A July 25, 2016 post on the Google Maps blog notes a new feature: “As you explore the new map, you’ll notice areas shaded in orange representing ‘areas of interest’—places where there’s a lot of activities and things to do.” The post goes on to note, “we determine ‘areas of interest’ with an algorithmic process that allows us to highlight the areas with the highest concentration of restaurants, bars and shops. In high-density areas like NYC, we use a human touch to make sure we’re showing the most active areas.” It turns out, however, that the algorithm and/or human touch seems to embed class and racial biases, as non-areas of interests reflect real-life geographic divides. Hopefully the next update of Google Maps will tweak the algorithm and human guidance processes.
Comments 1
Kate Davis — August 3, 2016
Wow! Not really surprising, but definitely disappointing. Maybe they would be better off with the algorithm and no human touch? Or, more likely, they need to work on that algorithm some more!