Norton Sociology recently posted an image that illustrate differences in rates of imprisonment in a number of countries. Imprisonment rates are influenced by a number of factors — what is made illegal, how intense law enforcement efforts are, preference for prison time over other options, etc. The U.S. does not compare favorably, with 74.3 per 100,000 10,000 of our population behind bars (click here for a version you can zoom in on, and sorry for the earlier typo!):

Here’s a close-up of the breakdown of the U.S. prison population:

Via Urban Demographics.

Recently we posted a comparison of the types of jobs Americans held in 1940 and 2010, based on Census data. Now NPR has posted an interesting image showing how spending on different categories has changed:

Source: Bureau of Labor Statistics. Credit: Lam Thuy Vo / NPR

[Note: Sorry I initially accidentally left out the link to the original NPR story!]

The change in spending on food is especially noteworthy, given the role that cost of food plays in determining the poverty line in the U.S. It is still based on a calculation developed in the 1960s, which assumed that the average family spent about a third of its income on food. To figure out how much a family needed to survive, the minimum cost of a nutritionally-complete diet for a particular family size was calculated; multiplying it by three provided the poverty line. It was then adjusted over time. This is the number generally used to determine eligibility for government assistance programs.

But since then, food prices have fallen significantly, while other necessities, such as housing and medical care, have often gotten more expensive. Many have criticized the poverty line calculation, including the National Academy of Sciences, arguing that as food has gotten cheaper, the official poverty line does a worse and worse job of capturing exactly how much it costs to survive in the U.S.

NPR also provided a more detailed breakdown of spending on a number of major categories in 2011:

Source: Bureau of Labor Statistics. Credit: Lam Thuy Vo / NPR

Thanks to my friend Kathy B. for letting me know!

Anderson Cooper 360 posted a video based on a study they sponsored of kids’ perceptions of race and friendships. The results are not surprising: kids pick up on larger social patterns, such as the fact that the adults around them often have few significant friendships across racial lines, and struggle to make sense of what they see. By age 6 they are highly aware of race and have formed clear ideas about how adults feel about people of other races than their own. Moreover, they’ve internalized cultural messages about race. As the clip shows, the race of the children themselves, as well as the race of children in images they are shown, impacts how they interpret the events in the pictures, with White children attributing more negative behaviors to African Americans in the photos:

Also check out Anderson Cooper’s earlier segments on children’s attitudes about skin color.

In her excellent article “Invisible Inequality: Social Class and Childrearing in Black Families and White Families,” Annette Lareau looks at differences in childrearing strategies, finding that class differences were more important than racial differences. Lareau argued that childrearing methods are one way in which class-based advantages are reproduced. Middle-class parents use a “concerted cultivation” model, which involved high levels of involvement in extracurricular activities. Working-class parents engaged in what Lareau calls an “accomplishment of natural growth” model, which emphasizes loving children and providing for them and giving children much more leisure time that is self-directed and unstructured. As Lareau writes,

Working-class and poor children spent most of their free time in informal play; middle-class children took part in many adult-organized activities designed to develop their individual talents and interests. (p. 761).

There are downsides to the concerted cultivation model. The range of activities children are involved in “dominate family life and create enormous labor, particularly for mothers” (p. 748). The emphasis on organized activities led to generally weak family ties, as well as weak social ties more generally, since they were based on participation in activities (extracurricular sports, classes, etc.) that have high turnover rates in membership and often last a few weeks regardless. However, Lareau argues that the concerted cultivation model ultimately transmits class advantages, given that the behaviors and assumptions it socializes children into prepare them well for a social world dominated by other middle-class professionals. And she argues that these different models are not just based on preferences; existing class inequalities make it much more difficult for working-class parents to follow the concerted cultivation model:

Enrollment fees that middle-class parents dismissed as “negligible” were formidable expenses for less affluent families…Moreover, families needed reliable private transportation and flexible work schedules to get children to and from events. These resources were disproportionately concentrated in middle-class families. (p. 771)

The Russel Sage foundation recently posted a graph that highlights class differences in spending on activities and products meant to aid child development, learning, and general enrichment. The graph, from Whither Opportunity? Rising Inequality, Schools, and Children’s Life Chances, shows how the gap in spending on such items — which includes things such as tutoring, private schooling, summer camps, high-quality childcare, and computers — has grown between the poorest and wealthiest Americans in recent decades, illustrating Lareau’s argument about differential access to the products and activities central to the concerted cultivation model:

Full cites:

Greg J. Duncan and Richard J. Murnane. 2011. Whither Opportunity? Rising Inequality, Schools, and Children’s Life Chances, ed. Greg Duncan and Richard Murnane. NY: Russell Sage. [Graph from p. 11.]

Annette Lareau. 2002. “Invisible Inequality: Social Class and Childrearing in Black Families and White Families.” American Sociological Review 67(5): 747-776.

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

Last week Andrew, Michael S., Will S., Katrin, and Tom Megginson all brought our attention to some of the racist tweets that appeared after the premiere of The Hunger Games. Apparently some viewers were shocked to find that some of their favorite characters from the books were played by African American actors (and some critics seem to have felt that Jennifer Lawrence didn’t look starved enough for her role). Buzzfeed and Jezebel posted some examples of the response to the African American characters:

In fact, Suzanne Collins did include descriptions that would seem to clue a reader in that they’re not supposed to assume that every character in the book is Caucasian (cropped from Buzzfeed):

But of course, the apparent lack of reading comprehension of many fans of the book is rather beside the point by now. What these reactions indicate is the invisibility of non-White people in pop culture, and the sense of distress, disappointment, and even outrage some can feel when they are expected to accept non-Whites in what they see as “neutral” roles. And, more disturbingly, it illustrates the degree to which the humanity of non-Whites can be erased, and highlights racialized associations. “Some black girl” is, by definition, not an “innocent girl.” It’s funny to say that the death of a character that touched you in the book is less moving if you imagine the character as African American. We’ve seen this type of reaction before, such as when Idris Elba was cast in Thor. Or the equally negative response to the suggestion that Donald Glover, an African American actor, should audition for the starring role in the newest Spider-Man remake, as Lindy West points out at Jezebel: “…it’s a proprietary thing-if Spider-Man is black, then he isn’t ours anymore. He’s theirs.”

I think the best discussion of the implications of the Hunger Games tweets comes from Anna Holmes, whose take was posted by The New Yorker. I’ll leave you with a quote and strongly suggest you go check out the full article:

Hunger Games Tweets—there are now more than two hundred up on the blog—illuminated long-standing racial biases and anxieties. The a-hundred-and-forty-character-long outbursts were microcosms of the ways in which the humanity of minorities is often denied and thwarted, and they underscored how infuriatingly conditional empathy can be…If the stories we tell ourselves about the future, however disturbing, don’t include black people; if readers of “The Hunger Games” are so blind as to skip over the author’s specific details and themes of appearance, race, and class, then what does it say about the stories we tell ourselves regarding the present?

Laura McD. sent in an extra-disturbing sexist ad from Turkey. The ad, for Biomen shampoo, uses the ever-so-common marketing tactic of shaming men for any association with femininity. The voiceover says:

If you’re not wearing women’s clothes, you shouldn’t be using women’s shampoo either. Here it is. A real man’s shampoo. Biomen. Real men use Biomen.

So far, so predictable. But this ad has drawn intense criticism because the exhortation to avoid girly stuff is recorded over historical footage of Adolf Hitler:

Via AdWeek.

According to Adland, it was still airing as of a couple of days ago, despite complaints from Turkey’s Jewish community and other groups, but JTA reports it was finally pulled.

Matthew Yglesias posted an image from an infographic released by the Census Bureau showing differences in the U.S. population between 1940 and 2010. This section of the graphic focuses on changes in the industries in which the U.S. workforce is employed. For instance, in 1940 23.4% of Americans worked in manufacturing, down to 10.4% in 2010:

Education, health, and social services have emerged as a major employment sector. On the other hand, while agriculture is a minor  sector today (in terms of % of people employed), in 1940 nearly 1 in 5 people worked in agriculture. As Yglesias says,

…this drives home the fact that the initial exclusion of agricultural workers from Social Security [as part of the New Deal in the 1930s] was a really major compromise.

YetAnotherGirl, Andrew, Rosemary, Nathan Jurgens0n, Dolores, and Ann K. all sent in an ad for Belvedere Vodka that should be listed in the annals of bad ideas. The ad shows a gleeful man grabbing a distressed-looking woman who, we are to presume from the text, must not be going down smoothly (via Feministing):

Because how is it not funny to present your product in a context that says sexual assault is funny?

Online criticism of an ad that seems to be making a joke about forcing women to engage in sexual acts led to the company pulling the ad and issuing an apology of the passive “sorry if you were offended” type:

The company’s president also apologized when speaking to CNN about the controversy (via The Consumerist):

It should never have happened. I am currently investigating the matter to determine how this happened and to be sure it never does so again. The content is contrary to our values and we deeply regret this lapse.

The company also made a donation to the Rape, Abuse, and Incest National Network (RAINN).

Phil Villarreal, who posted about the ad and the apology at The Consumerist, suggests that the ad may be even more cynical than it at first appears:

The cynical might wonder whether or not the campaign and apology made up a coordinated effort to draw attention to the brand.

Intentionally invoking outrage, then making an apology and symbolic corporate donation as marketing strategy. Any readers with marketing expertise have any insight here? We often see cases of companies desperately trying to control the negative effects of controversies. When does a controversy hurt a brand and when does it serve as a marketing opportunity?

UPDATE: Reader Tom points out that it turns out to be a still from a parody video that someone at the company then reposted (via Adland):

Somebody on their social media team obviously created (or found) and posted it thinking it was an amusing parody. And that person has probably been found and fired.

But it is unlikely anyone officially *in charge* of the brand actually saw and approved this.

As Tom says, this brings up a separate issue: the challenges to companies of managing brand image in a world where one person in the organization can quickly disseminate something via the company’s social networking sites to thousands or even millions of people with much less oversight than a traditional ad campaign would get, especially when viewers make little distinction between images included in tweets or Facebook updates and those in billboards, print ads, etc.