Jeremiah, Sarah S., Nikki R., and Erin H. sent us a great example of a company trying to make a feminized food safe for men. New Zealand’s Mammoth Supply Co. (a subsidiary of the multinational dairy giant Fonterra) is trying to convince men that yogurt is super manly and tough, “built to tame a man’s hunger.” The ads reinforce a whole range of rules about masculinity, which Erin nicely sums up as “the same old mythbashing that men need things that are big, tough, substantial, strong and rugged, and that coded-feminine activities (crying, being too involved in one’s personal appearance, coming into physical contact with people of the same sex) are inferior and weak”:

Via Copyranter.

The website, which assures the reader that this is “real man food, man,” as well as each carton of yogurt includes additional helpful tips:

Lisa K. recently saw an ad for Billy Tea in a newspaper that implies men and women are no longer sufficiently masculine and feminine, unlike the good old days when the tea was first produced:

Here’s another one of their ads:

Sarah B. sent in this Miller High Life ad (which she blogged about at Adventures in Mediocrity) that makes it clear that the only types of salad men should eat are the type without, you know, girly vegetables:

In another example of gendering foods, Lisa R. pointed out Applebee’s commercials for its set of dishes with under 550 calories. Women love eating low-calorie meals:

The commercial aimed at men, titled “Manly Man,” presents ordering from the 550-calorie menu as something men might be a bit embarrassed about, but don’t worry — once the guys see your huge plate of food, your masculinity will once again be unquestioned:

Are you confused about what “Great Britain” really is?  Do you become perplexed when asked to discern the difference between Britain, England, and the U.K.?  And what the heck is Wales!?  (Apologies to Wales.)  You are not alone!  CGP Grey offers an entertaining explanation that both clears up the questions, and makes us feel less stupid for not understanding them in the first place.  And you’ll learn some stunning facts about the residuals of empire.  Enjoy:

And if that wasn’t enough, here’s Grey’s historical rendering of how Scotland became a part of Great Britain.

Via Blame it on the Voices.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Cross-posted at Montclair SocioBlog.

Is the SAT biased?  If so, against who is it biased?

It has long been part of the leftist creed that the SAT and other standardized tests are biased against the culturally disadvantaged – racial minorities, the poor, etc.  Those kids may be just as academically capable as more privileged kids, but the tests don’t show it.

But maybe SATs are biased against privileged kids.  That’s the implication in a blog post by Greg Mankiw.  Mankiw is not a liberal.  In the Bush-Cheney first term, he was the head of the Council of Economic Advisors.  He is also a Harvard professor and the author of a best-selling economics text book.  Back in May he had a blog post called “A Regression I’d Like to See.” If tests are biased in the way liberals say they are, says Mankiw, let’s regress GPA on SAT scores and family income.  The correlation with family income should be negative.

…a lower-income student should do better in college, holding reported SAT score constant, because he managed to get that SAT score without all those extra benefits.

In fact, the regression had been done, and Mankiw added this update:

Todd Stinebrickner, an economist at The University of Western Ontario, emails me this comment:

“Regardless, within the income groups we examine, students from higher income backgrounds have significantly higher grades throughout college conditional on college entrance exam . . . scores.” [Mankiw added the boldface]

What this means is that if you are a college admissions officer trying to identify the students who will do best in college, as measured by grades, you would give positive rather than negative weight on family income.

Not to give positive weight to income, therefore, is bias against those with higher incomes.

To see what Mankiw means, look at some made-up data on two groups.  To keep things civil, I’m just going to call them Group One and Group Two.  (You might imagine them as White and Black, Richer and Poorer, or whatever your preferred categories of injustice are.  I’m sticking with One and Two.)  Following Mankiw, we regress GPA on SAT scores.  That is, we use SAT scores as our predictor and we measure how well they predict students’ performance in college (their GPA).

In both groups, the higher the SAT, the higher the GPA.  As the regression line shows, the test is a good predictor of performance.  But you can also see that the Group One students are higher on both.  If we put the two groups together we get this.

Just as Mankiw says, if you’re a college admissions director and you want the students who do best, at any level of SAT score, you should give preference to Group One.  For example, look at all the students who scored 500 on the SAT (i.e., holding SAT constant at 500).  The Group One kids got better grades than did the Group Two kids.  So just using the SATs, without taking the Group factor (e..g., income ) into account, biases things against Group One.  The Group One students can complain: “the SAT underestimates our abilities, so the SAT is biased against us.”

Case closed?  Not yet.  I hesitate to go up against an academic superstar like Mankiw, and I don’t want to insult him (I’ll leave that to Paul Krugman).  But there are two ways to regress the data.  So there’s another regression, maybe one that Mankiw does not want to see.

What happens if we take the same data and regress SAT scores on GPA?  Now GPA is our predictor variable.  In effect, we’re using it as an indicator of how smart the student really is, the same way we used the SAT in the first graph.

Let’s hold GPA constant at 3.0.  The Group One students at that GPA have, on average, higher SAT scores.  So the Group Two students can legitimately say, “We’re just as smart as the Group One kids; we have the same GPA.  But the SAT gives the impression that we’re less smart.  So the SAT is biased against us.”

So where are we?

• The test makers say that it’s a good test – it predicts who will do well in college.
• The Group One students say the test is biased against them.
• The Group Two students say the test is biased against them.

And they all are right.

————————

Huge hat tip to my brother, S.A. Livingston.  He told me of this idea (it dates back to a paper from the1970s by Nancy Cole) and provided the made-up data to illustrate it.  He also suggested these lines from Gilbert and Sullivan:

And you’ll allow, as I expect
That they are right to so object
And I am right, and you are right
And everything is quite correct.

Adrienne K., from the excellent blog Native Appropriations, recently appeared on the Al Jazeera English show The Stream to discuss issues of cultural appropriation of Native American cultures in fashion and home decor, sports mascots, and so on. It’s a great segment about Native American concerns specifically, and the broader issues of appropriation, respecting different cultures, and how responsible different groups are for educating themselves and others about cultural traditions:

Cross-posted at Family Inequality.

I have criticized sloppy statistical work by some international feminist organizations, so I’m glad to have a chance to point out a useful new report and website.

The Progress of the World’s Women is from the United Nations Entity for Gender Equality and the Empowerment of Women. The full-blown site has an executive summary, a long report, and a statistics index page with a download of the complete spreadsheet. I selected a few of the interesting graphics.

Skewed sex ratios (which I’ve written about here and here) are in the news, with the publication of Unnatural Selection, by Mara Hvistendahl. The report shows some of the countries with the most skewed sex ratios, reflecting the practice of parents aborting female fetuses (Vietnam and Taiwan should  be in there, too). With the exception of Korea, they’ve all gotten more skewed since the 1990s, when ultrasounds became more widely available, allowing parents to find out the sex of the fetus early in the pregnancy.

The most egregious inequality between women of the world is probably in maternal mortality. This chart shows, for example, that the chance of a woman dying during pregnancy or birth is about 100- 39-times higher in Africa than Europe. The chart also shows how many of those deaths are from unsafe abortions.

Finally, I made this one myself, showing women as a percentage of parliament in most of the world’s rich countries (the spreadsheet has the whole list). The USA, with 90 women out of 535 members of Congress, comes in at 17%.

The report focuses on law and justice issues, including rape and violence against women, as well as reparations, property rights, and judicial reform. They boil down their conclusions to: “Ten proven approaches to make justice systems work for women“:

1. Support women’s legal organizations

2. Support one-stop shops and specialized services to reduce attrition in the justice chain [that refers to rape cases, for example, not making their way from charge to conviction -pnc]

3. Implement gender-sensitive law reform

4. Use quotas to boost the number of women legislators

5. Put women on the front line of law enforcement

6. Train judges and monitor decisions

7. Increase women’s access to courts and truth commissions in conflict and post-conflict contexts.

8. Implement gender-responsive reparations programmes

9. Invest in women’s access to justice

10. Put gender equality at the heart of the Millennium Development Goals

Cross-posted at Caroline Heldman’s Blog.

Essence Music Festival, the “party with a purpose,” is a three-day event in New Orleans, featuring speakers during the day and musical performances at night.  It also caters to an almost exclusively black audience, bringing 400,000 people to the Crescent City each year.  Their sheer presence challenges informal systems of segregation in New Orleans.

After the show, I walked through the French Quarter with a few friends and noted how unusual it is to see so many black people in this part of town. Despite losing 118,000 black residents after Katrina, New Orleans is still a majority-black city, but highly segregated and even more so after Katrina.   Formal and informal “policing” generally keeps black locals out of the touristy French Quarter, with the exception of Black residents who work/entertain there.

You can see just how segregated in this map by Eric Fischer (each dot is 25 people; red = White residents, blue = Black residents, and Green = Asian residents):

I first learned about this informal segregation a few years ago when I convinced my reluctant friend, Earl, to go to the Cat’s Meow on Bourbon Street for karaoke. A few blocks from our destination, Earl lagged behind for a moment, distracted by a cat painting, and a group of white locals “warned” me that I was about to “get jumped” by the black guy behind me. Once on Bourbon, we were there for less than a minute before a police officer approached us, questioned Earl’s reason for being there, and told us both to leave.

Policing also occurs in “black neighborhoods” in New Orleans. Working and living in the Seventh, Eighth, and Ninth Wards, my white students and I have been stopped more times than I can count by NOPD, other law enforcement, and “friendly” white people who question why we are in these neighborhoods (or as one member of the National Guard called the Seventh Ward, “Ghettoville USA”).

With the Essence Festival in town, it was refreshing to see many black faces around the French Quarter over the weekend, enjoying the most enriching nightlife in the country. But not everyone saw it this way.

An acquaintance told me her white roommate stayed in all weekend because the Essence Festival was in town and she didn’t want to “get shot.” A white friend who works as a server in the French Quarter told me she was happy when the Essence Festival was over because she wouldn’t have to hear all the racist comments from her fellow servers and her boss. While these white residents live in a majority-black city, they feel threatened when black people come from out of town and don’t follow the rules that keep local blacks in “black neighborhoods.”

Then came the news that a New Orleans Police Department Commander was reassigned pending an investigation of instructions he gave to officers on Friday night when deploying them into areas catering to Essence Festival visitors. He allegedly instructed them to single out young, black men, although the exact language he used has not been released. It’s worth mentioning that Essence has never had an incident of violent crime during its seventeen years, and (now former) Mayor Ray Nagin reported that there is less crime in the city during the festival.

The presence of hundreds of thousands of black people from other parts of the county who don’t know the unspoken rules of racial segregation in New Orleans exposes both these rules and the pernicious racism that undergirds them.

————————

More maps from Eric Fischer.

Also on residential segregation, see our posts on how it leads to uneven rates of asthma, lead poisoning, and exposure to toxic release facilities.  But we blame poor people anyway.

Quite some time ago, Laura McD. sent us a link to an NPR story about a new ad campaign for baby carrots (which, if you didn’t know, aren’t actually immature carrots; they’re just regular carrots peeled and cut into small pieces). In an effort to appeal to teens, these ads openly satirize marketing tropes used to sell lots of snacks, especially the effort to market junk food as totally extreme! The website self-consciously makes the link to junk food, winking at the audience about the absurdity of EXTREEEEEME!!!!! marketing, yet hoping that rebranding carrots as similar to junk food, and using the marketing tactics they’re laughing at, actually increases sales. So, for instance, they have new packaging that looks like bags of chips:

The ads serve as a great primer on extreme food marketing cliches, complete with associations with violence (and stupidity), the sexualization of women, and the constant reminder via voiceovers and pounding music that this food is freakin’ extreme, ok?!?!

/p>

This one parodies ads that sexualize both women and food and present eating as an indulgence for women:

The ad campaign presents all this with a tongue-in-cheek tone of “isn’t this ridiculous?” But they’re also genuinely trying to rebrand a food product to increase sales, and clearly see the way to do that as downplaying any claims about health and instead using — if mockingly — the same marketing messages advertisers use to sell soda, chips, energy drinks, and other foods aimed at teens (particularly, though not only, teen boys).

As such, they provide a great summary of these marketing techniques and the jesting “Ha ha! We get it! We’re not like the other marketers who try to sell stuff to you! We know this is silly! (Please buy our product, though)” ironic marketing technique.

And now, I highly recommend you go watch the satire of energy drink commercials Lisa posted way back in 2007. It never gets old.

In this 10-minute video, Cindy Gallop argues that young men are getting a false sex education from pornography. The average age that kids first view porn is 11-years-old and, by the time that boys are men, they have learned to imitate the kind of sex that they see in pornography. She argues that this effect — the way that porn is shaping our actual sexual behavior — is the greatest impact of technology on human behavior. Period.

Not opposed to porn, Gallop nevertheless believes that we need a counterpoint to porn so that we get a more diverse set of messages about sexuality (not dissimilar to the argument I make about hook up culture).

In service of her message, Gallop also has a TED Talk, a short book, and a website, Make Love Not Porn, with some great content.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.