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The role of new, social media in the Occupy protests near Wall Street, around the country and even around the globe is something I’ve written about before. I spent some time at Occupy Wall Street last week and talked to many folks there about technology. The story that emerged is much more complicated than expected. OWS has a more complicated, perhaps even “ironic” relationship with technology than I previous thought and that is often portrayed in the news and in everyday discussions.

It is easy to think of the Occupy protests as a bunch of young people who all blindly utilize Facebook, Twitter, SMS, digital photography and so on. And this is partially true. However, (1) not everyone at Occupy Wall Street is young; and (2), the role of technology is certainly not centered on the new, the high-tech or social media. At OWS, there is a focus on retro and analogue technologies; moving past a cultural fixation on the high-tech, OWS has opened a space for the low-tech.

What I want to think about there is the general Occupy Wall Street culture that has mixed-feelings about new technologies, even electricity itself. I will give examples of the embracing of retro-technology at OWS and consider three overlapping explanations for why this might be the case. I will also make use of some photographs I took while there. more...

(Or: How we’ve come to be micro-celebrities online)

Facebook’s recent introduction of “frictionless sharing” is the newest development in a growing trend: data is being increasingly produced passively as individuals conduct their day-to-day activities. This is a trend that has grown both on and offline. We will focus on the former here; especially “frictionless” sharing that involves syncing Facebook with other sites or apps. Once synced, much of what a user listens to, reads or otherwise accesses are automatically and immediately published on Facebook without any further action or approval.  Users may not even need to “opt into” frictionless sharing because many services are changing their default setting to automatically push content to Facebook. In short, we can say that users play a passive role in this process.

Contrast this to more active sharing: when we “like” or “+1” something (by clicking the eponymous buttons that have spread throughout the Web) it requires the user to make a conscious and affirmative action to share something with others in their network. Nathan Jurgenson (one of this post’s co-authors) previously described these two models as types of “documentary vision:” We actively document ourselves and our world around us as if we have a camera in our hand (“liking”, status updates, photos, etc.), or we can passively allow ourselves to be documented, curating our behaviors along the way (e.g., reading a magazine article so that you can present yourself as the type of person who “likes” that sort of magazine) much like a celebrity facing a crowd of paparazzi photographers.

Let’s make another layer of complexity to this documentary model more...

The Cyborgology blog turns one today! [our first post]

We are thrilled with the blog’s success and the community that has grown around it. It has been exciting to see the increase in page views, high quality comments, and discussions on sites like Twitter and Facebook. The Faux-Vintage photo essay took on a life of its own and a recent post on Chomsky was rewritten for Salon.com (here). The blog has advanced a theoretical position we call “augmented reality,” positioned art as theoretically significant, focused on social justice issues and has played host to much audio and video from a range of events. The highlight was watching this community come to life at the Theorizing the Web conference that grew out of the blog.

We began Cyborgology to fill a void we observed in popular and academic discourse: conversations about technology often lacked theory, and theoretical debate often neglects technology.

Since we created the blog 365 days ago, more...

Last week, Nathan Jurgenson linked to an interview with Noam Chomsky, where Chomsky argued that social media is superficial:

Jeff Jetton: Do you think people are becoming more comfortable communicating through a device rather than face to face or verbally?

Noam Chomsky: My grandchildren, that’s all they do. I mean, of course they talk to people, but an awful lot of their communication is extremely rapid, very shallow communication. Text messaging, Twitter, that sort of thing.

Jeff Jetton: What do you think are the implication for human behavior?

Noam Chomsky: It think it erodes normal human relations. It makes them more superficial, shallow, evanescent. One other effect is there’s much less reading. I can see it even with my students, but also with my children and grandchildren, they just don’t read much.

Jeff Jetton: Because there’re so many distractions, or…?

Noam Chomsky: Well you know it’s tempting…there’s a kind of stimulus hunger that’s cultivated by the rapidity and the graphic character and, for the boys at least, the violence, of this imaginary universe they’re involved in. Video games for example. I have a daughter who lives near here. She comes over Sunday evening often for dinner. She brings her son, a high school student. And of course he hasn’t done any homework all weekend, naturally, so he has to do all his homework Sunday night. What he calls doing homework is going into the living room while we’re eating, sitting with his computer and with his headphones blaring something, talking to about ten friends on whatever you do it on on your computer, and occasionally doing some homework.

Jeff Jetton: How do you know what he’s doing?

Noam Chomsky: I watch him.

Jurgenson offered an epistemological critique of Chomsky, arguing that Chomsky’s dismissal of social media as superficial fits a long-standing pattern of affluent white academics maintaining their privileged position in society by rejecting media that is accessible to non-experts.  Jurgenson pointedly asks “who benefits when what you call “normal” human relationships get to be considered more “deep” and meaningful?”  Chomsky is seemingly ignorant to the use of Twitter and other networks in shaping the Arab Spring and the #Occupy movement; or the fact that young people are voraciously sharing and consuming important news stories through these same networks; or that Blacks and Hispanics were early adopters of smartphones; or that gay men have been pioneers in geo-locative communication. In many cases, historically-disadvantaged groups have used social media technology to find opportunities previously foreclosed to them.  For these folks, social media is hardly trivial. more...

I spoke at the wonderful “Digital Ethnography Weekend” conference last month in Italy. There, I furthered my argument about what I call “digital dualism,” the fallacy that views the on and offline as separate spheres as opposed to my support of an “augmented reality” paradigm that views these spheres as always enmeshed and dialectically co-determining.

Because this was a “digital ethnography” conference, I applied the augmented reality framework to this methodology and argued that, instead, we should be doing “augmented ethnography”, an ethnography that takes as its unit of analysis a reality comprised of atoms as well as bits, always dialectically co-determining. Colleague Alessandro Caliandro and I debated these ideas in the question-and-answer portion of my talk (with much-appreciated thoughts from Adam Arvidsson, as well). Caliandro has posted his summary of my talk as well as his criticism here. I welcome this criticism and want to respond to it below.

First, Caliandro’s development of my argument is charitable. I also very much appreciate the thoughtfulness of the critique. However, I do need to make a correction to the way he summarized augmented reality, and this correction will be important for my response to the criticism. I do not think that the differences between the physical and digital are “irrelevant”; indeed, they are quite important and I’ve written about them before (e.g., here and here). Atoms and bits have very different properties (for instance, atoms tend to be scarce and bits more abundant). It is my contention that these very different spheres come together to form our augmented reality. In fact, as I argue here, it is only under the assumption of augmented reality that we can fully explicate the relevant differences between the physical and digital. With this correction in mind, let’s move forward. more...

This is the first of a two-part series dedicated to answering the question “Do we need a new World’s Fair?” It is an honest question that I do not have an answer to. What I aim to do here is share my thoughts on the subject and present historical data on what these sorts of events have done in the past. In the first part, I explore what previous World Fairs have accomplished and what we must certainly avoid. The second part will investigate what a new 21st century fair might look like, and how it would help our economy. Part 1 is here.

Yesterday we looked at the last few World Fairs that were held in the United States. Those  20th century fairs demonstrated technologies that today we take for granted as common-place. Everything from Juicy Fruit gum to fluorescent lighting has been introduced to the world through these massive fairs. World Expos still take place, but are now found in China, Japan and South Korea. The 2012 expo will be held in Seoul, South Korea. The latest World’s Fair, Expo 2010, was held in Shanghai, China and set historic records as the largest and most well-attended expo. But the success of the Shanghai Expo doesn’t quite translate to America’s shores. As The Atlantic’s Adam Minter wrote last year:

To American ears, the concept of a World’s Fair sounds archaic, and when applied to Shanghai, a contemporary symbol of all that is new, vibrant, and even threatening, it’s disconcerting. But in Shanghai, where the future is an obsession, this reported $46 billion hat-tip to the past makes perfect sense: just as New York once announced its global pre-eminence via World’s Fairs in 1939 and, again, in 1964, the organizers of Expo 2010 view the six month event as nothing less than Shanghai’s coronation as the next great world city. more...

This is the first of a two-part series dedicated to answering the question “Do we need a new World’s Fair?” It is an honest question that I do not have an answer to. What I aim to do here is share my thoughts on the subject and present historical data on what these sorts of events have done in the past. In the first part, I explore what previous World Fairs have accomplished and what we must certainly avoid. The second part will investigate what a new 21st century fair might look like, and how it would help our economy. Part 2 is here.

A “World Fair” is first and foremost, a grand gesture. They are typically months if not a few years long. Think of them as temporary theme parks, or the the olympics of technological innovation. They are extravagant, optimistic, and brash. But let’s be clear here. All of the World Fairs held in Paris, Chicago, New York, and Seattle had sections that are deeply troubling. The 19th century fairs had human zoos and “freak shows.” The 20th century fairs were, in many ways, launchpads for the corporate take-over of the public realm and the plundering of the very cities that hosted them (more on that later). But that does not mean the form is totally useless or inherently bad. In fact, a new American World Fair might be just what we need. more...

I recently met with the marketing department of a local organization. They asked to speak with me about social media, and how they could incorporate it into their “branding.” I know nothing about branding (or marketing) but I love to talk about social media, and I wanted to support my community, so I agreed.

The meeting attendants included: two marketing executives, their 21 year old intern, and me. We sat down at a table in a coffee shop. The three of them looked at me expectantly with blank yellow note pads and poised pens.

We began with the two (middle aged) marketing executives asking about the isolation caused by social media, and wondering if we should be “weeping” over the demise of our culture. Specifically, one of the executives described a “sad” situation, in which a group of students were waiting for the bus, engrossed with their phones and oblivious to each other.

I gently calmed their dystopian fears and explained the fallacy of digital dualism. The 21 year old intern immediately relaxed and chimed in. “We are being social” she said in reference to the bus stop phone incident.

The second marketing executive was unconvinced. She referenced a recent family trip, where her two teenage sons were on their iphones, missing the historic landmarks that the family had traveled to see. This time, I did not need to say a thing. The intern informed us all that looking at their phones in no way means that they missed the historic landmarks. “We are used to a lot of things going on around us at the same time, it’s how we do things” she said. The executives looked at me questioningly. I backed up the intern, explaining that the re-articulation of an experience is part of the experience for many youth today (although this is debatable).

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Instagram is one of the most preferred social media used for sharing images while offering a great platform for businesses to share their products’ images, ideas and interacting with people all over the world. With this website, bloggers can share their opinions with alluring images and business owners get the opportunity to advertise the services and products that they offer. Instagram helps you market your business effectively in a cost effective manner. Key market players of different niches also use this platform to showcase their services and products to reach maximum target customers instantly. Search engine optimization, or SEO, allows you to promote your product by increasing traffic to your website via Internet marketing. By implementing SEO Adelaide techniques on your product website, you can gain better visibility in search engine results. Increasing the search engine results ranking can bring in higher quantities of traffic to the site, which advertises your product to a greater number of potential customers. This can be done at no cost to yourself, but you can enhance your efforts by paying for some services.

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In a post titled “Why Journals are the Dinosaurs of Academia,” I recently considered whether traditional journals may, increasingly, be serving to hinder the communication of ideas, rather than optimally facilitating such exchanges.  I argued two main points:  1.)  We need to get beyond the notion that the mere fact that journals is printed makes it somehow more legitimate than digital-only journals.  2.) In the age of the Internet, conventional articles may no longer be the most efficient way to communicate some ideas (which was the original justification for making journals the centerpiece of disciplinary discourses).

Over the past few days, Twitter has been abuzz with academics discussing another, related issue: Whether disciplinary discourses are better facilitated by non-profit, open-access journals or proprietary, pay-walled journals.  I have archived that discussion below and will follow up with my own thoughts later in the week. more...

Last winter, Cyborgology contributor David Banks described the Pentagon’s Gorgon Stare system—a nine-camera flying drone that can stay airborne for weeks at a time—as a “panopticon in the clouds.”  Like Jeremy Bentham’s infamous prison design (later adopted as a metaphor for all of contemporary society by Michel Foucault), the deployment of surveillance drones serves, in part, to limit the actions of militants by creating a perception that the US government was perpetually watching.  Banks argues that, ultimately, these sci-fi-esque surveillance regimes were made possible by recent refinements in automated data management that originally had mundane applications, such as helping spectators follow activity on the sports pitch or producing individualized film recommendations.

There is, thus, a double-sense in which the panopticon has entered the cloud(s).  Surveillance devices are not only omnipresent—flying through the air—but these devices are also linked remotely to command and control centers—large, centralized databases that store and process the information produced in surveillance operations.  Thus, unlike the historic spy operations conducted by manned U2 spy plans, drones never have to physically return home for data processing; instead, this information is transmitted in real-time. more...