gender

Even the most cursory discussion of the history of women’s paid employment in the U.S. will include the importance of World War II, when the scarcity of men meant many jobs became available to women for the first time.

The U.S. wasn’t the only place this happened, of course. In the face of a massive attack by the Nazis, the Soviet Union allowed women to occupy combat positions, including setting up three regiments to fly night bombing raids (according to Wikipedia, it was the first nation to allow women to do so). The regiments became known as the Night Witches:

“We slept in anything we could find—holes in the ground, tents, caves—but the Germans had to have their barracks, you know. They are very precise. So their barracks were built, all in a neat row, and we would come at night, after they were asleep, and bomb them. Of course, they would have to run out into the night in their underwear, and they were probably saying,—Oh, those night witches!’ Or maybe they called us something worse. We, of course, would have preferred to have been called ‘night beauties,’ but, whichever, we did our job.”

Members of the 588th Night Bomber Regiment:

Lilya Litvyak:

In this video, Lidiya Gudovantseva recalls working as a sniper, including the first time she had to kill a German soldier and later being injured herself:

When the war ended, many women in the U.S. were pressured to leave their jobs; similarly, female Soviet soldiers found that opportunities for promotion dried up during peace time. They were apparently even barred from military colleges, closing off many positions to them altogether, though the military’s draft policies stipulated that women should be called up next time there was a war. Women served as a reserve labor force for the military, to be called up when needed (and praised on Soviet propaganda posters) but pushed out of the ranks to provide room for men the rest of the time.

Paul S. sent in a link to a cell phone for five-year-olds (plus or minus).  The fact that it has a button for dialing a female and a male person (presumably mom and dad) is a nice illustration of how having two parents of opposite sexes is normative.  Many children have two caregivers of the same sex (e.g., a mom and a grandmother or gay parents) or only one caregiver (or, for that matter, more than two).  But it is expected that a child will have a mother and a father involved in their life.  That this is “normal” will be reflected back at that child again and again, whether or not it reflects their reality.

For more examples of heteronormativity see this post (featuring sea monkeys!) and also see our post full of cute photos of same-sex animal couples.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Tara C. sent in this video about why big blockbuster video games haven’t tended to appeal to women, and what might need to change to make the (non-casual?) gaming world more interesting to women in general:

Apparently the creators of this trailer for Record of Agarest War, sent in by Goku S., hadn’t seen the video (NSFW):

Nor, presumably, did the creator of the Pocket Girlfriend iPhone app, sent in by Suzanne B.:

You’ll be excited to know that she’s real!

Pocket Girlfriend moves, she’s interactive, and most importantly she’s real. YES SHE’S REAL!!!! She’s not some 3D rendered mannequin. Seriously, why would you want to buy an application of a dancing mannequin?

Looks like Yahoo didn’t get the message either when it hired lap dancers to attend an event to recruit developers to build things for Yahoo.com, and then posted images of the dancers on the Yahoo Developer Network blog:

Yahoo later apologized.

[And for the record, yes, I realize these are just some examples and don’t represent the entire gaming community, especially the Yahoo thing. That’s true of anything we post–they’re specific examples that we try to fit into a larger context.]

On a related tech-and-gender note, Brigid told us that Wired magazine recently described a study that suggested the stereotype of computer scientists as “unwashed nerds” may be off-putting to women and discourage them from going into computer programming:

Cheryan and colleagues tested this idea by alternately decorating a computer science classroom with objects that earlier surveys pegged as stereotypically geeky—Star Trek posters, videogames and comic books — or with objects that the surveys found to be neutral— coffee mugs, plants and art posters. Thirty-nine college students spent a few minutes in the room, then filled out a questionnaire on their attitudes toward computer science.

Women who spent time in the geeky room reported less interest in computer science than women who saw the neutral room. For male students, however, the room’s décor made no difference.

UPDATE 2: Upon request that I rethink closing comments, I’ve cleaned out some problematic ones and am reopening the comment thread. Please remember–no personal attacks or insult wars. Play relatively nice.

Anna sent us links to this 1967 British health awareness film, “A Cruel Kindness,” about children and obesity:

I was really struck by how little mention fresh fruits and vegetables get in the discussion of a balanced diet at the end of the first segment (about 3:45)–you just need a little of them to get the vitamins you need. Today, of course, much more emphasis would be placed on them, and fats would get much less.

Anna points out that the fault for childhood obesity is placed squarely on mothers, either for overindulging their children out of love or being too busy or lazy to get their kids enough exercise and healthy meals.

And oh, poor Valerie! She’s from a broken home. Destined to be handicapped for life, a social outcast who will grow up to be like Mrs. Brown, abandoned by her husband.

Of course, while our attitudes toward foods have changed to focus on more fruits and vegetables and fewer fats, other elements of the film would fit in with anti-obesity campaigns today with a little updating. We still often focus on individualistic causes of obesity over structural ones (what types of foods governments subsidize, for instance), implicitly blame mothers for not taking the time to cook wholesome meals at home, and treat fatness as a social death sentence. We usually try to sound nicer when doing it, though.

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

Is “princess” being redefined?

One of the compliments aimed at the new Disney movie, The Princess and the Frog, is that the heroine isn’t just a pretty face, but in fact an entrepreneur who wants to open her own restaurant and is uninterested in catching a man.  This observation was made to me, for example, when I was interviewed for a story by CNN reporter Breenana Hare, who suggested that this new princess was making a break with the old princesses in more than one way.

I replied that this “new” kind of princess had been on the scene for a while.  Belle, from Beauty and the Beast, according to imdb, was “a bookworm who dream[t] of life outside her provincial village,” not of a prince charming.  That was 20 years ago.  Both Pocohantas and Mulan were adventurous and brave.  Most princesses, these days, are not perfect embodiments of femininity, they balance their femininity with a bit of masculinity.  It’s ‘cess + sass as a rule.

But, to be fair, these princesses aren’t radical.  They aren’t pushing the envelope of femininity.  They are only reflecting the fact that ideal femininity in the West has changed such that the perfect woman now incorporates some masculine character traits.  “Some” is the operative word here.  Today’s ideal woman is still feminine, but she works, wears pants, and plays sports.  She may even be a sports fan and drink beer.  But she also preserves her femininity, especially those aspects of femininity that mark her as “for” a (just barely and totally benevolently of course) dominant male.  She still doesn’t disagree too vigorously or laugh too loud.  She marries a man who is slightly older, more educated, larger, taller, and makes a bit more money at his job that is just slightly higher prestige.  And, no matter what, she looks, dresses, and moves in pretty, feminine ways.  Barbie and the Three Musketeers is another, non-Disney example of this phenomenon:

Not a man in sight!  But damn do they look good in those boots!

Simon O. also sent in a Barbie website that fits this theme nicely.  It asks “What Should Barbie Be Next?” and let’s us vote on her next profession: pet vet, race car driver, ballerina, baby sitter, “kid doctor,” rock star, pediatric dentist, or wedding stylist. Barbie can be anything she wants, as long as she looks great doing it.  Or maybe it’s that Barbie can be anything she wants because she looks good doing it.

The new rule is: a girl can be anything, as long as she’s hot (and deferent when push comes to shove).  Whether she likes it or not, she always gets the guy in the end because, well, she’s so damn sweet and adorable (and, yes, those words are totally coded with gendered meaning).  This fact, the fact that she always still ends up with the guy in the end, is a really important part of this story… it reminds us that getting the guy is still the happy ending… even the little girls in the bike commercial came away with a “prince.”

So, yeah, we can debate about whether these princesses are a qualitative and substantial break from previous princesses.  I’m not sure they are.  Or, if they are, I’m not sure the difference is all that fantastic, given that the ideal is still incredibly rigid and damn difficult to live up to.  And I’m not even sure I like this new (impossible) ideal any better than the old (impossible) ideal.  What we see today is a couple generations of women who are expected to be both masculine and feminine.  As if staying fit, looking lovely, smelling great, volunteering, and having a clean house, a sexually satiated husband, and behaved, brilliant, well-adjusted children wasn’t enough of a job… women now have to be go-getters at the law firm and ass-kickers on the court.   It’s called The Second Shift and women work more and relax less than men.

For more examples of the ideal balance of femininity and masculinity, see these posts on pinkifying masculine jobs, prints, and hobbies (sports and guns), the “girl” ranchhand, this ad suggesting that a girl’s razor should be “no girly man,” the social construction of female athletes (here and here), and the color blue.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

This is the lead to an article in the Daily Mail, sent in by Chris W., about the small victories accomplished in 2009 by one “fifty-something” Linda Kelsey.  In addition to letting a man see her naked, she lists putting together home-assembly furniture and singing happy birthday in tune:

But back to the stripping.  The message she is trying to send is that she feels happy that she’s become more comfortable with her body.  She writes:

My fifty-something body, I believed, just wasn’t up to naked scrutiny. And if I couldn’t take my clothes off, that meant sex was also off the agenda.

But then she met someone she liked and yadda yadda yadda.

This is all fine and good, but the image they used to illustrate this particular victory is this:

So the image they used to illustrate her comfort with her body and the fact that “sex is about how we connect, not what we look like” suggests just the opposite.  The picture includes two mostly naked models (who are models because they have ideal bodies already); there’s no bodily connection at all and the man’s pose doesn’t suggest emotional connection either.

So women are being told how liberating it is to take their clothes off for men (how convenient for the dudes) and that they should feel comfortable with their bodies, like those young, thin, white, properly-gendered, able-bodied models do.

Now, if good ol’ “fifty-something” Linda Kelsey had posed displaying her newfound body comfort, like she does with her cardboard boxes, it would have sent the message she intended.  Instead, it makes us feel bad for feeling icky about our bodies AND reminds us that they are (probably) icky indeed.

P.S.: I just have to say, do you see that picture of her?!  She looks fine!  What fifty-something woman wouldn’t be pleased with that body?!  What woman of any age shouldn’t be pleased with that body? What kind of message does it send when she trashes herbody.  She must think most of the population is hideous.  We all need to stop trashing our bodies in front of one another, there’s just-about-always someone who ends up feeling worse because they compare their own body to the self-trasher and feel like they don’t measure up even to the body being disparaged.  Enough.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Caspian P. and his roommates sent us a link to the newest Dungeons and Dragons (D&D) Playbook cover.  It seems it makes quite a departure from previous editions.  (D&D fans: I’m reconstructing this history from here, so let me know if I make any significant mistakes in my summary.)

Various versions of the D&D Playbook–e.g., regular or basic, advanced, and expert– have been published.  For the sake of simplicity, I’m going to treat them all equivalently.

The first D&D Playbook (1971):

1981:

Playbooks from the late 1980s:

You might have noticed that the covers include fantastical creatures and male warriors and wizards… but no women.

In 2000, ownership of the game changed hands and the new cover simply looked like this:

And then this (2003):

And then the Playbook went the way of the Evony ads:

Caspian wrote that he’s played D&D for years and always felt that it included great female characters.  So he was disappointed with the inclusion of a highly sexualized, part-naked woman on the recent cover, prompting him to send it to us.

Consider the new cover alongside our posts on Gossip Girl promotions, the New Beverly Hills 90210, the Burger King shower girl, this crazy post on hot horses and puppies, and the makeovers of Dora the Explorer, Holly Hobbie, Strawberry Shortcake, and the Sun Maid.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Caroline P. sent in this stunning example of gendered socialization, gendered job segregation, and the social construction of skill.  Notice that the two photos below show an “electronic medical set” for a doctor and a nurse, with a photo of a boy and a girl, respectively.

Okay, so the jobs are gendered.  But more than that, notice that the sets contain essentially the same toys: a stethescope, pill bottle, syringe, thermometer, mirror, hot water bottle, clipboard, blood pressure thingy, and whatever that is in the bottom right corner.

So it’s more than just gendered jobs, it’s an acknowledgement that when boys and girls do the same job, it gets called something different and, more, better compensated when men do it.  We see this with other, real jobs that get split into gendered categories like janitor/maid.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.