children/youth

Jamie Keiles, of  the Seventeen Magazine Project and Teenagerie, wondered how racially representative Seventeen was compared to the U.S. population.  So she offered some data based on the May 2010 issue.  Her methods:

There are 332 faces in this month’s issue of Seventeen. I counted a face as a head with at least one visible eye. That is, backs of heads and disembodied mouths or eyes were not included in my data. I researched the races of the models and celebrities that I could identify. Those whose race I could not determine with reasonable certainty I’ve excluded from my data, making for 319 surveyed faces.
She found that Seventeen was not representative (it was nine percent more white than the U.S. population and especially under-represented Hispanics).  Still, she concluded that it was surprisingly representative, considering what she’d heard about the modeling industry.  Her findings actually reflect Ashley Mears’ argument that there is much more diversity among “commercial” models than “high end” fashion models.

Keiles was also surprised by the fact that, compared to the U.S. population, there were many models who identified as bi-racial.  My guess is that it’s because advertisers think (and perhaps know, but I’m not sure) that models whose identities are hard to discern appeal to a larger array of audience members who may see themselves in what is otherwise an “ambiguous” appearance.

Any ideas as to why white Hispanics are particularly underrepresented?  Is it possible that white Hispanic models simply identify publicly as “white”?  Other ideas?

Keiles finds a similar patterns when she looks by gender and by whether it was Seventeen content or advertiser content:

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Cross-posted at Jezebel.

With the exception of the t-shirt (which only masquerades as gender neutral), in the U.S. clothes are designed for women or men, but never both.  Department stores and retail stores (unless they sell only men’s or women’s clothing) have separate men’s and women’s sections in the store.  There is no option to buy clothes, one must buy women’s or men’s clothes.

This is even true for children’s clothes. One might make the argument that adult males and females have different bodies (an argument I might argue with), but we can’t say that pre-pubertal children do.  Nevertheless, the cultural rules that require boys and men to dress differently than girls and women make such a clothing line seem impossible.

Well, Evie sent in an example of a UK clothing company trying to do the impossible.  The company, Polarn O. Pyret, explains:

Our unisex collection (UNI) consists of clothing that is based on situation and function rather than on gender. As a clothing manufacturer, we want to make it our responsibility to offer an alternative to clothing that is based on gender. There is really no reason to design different models and fits for small boys and girls since there is no great difference in the way their bodies are shaped. We have taken an overall approach to unisex clothing, and consider not only color but also pattern and fit.

Evie’s attention was drawn by this ad in a store window:

Their website, you’ll notice, doesn’t have the regular “girls” and “boys” section seen ubiquitously:

This company is nice evidence that the-way-it-is isn’t the-way-it-has-to-be.

UPDATE: Mary and Cheryl pointed out that, if you click on “babies” or either of the “kids” tabs, you get the option of “boys,” “girls,” or “uni” (unisex) lines.  So the company isn’t making a principled stand here.  They’re still willing to take the money of parents who want to dress their kids in gendered clothes, but they are offering an alternative for those parents who don’t.  It’s pretty telling that even this strategy — offering a unisex line alongside girls and boys lines — is so rare.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Crossposted at Jezebel.

Understandably, parents are eager to memorialize pregnancy and the birth of their child (well, the nicer parts of them, anyway).  Some of this is done informally by parents or relatives themselves. Earlier this summer I took my 4-year-old niece for her first ever haircut because my sister loves long hair and couldn’t bring herself to get it cut, but I’m a big meanie with no soul and it didn’t bother me to cut a little girl’s butt-length hair into what seemed to me a much lower-maintenance, reasonable length. But I digress. The point is, my sister’s one requirement was that I save her hair and bring it back in a ziploc bag. Not one or two curls; all of it. So I handed over to her a freezer-size bag full of a lot of hair. Many of us have baby books from when we were young where our parents saved our first lost tooth, hair from our first haircut, or other things deemed to have sentimental value.*

But an industry has also arisen to help parents turn every step of the pregnancy, childbirth, and infancy process into a precious memory, whether it’s paying to get a video of the childbirth or the enormous number of scrapbooking supplies that provide an array of materials and pre-printed statements to help you express your joy.

RudolfoRabulous sent in a coupon for a product that takes this process of turning every single event in a pregnancy and child’s life to a new level. If you buy an e.p.t. pregnancy test, you can send in a coupon for a FREE promotional “keepsake gift”…a pouch to save the used pregnancy test in, to “remember the moment you knew”:

I am sure there are people who treasure their used pregnancy test, perhaps because they were trying to get pregnant for a long time or wanted a baby more than anything in the world. I’m not trying to deny the importance that finding out you’re pregnant has for people who are actually happy about it. But…e.p.t. has created purple pouches you’re supposed to send in for so you can keep a peed-on stick in it (notice the coupon says, in bold, “Please do not send in your stick”).

This strikes me as part of the trend to treat increasing amounts of our lives as unique, precious moments that require formal remembrance through some type of physical creation/artifact, rather than something to remember fondly as a non-material memory. Technologies such as film and video cameras, and consumer products such as physical and digital scrapbooking materials and the wide array of “keepsake” items you can buy, both allow and encourage this process. It’s not that the desire to have physical reminders of important moments in our lives is new, we just have a much greater variety of ways to do that now, and many have become quite cheap (digital photos, for instance, have no cost, really, once you’ve bought the camera, unless you want to print them out). Those two factors mean we now have the ability to turn many more life events from intangible memories into an end product, either on our own or with the aid of the items provided by a helpful memory industry.

* Am I the only one who wasn’t really sure what to do with this stuff when my mom decided it was time to hand it all over to me? What am I going to do with my old teeth? Why on EARTH would I want my umbilical cord? I kept the baby book itself but all the bottles and baggies of accompanying biological materials went in the trash.

And what would you do if your mom gave you her used pregnancy test? Would you be excited or touched? Or creeped out? Or just confused/indifferent?

Jamie Keiles is a new high school graduate from Pennsylvania who embarked on a fantastic project: trying to live according to the advice of Seventeen magazine… and blogging about it.

Her insights are many and she’s funny and accessible. The whole blog is worth reading.  And you can check out her new project at Teenagerie.

In this post, however, I wanted to highlight her analysis of the ad content of the June/July 2010 issue. She writes:

Magazines profit from ad sales more than they do from newsstand sales or subscriptions. From a business standpoint, the essential purpose of magazines (or television, or radio) is to round up a group of similarly demographic’d consumers that advertisers can easily target. I figured that the advertising content might have something to say about what the average Seventeen reader is imagined to be like. In the 171 page issue, there were 91 ad spaces. Here is how the content broke down:

So… mostly, as Jamie puts it, “stuff that makes you look better.” Jamie then broke it down by advertisements for products and ones for experiences:

She ponders:

I’m not heading toward any sort of conclusive argument with these graphs. Just thought it was an interesting exercise to explore how low the bar is set for Seventeen readers when it comes to what advertisers think will interest them. Products advertised definitely skew more toward tangible than experiential, and more toward short-term use than long-term investment. It would be interesting to do a similar data sample with the Economist or the New York Times. Wonder if this way of thinking is something that applies to all demographics, or mostly just teens.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Pew Research Center has released data suggesting an age gap in optimism for the future of American young adults.

When asked if their children will be better off or worse off than they are, less than half of U.S. parents say “better off” and a full 25 percent say “worse off.”  This is the most pessimistic we’ve seen parents in 16 years.

But their kids are more optimistic than anyone else, with 85% saying that they expect that their financial situation will improve next year:

Of course these data aren’t entirely compatible, but it’s an interesting comparison nonetheless.  The idealism of youth?  The pessimism that comes with bad backs and mortgage payments?  The possibility that 18-29-year-olds have nowhere to go but up?

Economix, via Karl Bakeman.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Chris Marshal and Captain Crab sent along this gem from The Second City Network:

Borrowed from Evolving Thoughts, via Pharyngula.

More on Disney: media consolidation and Tinkerbell, the real Johnny Appleseed, fallen princesses, modernizing the fairy tale, pickaninny slaves in Fantasia? yes, racist Disney characters, infantilizing adult women, gendered Disney t-shirts for kids, Deconstructing Disney princesses, are the new Disney princesses feminist?, race and gender in Princess and the Frog, socializing girls into marriage, and…

…did you know that the very first political tv commercial was made by Disney?  I like Ike!

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

This two-minute clip from Toddlers and Tiara’s (a reality show about child beauty pageants), sent in by Dmitriy T.M., is a great example of how mothers teach their daughters that beauty hurts… and that pain is a price they should be willing to pay:

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Last week I posted photos of the Justin Bieber/Kim Kardashian photoshoot for Elle. I compared it to my earlier post on the sexualization of Jaden Smith. In both I argued that we accept the sexualization of boys at younger ages than girls, seeing it as adorable and proof that they are sufficiently heterosexual and masculine rather than that they are in danger of sexual exploitation.

Yesterday Rob W. sent in a photo that I think illustrates this point well:

Who is the adult woman wearing this shirt? That’s Karissa Shannon, who is dating Hugh Hefner.

Imagine, if you can, if this were an adult man associated in some way with a famous producer of pornography widely known for dating groups of much younger women, and that adult man’s shirt had this same message but about two teen/pre-teen girls (or, for that matter, imagine a famous gay man wearing this exact shirt).  And then imagine the concern and horror that would ensue, the apologies through the man’s agent, and so on.

A short google search did turn up a post (re-posted in several other places) calling the shirt inappropriate, but given that Shannon is referred to as “sloppy seconds” in it, I’m not sure how to take it (since “sloppy seconds” reaffirms a sexual double-standard itself). A lot of other sites, on the other hand, found it adorable and/or funny, and asked readers to weigh in on Team Justin vs. Team Jaden.