Search results for meat

NEWS:

Lisa will be in New Orleans in February!  If anyone is interested in coming to a SocImages cocktail hour, email her at socimages@thesocietypages.org.

Also, this is your monthly reminder, you can always follow us on Twitter or friend us on Facebook, where we update with a featured post everyday!

FROM THE ARCHIVES:

In January of 2008 we featured a set of posters made by the National Campaign to Prevent Teen Pregnancy that labeled teens who found themselves parents as “pricks,” “cheap,” “nobodies,” “dirty,” and “rejects.” Nice.

And one year ago, in January 2009, I put up a series of photographs exposing the amazing convenience and luxuriousness of private plane travel.  It’s a classic “how the top 1% lives” kind of post.

NEWLY ENRICHED POSTS (Look for what’s NEW! Jan ’10):

Food

Dudes.  I added an ad with a recipe for jello with tuna to our post on vintage recipes for savory gelatin.  I am not kidding.

We added a new commercial to our previous post on Orangina; this one includes interspecies S&M.

Edward S. alerted us to a commercial where a pig does the Flashdance.  We added it to our post on gendered and sexualized food (scroll all the way down).

We’ve previously posted on the historical association of men (and masculinity) with meat. Jon S. sent us an example, a Weight Watchers ad that promises men they don’t have to eat “like a rabbit,” accompanied by an image of a hunk of beef. ‘Cause men need steak and potatoes, even when they’re dieting!

Media and Marketing

Gwen and I were like: “We’re so NOT adding any more content to the evolution of Evony ads post unless someone sends in something that truly takes it a step further… and that’s impossible.” Right? Wrong. Chris M., Tinpantithesis, Chris M., and Ryan sent in the next step in the Evony ads. Believe it.

CNN asked us if Jon and Kate Gosselin were getting too much coverage while advertising CNN’s coverage of them. We added another example of media hypocrisy–Dr. Drew of “Celebrity Rehab” telling us we shouldn’t be so interested in celebrities.

What can we appropriate the feminist movement to sell in addition to bras? How about shoes?

We posted about the September 2009 issue of Glamour including a picture of a naked “plus-size” model (that is, a size 12). We updated the post with a similar photo of a group of women with less-than-model-thin bodies that is in the Glamour calendar.

Marc C. sent us a link to a slide show featuring 185 pictures of cheerleaders.  We added it to our post titled “What Warrants a Slide Show?”

Race

We added a photo from the liner notes of a Lady Gaga CD in which she and Kanye West are in a pose reminiscent of King Kong to an older post on the King Kong motif.  Thanks to Ruth D’R. and an anonymous tipster!

Sara L. sent us another example to add to our post about housecleaning services that present house cleaners as non-white and those having their houses cleaned as white.

Sex

Another month, another addition to our ejaculation imagery post.  Can you say “splooge halo”?  I did.  Thanks to Helene V. for the submission.

Someone-who-prefers-to-remain-anonymous sent us another example of a t-shirt that equates sexual penetration with domination in the sports arena, which we added to our original post on the topic.

Julia U. sent in some Calvin Klein ads that centrally feature the naked body of a black man.  We added them to our post on the sexual objectification of men.

We updated one of our posts about the sexualization of little girls with photos of baby bibs that say “flirt” and “single.”

Gender

We found a vintage ad for Plymouth Barracuda marketed specifically to women and we added it to our post on the awesome Dodge La Femme.

Liscadifretta sent in a photo of a clothes hanger meant to look like a woman’s legs and crotch.  We added it to our post featuring furniture shaped like (naked) women.

Joel P. sent us a link to the updated Diamonds or the Doghouse campaign by JC Penney.  Like last year, the message is that you can be a total dick to your wife, so long as you are willing to buy her diamonds, because diamonds make her incredibly stupid.

As always, we had more to add to our post about pointlessly gendered products, this time boys’ and girls’ organic body wash and Nivea chapstick.

And we updated our post on marketing beauty products to men to include On the Job, a line of lotions–or, if you prefer, polymer gloves–for men.

Anna K.-B. sent us another example of health-related activism aimed specifically, and unnecessarily, at women.

Jessica H. sent us another example of a business marketing its services with gender: The Occasional Wife, and The Handy Husband and, Jessica’s find, Boyfriend for Hire.

Remember when we posted about the gendering (and Whitening) of online degree programs? Ryan  sent us another example so we added it.

And we added another added to post on socializing kids with gendered toys.

More Stuff!

Ashleigh V. sent along another Twingo commercial. This one equates modernity with sexual permissiveness.

We added another batch of dolls with disabilities to our post on reactions to dolls with Down’s Syndrome.

We added another DDT product to our vintage post with ads advocating the household use of DDT, a pesticide that later turned out to be wholly toxic.

Nikki L. sent in images of an article titled “Are You Turning Your Boyfriend into a Girlie Man?” from the February 2010 issues of Cosmo. Nikki says,

The article discusses how many women are treating their boyfriends like their girlfriends, making them go shopping, do yoga, and eat vegan food. It says the gender roles are being blurred, and that’s a good thing up to a point. The article says that eventually your man will push you away and resent you for making him girlie. It gives a list of things your man shouldnt be doing, as it might damage his masculinity…

The first page:

Notice the subtitle in red and the text below it:

First, why would you want to act like your BF or husband is one of the girls anyway? Your pull to do girlie things with him stems from experiences with your female friends. “Women are intimate with their close friends, we share everything,” says JoAnn Magdoff, PhD…

Yes. Why on earth would you want to recreate that type of relationship with a guy? Who wants to be intimate, emotionally close, and share everything with their partner? Yuck!

Here are some things you do not want your boyfriend/husband to do:

Just to reiterate: men cannot care too much about their personal appearance. They cannot try to eat healthily, or be vegetarian/vegan. If they’re gonna cook, they better not try to keep from burning their hands by wearing items specifically designed for that task. Sissies!

The article also provides a list of “manly date ideas” you can do with your guy to avoid turning him into one of the girls:

That’s just…stupid! It’s stupid! Gah! It’s such a ridiculous division of the world into the stereotypically masculine and the stereotypically feminine with policing to remind us that men must never be feminine. Ever! And women, stop emasculating men!

Men like meat! And pizza! Girls like chef salads without eggs, bacon, or cheese in them. Men like dogs! Women like cats. Have you ever known a woman who liked dogs? As if! Men like walking in the park and the beach. Except in movies where walking on the beach is portrayed as all annoyingly mushy and romantic, something men do because women like that sort of thing.

I’m also pretty sure if his favorite video game turns out to be Bejeweled, that goes up on the list of things you never wanna see.

The Modern Language Association has all kinds of awesome language-related data available that you can customize depending on your interests. Most basically, you can get an interactive map showing the percent or number of speakers of various languages spoken at home by county (or number by zip code). Here is English:

English

Spanish:

Spanish

Navajo:

Navajo

Notice that the scale of the maps changes, so the same color doesn’t indicate the same percent of speakers for each language. For some languages the darkest red only indicates 1 or 2 percent.

There was one odd category I noticed. This is the map for “African languages”:

African languages

I can understand why you might lump some languages from an area together if they are so rare in the U.S. that they’d barely show up. But what, exactly, is an “African” language? It doesn’t appear to include Arabic, though it is spoken in much of northern Africa. Many people in Africa speak European languages (particularly French and English) due to colonialism. Presumably this category includes “native,” non-Arabic languages. It’s a strange category.

For those of you wondering about the little pockets of African language speakers in, say, Iowa and Nebraska, I could be wrong, but I would suspect in some of those counties it might have something to do with slaughterhouses. In the last decade or so some packing houses have recruited African immigrants, particularly Somalis, to move to rural areas and work in the plants. Again, that’s just a guess, but some of the locations fit.

UPDATE: Commenter mordant.espier says,

I think you’re wrong about African languages and meatpacking in the midwest. I know that Omaha has a significant Sudanese community, about 7,000, many of whom are refugees and asylum seekers.  In Minneapolis, there are a number of Somali. They are there because of the US government, and even more because religious and charitable organizations, especially the Episcopal Church and Catholic Charities, have provided support through all stages of the immigration process.  The existance of a group of refugees who are able to enlist the support of locals has created such pockets.

Anyway, moving on.You can also get side-by-side comparisons of two states. This shows the percentage of the population speaking Arabic in California and Michigan:

Arabic comparison

Number and percent of speakers of various languages:

Picture 1

You can compare the number of speakers in 2000 and 2005:

Picture 3

If you go to “Language by State” in that last link and select a language, you can then look at “ability to speak English”. Annoyingly, it only shows raw numbers, not percentages, so you have to do the calculations yourself. But here’s the breakdown for German in Michigan; clearly the vast majority of people who speak German also say they speak English “very well”:

Picture 4

You can also get an age breakdown (again, just raw numbers) for each language, by state. Here’s a partial list for Chinese:

Picture 1

I’m warning you now, the site can turn into an enormous time-suck. You think you’ll just look up the state you live in, say, and then you get started comparing things, and the next thing you know, it’s a half hour later.

UPDATE 2: Commenters have also pointed out that a) “Chinese” is as much of a thrown-together category as “African” (does it mean Cantonese? Mandarin?) and b) the site doesn’t have any information about use of American Sign Language, both great points.

In previous posts on Gossip Girl promotions and the New Beverly Hills 90210, we’ve argued that daily life is becoming increasingly pornified.  That is, features of the genre of pornography are being mainstreamed and porn is now, more than ever in modern history, everywhere.

I couldn’t help but this of this concept of pornification when I investigated the Burger King Shower Cam website, sent in by Catrina C.

Capture

Text:  “Watch our shower babe shake her bits to the hits every morning.”

Um, yeah, so everyday you can go to the website and watch a girl in a bikini sing a song in the shower (don’t miss the burger boobs).  You can also vote on the song and bikini for the next day, as well as enter into a contest for a date with the girl.  If you don’t win the date, you may still be a lucky runner up and win Burger King “proper man toiletries”:

Yep, Burger King hygiene products.

Word on the street is that the products are a joke; they actually smell like meat.

Has Axe been so successful in using misogyny to pitch its products that Burger King feels that it must sell toiletries to fully get on the pornification bandwagon?  I just don’t know.

In any case, as A Sarah points out at the Shapely Prose, this is insulting to women and men both.  Apparently Burger King presumes men are stupid or shallow enough to be impressed by BKs facilitation of bit-shaking and, therefore, that the campaign will actually translate into a desire to consume their product (as opposed to a desire to avoid it).

The fact that it’s supposed to be funny doesn’t make it better, it makes it worse.  Because, really, this is the kind of humor they think men respond to?  “Hahaha.  She’s wearing a bikini and it looks like there are fried eggs on her boobs!  Hahaha!”  “Hahaha!  I smell like meat!”  Dudes, Burger King thinks you’re stupid.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

I spent a day in Salzburg this September with a man from Dubai.  We had a wonderful time comparing perspectives.

Dubai, he explained, was a wildly modern, multicultural city.  The default language in public was English due to the international population.  He was a stockbroker who had gone to college in London and gone part way through an MBA.

He interacted with veiled, Middle Eastern women and non-veiled Western European women daily.  He seemed to have no qualms with the two styles of presentation, considering them simple choices; they were unpoliticized and carried no deeper meaning.  To him, women who veiled were simply religious, like the men he knew who would not drink alcohol, and himself when he would not eat meat improperly slaughtered.

In any case, women in Dubai, he felt, were liberated.  As an example, he explained how there was now a woman’s taxi service.

“A woman’s taxi service?”

“Yes, with women drivers.”

You see, it is not proper for women to be alone with a non-relative male and, so long as all taxis were driven by men, women (who also do not drive) could not run errands or visit friends.  They were largely neighborhood-bound.  To my friend, a woman’s taxi service was liberation.  And, indeed, from the perspective of their rules, it must have seemed like freedom indeed.

I was reminded of this chat when Happy A. sent in a link to a story about a new women’s taxi service in Mexico.  The taxis, painted pink, are driven by women and only women can hire them. The taxi service isn’t designed to allow women to travel, but to allow them to travel without the threat of harassment and assault.

Women’s groups, however, have called the taxis insulting.  They suggest that the girly pink, the protectionism, and the make-up mirrors in the back seats seem to encourage the very objectification that makes women targets in the first place.

Pink Ladies, in the U.K., rationalizes its service with the same protectionism:

pink_ladies

And, in Moscow, they have Ladies Red Taxi:

Capture

I think these examples, considered together, do a really good job of undermining any absolutist ideas about what is good for women.

The situations in the different countries are dramatically different.  Women’s taxis improve the quality of life for women in Dubai (who can afford them) much more significantly than the taxis in, say, the U.K.

A radical feminist bent on destroying the system altogether may say that such taxis reinforce a gender binary and are easily co-opted by patriarchy (I wonder whose errands women are doing in those pink taxis?), a reformist feminist may say that the move is a good option for women both there and elsewhere, if not actually an end to male domination.

I think both are good points.

Does the fact that the Mexico service is run by the city and the U.K. service by a private company make a difference?  In the first case it is driven by concern for women’s safety, in the second case it is driven, at least partially, by profit.  Should people be profiting from women’s vulnerability?

Is a woman’s taxi service inherently feminist and liberating?  Or is it always sexist and demeaning?

I’m  not sure what I think about women’s taxis, but I like how cross-cultural comparisons like these remind us that context matters.

Click here for another sociologist’s take on the extent to which the pink taxis should be seen as liberating for women.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

NEWS:

During November we divvied up the massive gender tag into 18 sub-categories to make it easier to search for specific types of gender posts.  For example, you can now browse all of our posts about masculinity by going to the “gender: masculinity” tag.  We hope this makes it easier to navigate the site.

In other words, we worked our asses off for you over Thanksgiving break, so go browse a gender tag right now!

And, your monthly reminder: we’re on Facebook and Twitter, if that floats your boat.

FROM THE ARCHIVES:

Last November we posted an analysis of the negative reactions to female body builders’ bodies.  It reveals the entitlement that many feel to be aesthetically pleased by women’s appearance.

And in November ’07 we featured an Orangina ad that Gwen says is “possibly the weirdest freakiest ad I have ever seen in my 34 years on this planet.” As reader Gis said in the comments:

AH! AH! AH! AH! WHAT?!?!  AH!  I can’t unsee this!

So, yeah, uh, check that out.  You might want to watch it in high quality on a full screen.  I’m just sayin’.

NEWLY ENRICHED POSTS (Look for what’s NEW! Nov ’09):

Remember that 1981 ad for Legos that everyone LOVED?  I found three more examples of vintage ads that seem rather devoid of gender differentiation.

Just last month we added material to our post on racial and ethnic themed college parties.  This month, we get to do it again.  This time courtesy of a University of Delaware party at which white people dressed up as Mexicans (triggering and NSFW).

We added another example to our collection of vintage illustrations of the argument that black people are closely related to apes and monkeys.

Erin M. sent us an example of a sex toy for men being described as “shameful.” We added it to our post discussing how the use of sex toys by women and the use of sex toys by men are evaluated very differently (NSFW).

Tim McC. sent in a link to a Volvo concept car aimed specifically at women.  We added it to our post on the Dodge La Femme.  It’s really interesting to compare how cars were marketed to women in the 1950s and today.

Kristyn G. sent in another commercial where the idea that women are liberated by choice is used to market a product.  This time, it’s an Indian cable company marketing itself by comparing itself to non-arranged marriage.

Jackie S. sent us a link to a satirical Onion news report illustrating how feminists might protest PETA.  We added it an old post with an image of a PETA protest.

Dmitriy T.M. sent us another example of services being marketed as “wife” or “husband” services.

Jessica S. sent us a comedic skit for the Shii, a girls’ version of the Wii.  We added it to our post on otherwise-gender-neutral-games gendered female.

We added a fourth commercial, this one for Target, to our post featuring commercials that depict women as just plain insane.

We added another vintage ad featuring the word “gay” as it used to be used.

Do you feel you have a truly special relationship with your cleaning products? If so, check out the Lysol commercial we added to our post about Sarah Haskins’s “Target: Women” segment on household cleaners marketed as women’s special, special friend.

We added another example of U.S.-based advertising that removes people of color when moved overseas.  This time the product is the movie Couples Retreat.

We added a 1987 ad for Contra to one of our collections of sexism in the technology world.

Last month we posted about the Ralph Lauren ad featuring a woman photoshopped to be incredibly thin. We updated the post with a video about the model in the ad, who has now been fired for not fitting into some clothing.

Ilari Sani sent in this vintage ad encouraging Americans to eat vegetables and “Toughen Up.”  Today salad is definitely considered “girl food,” and there are plenty of vintage examples in which meat was connected with strength and toughness (and, more generally, masculinity; see below).  This ad tries to contest that idea.  I wonder if the effort was successful in its day, or if it fell flat alongside the meat = real food narrative.

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For vintage examples of meat being connected to masculinity, see here and here.  For contemporary examples, see here and here.

Found at Vintage Ads.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

We’ve collected many images of the gendering and sexualization of food, where foods are turned into sexy female bodies or are shown alongside sexy women. Miriam sent us a link to Brick House Tavern & Tap, which markets itself as a Hooters-lite for-the-guys restaurant. The menu includes some sexualized elements, and is based on a clear gendering of items. Clearly it’s objectifying women (check out the website), but what interests me is the message we get about masculinity.

There are salads for men and women; the male version includes two types of meat and boiled egg:

Picture 1

Men are supposed to control things; foods are described as dominant or submissive. I presume the “man-cave” dish would fall into the dominant category:

Picture 2

Men’s foods are unhealthy. Steamed, rather than fried, options? Those are for the ladies:

Picture 3

Real manliness is associated with guns:

Picture 4

UPDATE: Reader Lisa says,

I thought the “gun show” reference was to biceps – e.g. men have muscles and women don’t. (e.g. Do you have your tickets to the gun show? har har har)

That makes total sense. I’ve had the good luck to never have heard that particular joke until now.

There’s also a class element:

Picture 5

And desserts are “the happy ending,” with “double d” cupcakes and “sweet, innocent” (girl)-next-door apple crumble:

Picture 6

It’s a common theme (see Lisa’s post on frozen dinners): real men need big meals with lots of meat. They don’t worry about health–they want you to deep-fry everything, dammit! Trying to eat a healthy, low-fat diet is for women. And foods are depicted as parts of women’s bodies (“double d”) or associated with sex (“the happy ending”).

See also Campbell’s ad saying beef soup is for men only.