prejudice/discrimination

I recently put together a Pinterest board featuring our examples of light-tan clothes and products described as “nude,” “skin-colored,” or “flesh-colored.”  The practice erases or marginalizes people with medium or dark-colored skin by presuming that everyone’s flesh is light tan… even Michelle Obama can be a victim of this kind of insensitivity.  Lil’ Kim, too!

Inspired by our older posts, I decided to check up on the Internets and see if the trend was still alive.  Indeed, and alas.  The first example I stumbled upon was Vera Wang’s 2012 wedding dress collection.  The collection isn’t up on Wang’s website at the time I’m writing, but media outlets are consistently describing the collection as featuring “nude” and “black” dresses.  The Huffington Post is one example.

I decided to go with the wedding theme. At Martha Stewart, she suggests a “powder blue and nude palette” for the ceremony and reception. Project Wedding had many examples of nude clothing and other items. Finally, Belle had a collection of “nude” wedding shoes.

To reiterate, calling this color “nude” reminds us all that light-skinned people are regular people and everyone else needs a modifying adjective.  In addition to the many other examples of this that we encounter everyday — like lotion for “normal to darker skin,” ornaments in “bride and groom” and “African-American bride and groom,” and dolls in “dolls” and “ethnic dolls” — these instances can be constant and exhausting examples of one’s marginality.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Cross-posted at Brad’s Blog.

Here are a few commercials for the new MilkBite™ from Kraft. They play on stereotypes about mixed-race individuals.

[youtube]https://youtu.be/ffkDRynWAMw[/youtube]

Here is a transcription:

You didn’t think, did you? You, uh, didn’t think what life was going to be like for me — mom, dad — for your son.

In another commercial, the characters have the following conversation:

I just have a question. Your profile said you were milk.
Uh huh, yep, I am.
You just look like granola.
Granola, yeah, I know. I get that a lot. This was a mistake.
No, wait. Please don’t go. I’m kinda into it.

There are other spots on Kraft’s YouTube page, most playing on these same themes. The problem with a marketing campaign like this is that it trivializes the experience of people with multiple racial/ethnic identities who are still often met with derision and confusion. The first ad above perpetuates the self-fulfilling prophecy about “confused” identities. As a child, I remember family members telling me that they didn’t have a problem with interracial couples but worried about how others might react to their children.

In my classroom earlier this year, a young white woman expressed overt anger when I told the class that the 2010 2000 Census, for the first time, allowed individuals to check more than one racial category. “How can they do that?!!” she demanded to know. Living in a country with a president who had a black father and an white mother complicates all of this. Beyond the standard “post-racial America” narrative, Pres. Obama’s racial identity — even though he identifies only as black — means that people feel entitled to be dismissive of the problems that come with our increasingly complex constructions of race.

Anita Sarkeesian at Feminist Frequency points out that the marketers are likely fully aware of the inappropriate nature of these types of campaigns, and in fact, that is precisely why they launch them. They are seen as ironic, over-the-top, cynical, and tongue-in-cheek. It’s “they know that I know that they know” that it’s racist. It’s a virtual “wink and a nod.” Lisa Wade at SocImages points out that it’s a “no-one-will-ever-believe-we’re-serious” mindset. Sadly, not all people are in on the joke and will find their bigotry and ignorance reinforced, but the rest of us should know better than to perpetuate racism, even under the guise of humor.

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Bradley Koch is a sociologist at Georgia College. He is currently the co-director of the study abroad program based in Athens, Greece.  His research interests include religion, sexuality, higher education, and teaching and learning. In his free time, Brad enjoys making music and riding his road bike around rural Georgia.

A resolution to the matter described below was announced yesterday.  In order to preserve the religious memorial without violating the separation of church and state, the Park Service has agree to give the land it sits on to two private citizens who take care of the monument.  Problem solved?

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The Supreme Court is in the process of deciding whether a cross erected 75 years ago as a memorial to war veterans violates the constitutional separation between church and state. The cross sits on the Mojave National Preserve and, therefore, is on public land. After lower court rulings, the cross was covered in plywood.

In deliberations, Justice Scalia tried to argue that the cross is a neutral and universal symbol. He said:

It’s erected as a war memorial. I assume it is erected in honor of all of the war dead… What would you have them erect?… Some conglomerate of a cross, a Star of David, and you know, a Muslim half moon and star?

Faced with an argument that the cross is distinctly Christian, he said:

I don’t think you can leap from that to the conclusion that the only war dead that that cross honors are the Christian war dead. I think that’s an outrageous conclusion.

Scalia’s comments reveal a common phenonemon that we’ve discussed in terms of race and gender, but not yet religion.  As Jay Livingston pointed out at MontClair SocioBlog, one can only think of Christian symbols as non-specific if one thinks of Christianity as somehow normal, neutral, and for everyone.  In the U.S., because Christianity is the dominant religion, many people simply see it as default.  You’re Christian unless you’re something else.  Something else that marks you as different and specific, Christianity does not.

This is one way that dominance works.  It makes itself invisible.

UPDATE! Dmitriy T.M. pointed out that Steven Colbert addressed this issue on The Colbert Report back in 2009:

See our other posts on how whiteness and maleness are the characteristics we attribute to “person,” unless there are reasons to do otherwise, here, here, here, and here.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

This four-minute video reports research showing that, even if we’re not aware of it, most of us have unconscious biases against short men.  (It’s also a great description of Implicit Association Tests.)

[youtube]https://www.youtube.com/watch?v=SRlWvzUznlw[/youtube]

You, too, can take any multitude of implicit association tests.  Simply go to Harvard’s Project Implicit.

Borrowed from The Social Complex, a heightism blog. See also guest posts from The Social Complex introducing the concept of heightism as a gendered prejudice and discussing heightism (and other icky stuff) at Hooters.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Cross-posted at Montclair SocioBlog.

By now, you have heard about the killing of Trayvon Martin.  But when did you first hear about it?  If you’re a news junkie and were watching the national news channels,  the answer to that question might well depend on which one you watch.  ThinkProgress counted the number of stories about this killing on three cable news outlets in the week following the event.

Megan McCardle interprets the data as an example of “the Availability Heuristic, a rule of thumb that says the frequency of an event should correspond to how quickly you can think of examples of it.”  The Availability Heuristic makes us overestimate the risk of shark attacks.  The Availability Heuristic is probably behind my students’ writing confidently that teenage pregnancy has been steadily rising (thank you, MTV).

McCardle looks at the graph and sees a reason for different perceptions of racism as a problem:

…the disparity here may have something to do with whether one thinks institutional racism remains a serious problem in the United States. Conservatives often seem to think it isn’t, and that if anything, the real problem is how often spurious charges of white racism are deployed by their political opponents, while liberals more often tend toward the opposite view. Maybe both groups are drawing justified inferences from the data they’re seeing.

Do Fox viewers discount racism because of what they see?  Or is the network disparity more an example of another cognitive wiring problem – Confirmation Bias?  Confirmation bias is our tendency to seek out and to remember information that fits with our existing ideas.  Faced with information that clashes with that world view, we ignore, forget, distort, or misinterpret.

In Foxland — the world of both those who create Fox news and those who consume it — racism is not a real problem.  A story of a white Hispanic man armed with a 9mm chasing down and shooting a black teenager armed only with Skittles has no place in that world.  The Fox news producers don’t want to tell that story, and the viewers don’t want to hear it.  In the days since this graph appeared, the story has become too big for even Fox to ignore. I would imagine that Fox will instead interpret the events so as to fit with the view that McCardle suggests — that whites are the victims.  If you watch Fox, get ready to hear a lot about self-defense.

Cross-posted from cyborgology.

On February 26, 2012, Trayvon Martin, an unarmed Black high school student, was shot and killed by George Zimmerman, a White Hispanic neighborhood watch captain. The case has become a symbolic battleground. Artist Israel McCloud was inspired to paint a mural in his honor in Houston.

As Jessie Daniels points out at Racism Review, battles over racism have shifted into the realm of social media, where digital and physical race relations persist in an augmented relationship. We see this in both anti-racist discourses and the racial smear campaigns surrounding the Martin/Zimmerman case.

Although it is important to expose the overtly racist tactics utilized by some of Zimmerman’s defenders, I want to talk about a more subtle, and so perhaps more problematic, form of racial discourse. A prominent strategy of protest arising from the left may inadvertently perpetuate, rather than challenge, racial hierarchies in their most dehumanizing form.

This tactic has made the rounds on my own Facebook Newsfeed, and is one in which I, prior to more critical thought, actively participated:  the creation of images and texts that couple Black bodies with prestigious social positions and ask viewers to problematize racialized assumptions that often lead to faulty first impressions—which in turn lead to physical danger for the racialized subject. This tactic comes in two forms: political memes and case examples.

The memes, such as the one pictured below, are direct and general. They argue that Black bodies are assumed dangerous unless proven otherwise. This meme warns us that we might treat a doctor as a criminal purely based on skin color:

 I (regretfully) posted this meme to my own Facebook wall. Rather than delete the meme, I added this post to the comment thread as a public declaration of my error.

The case examples are more in depth, but accomplish a similar task. They picture a clean-cut, Black male body. They list his credentials, and then tell of his physical abuse at the hands of scared, racist White authority figures:

Copied from my Facebook Newsfeed.

 Activists strategically link these memes and cases to Trayvon Martin’s story, highlighting his clean record and child-like face. This protest tactic honors Martin (and other Black boys and men who have been hurt because of a racist culture) and spotlights the problematic racialized lens within which Americans largely operate.

Both forms of this protest tactic tell an empirically accurate story. Simultaneously, however, they are gross oversimplifications that perpetuate oppressive hierarchies that lie at the intersection of race and class. They work to differentiate the “good” from the “bad” kind of racial minority—and imply that the life of the former is more valuable.

We are warned that our racial assumptions may lead to the wrongful and tragic harm of a “good” racial minority—reinforcing the devaluation of poor, under-educated, over-policed and under-protected people of color. Indeed, as the left fights accusations that Trayvon Martin sold drugs, we forget to ask: “SO WHAT IF HE DID?!” Would he somehow be less human? Would his murder be less atrocious? As the left justifiably decries the accusative investigations into Trayvon’s life, some protest tactics effectively present the opposite side of the same coin.

The empirical reality of Blackness in America is that it often intersects with poverty, which in turn, intersects with crime. A poor Black man with a criminal record is an artifact of a deeply embedded racial system. The memes and case examples discussed above perpetuate the devaluation of the Poor Black subject, marginalizing him against those who are upwardly mobile. In utilizing this protest tactic we fail to address the grittier realities of race in America that led George Zimmerman to perceive an anonymous, unarmed Black boy as a threat. We not only ignore these realities, but become naively complicit in their reproduction.

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Jenny Davis is a doctoral candidate in the Department of Sociology at Texas A&M University. She studies self, identity, and human-technology interaction. She blogs for cyborgology.org. Follow Jenny on Twitter @Jup83

Anderson Cooper 360 posted a video based on a study they sponsored of kids’ perceptions of race and friendships. The results are not surprising: kids pick up on larger social patterns, such as the fact that the adults around them often have few significant friendships across racial lines, and struggle to make sense of what they see. By age 6 they are highly aware of race and have formed clear ideas about how adults feel about people of other races than their own. Moreover, they’ve internalized cultural messages about race. As the clip shows, the race of the children themselves, as well as the race of children in images they are shown, impacts how they interpret the events in the pictures, with White children attributing more negative behaviors to African Americans in the photos:

Also check out Anderson Cooper’s earlier segments on children’s attitudes about skin color.

Last week Andrew, Michael S., Will S., Katrin, and Tom Megginson all brought our attention to some of the racist tweets that appeared after the premiere of The Hunger Games. Apparently some viewers were shocked to find that some of their favorite characters from the books were played by African American actors (and some critics seem to have felt that Jennifer Lawrence didn’t look starved enough for her role). Buzzfeed and Jezebel posted some examples of the response to the African American characters:

In fact, Suzanne Collins did include descriptions that would seem to clue a reader in that they’re not supposed to assume that every character in the book is Caucasian (cropped from Buzzfeed):

But of course, the apparent lack of reading comprehension of many fans of the book is rather beside the point by now. What these reactions indicate is the invisibility of non-White people in pop culture, and the sense of distress, disappointment, and even outrage some can feel when they are expected to accept non-Whites in what they see as “neutral” roles. And, more disturbingly, it illustrates the degree to which the humanity of non-Whites can be erased, and highlights racialized associations. “Some black girl” is, by definition, not an “innocent girl.” It’s funny to say that the death of a character that touched you in the book is less moving if you imagine the character as African American. We’ve seen this type of reaction before, such as when Idris Elba was cast in Thor. Or the equally negative response to the suggestion that Donald Glover, an African American actor, should audition for the starring role in the newest Spider-Man remake, as Lindy West points out at Jezebel: “…it’s a proprietary thing-if Spider-Man is black, then he isn’t ours anymore. He’s theirs.”

I think the best discussion of the implications of the Hunger Games tweets comes from Anna Holmes, whose take was posted by The New Yorker. I’ll leave you with a quote and strongly suggest you go check out the full article:

Hunger Games Tweets—there are now more than two hundred up on the blog—illuminated long-standing racial biases and anxieties. The a-hundred-and-forty-character-long outbursts were microcosms of the ways in which the humanity of minorities is often denied and thwarted, and they underscored how infuriatingly conditional empathy can be…If the stories we tell ourselves about the future, however disturbing, don’t include black people; if readers of “The Hunger Games” are so blind as to skip over the author’s specific details and themes of appearance, race, and class, then what does it say about the stories we tell ourselves regarding the present?