterday Theresa May was the lone contender left standing and today she was sworn in.

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Is it a coincidence that a woman is about to step into the top leadership position after the Brexit?

Research suggests that it’s not. In contexts as wide-ranging as the funeral business, music festivals, political elections, the military, and law firms, studies have found a tendency for women to be promoted in times of crisis. As a result, women are given jobs that have a higher risk of failure — like, for example, cleaning up a dumpster fire.  It’s called the “glass cliff,” an invisible hazard that harms women’s likelihood of success. One study found that, because of this phenomenon, the average tenure of a female CEO is only about 60% as long as that of the average male CEO.

As one Democratic National Committee chair once said: “The only time to run a woman is when things look so bad that your only chance is to do something dramatic.” Maybe doing “something dramatic” is why so many women are promoted during times of crisis, but the evidence suggests that another reason is because men protect other men from having to take precarious positions. This was the experience of one female Marine Corps officer:

It’s the good old boys network. The guys helping each other out and we don’t have the women helping each other out because there are not enough of us around. The good old boys network put the guys they want to get promoted in certain jobs to make them stand out, look good.

If women are disproportionately promoted during times of crisis, then they will fail more often than their male counterparts. And they do. It will be interesting to watch whether May can clean up this dumpster fire and, if she can’t, what her legacy will be.

Lisa Wade, PhD is a professor at Occidental College. She is the author of American Hookup, a book about college sexual culture, and a textbook about gender. You can follow her on Twitter, Facebook, and Instagram.

1Many hope that Misty Copeland is ushering in a new era for ballet. She is the first female African American ballet dancer to have the role of Principal Dancer at the American Ballet Theatre. She has literally changed the face of the dance.

Race is a central and important part of her story, but in A Ballerina’s Tale, the documentary featuring her career, she describes herself as defying not just one, but three ideas about what ballerinas are supposed to look like: “I’m black,” she says, and also: “I have a large chest, I’m muscular.”

In fact, asked to envision a prima ballerina, writes commentator Shane Jewel, what comes to most of our minds is probably a “perilously thin, desperately beautiful, gracefully elongated girl who is… pale as the driven snow.” White, yes, but also flat-chested and without obvious muscularity.

It feels like a timeless archetype — at least as timeless as ballet itself, which dates back to the 15th century — but it’s not. In fact, the idea that ballerinas should be painfully thin is a new development, absorbing only a fraction of ballet’s history, as can clearly be seen in this historical slideshow.

It started in the 1960s — barely more than 50 years ago — in response to the preferences of the influential choreographer George Balanchine. Elizabeth Kiem, the author of Dancer, Daughter, Traitor, Spy, calls him “the most influential figure in 20th century dance,” ballet and beyond. He co-founded the first major ballet school in America, made dozens of dancers famous, and choreographed more than 400 performances. And he liked his ballerinas wispy: “Tall and slender,” Kiem writes, “to the point of alarm.” It is called, amongst those in that world, the “Balanchine body.”

 

We’re right to view Copeland’s rise with awe, gratitude, and hope, but it’s also interesting to note that two of the the ceilings she’s breaking (by being a ballerina with breasts and muscles) have only recently been installed. It reminds me how quickly a newly introduced expectation can feel timeless; how strongly it can ossify into something that seems inevitable; how easily we accept that what we see in front of us is universal.

In The Social Construction of Reality, the sociologists Peter Berger and Thomas Luckmann explain how rapidly social inventions “harden” and “thicken.” Whoever initiates can see it for what it is — something they created — but to whoever comes next it simply seems like reality. What to Balanchine was “I will do it this way” became to his successors “This is how things are done.” And “a world so regarded,” Berger and Luckmann write, “attains a firmness in consciousness; it becomes real in an ever more massive way, and it can no longer be changed so readily.”

Exactly because the social construction of reality can be so real, even though it was merely invented, Copeland’s three glass ceilings are all equally impressive, even if only one is truly historic.

Lisa Wade, PhD is a professor at Occidental College. She is the author of American Hookup, a book about college sexual culture, and a textbook about gender. You can follow her on Twitter, Facebook, and Instagram.

1To Post Secret, a project that collects personal secrets written artistically onto postcards, someone recently sent in the following bombshell: “Ever since we started getting married and buying houses,” she writes, “my girlfriends and I don’t laugh much anymore.”

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Her personal secret is, in fact, a national one.  It’s part of what has been called the “paradox of declining female happiness.” Women have more rights and opportunities than they have had in decades and yet they are less happy than ever in both absolute terms and relative to men.

Marriage is part of why. Heterosexual marriage is an unequal institution. Women on average do more of the unpaid and undervalued work of households, they work more each day, and they are more aware of this inequality than their husbands. They are more likely to sacrifice their individual leisure and career goals for marriage. Marriage is a moment of subordination and women, more so than men, subordinate themselves and their careers to their relationship, their children, and the careers of their husbands.

Compared to being single, marriage is a bum deal for many woman. Accordingly, married women are less happy than single women and less happy than their husbands, they are less eager than men to marry, they’re more likely to file for divorce and, when they do, they are happier as divorcees than they were when married (the opposite is true for men) and they are more likely than men to prefer never to remarry.

The only reason this is surprising is because of the torrent of propaganda we get that tells us otherwise. We are told by books, sitcoms, reality shows, and romantic comedies that single women are wetting their pants to get hitched. Men are metaphorically or literally drug to the altar in television commercials and wedding comedies, an idea invented by Hugh Hefner in the 1950s (before the “playboy,” men who resisted marriage were suspected of being gay). Not to mention the wedding-themed toys aimed at girls and the ubiquitous wedding magazines aimed solely at women. Why, it’s almost as if they were trying very hard to convince us of something that isn’t true.

But if women didn’t get married to men, what would happen? Marriage reduces men’s violence and conflict in a society by giving men something to lose. It increases men’s efforts at work, which is good for capitalists and the economy. It often leads to children, which exacerbate cycles of earning and spending, makes workers more reliable and dependent on employers, reduces mobility, and creates a next generation of workers and social security investors. Marriage inserts us into the machine. And if it benefits women substantially less than men, then it’s no surprise that so many of our marriage promotion messages are aimed squarely at them.

Lisa Wade, PhD is a professor at Occidental College. She is the author of American Hookup, a book about college sexual culture, and a textbook about gender. You can follow her on Twitter, Facebook, and Instagram.