Search results for valentines day

Originally posted in 2011. Re-posted in honor of the holiday.

I recently posted a vintage cartoon featuring men showering. Today, in the context of “don’t drop the soap” jokes, it seems obviously homo-erotic (or -threatening).   At the time, however, it likely didn’t because homosexuality didn’t hold such a central place in our collective imagination.

Dmitriy T.M. sent along a series of vintage Valentine’s Day cards that, similarly, have a different effect given our contemporary cultural sensibilities. After decades of efforts to draw attention to and problematize men’s violence against women, these cards seem misguided at best:

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Cards borrowed from Funny or Die and Buzzfeed.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Consumption:

Heteronormativity

Cross-Cultures

Gender

Race/Ethnicity

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Zeynep P. sent in a commercial for Teleflora, a company that delivers flowers, that, as Zeynep points out, combines objectification with the explicit message that women exchange sexual favors for gifts from men:

The ad normalizes the idea that women would manipulate men with sex, and that men would expect that doing things for women (especially spending money on them) should result in sex. It’s a winner all around.

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

Valentine’s Day cards reflect the cultural context at the time and, in times of racism, cards punned and joked with racial stereotypes.  We’ve collected examples featuring American Indians and Asians, here’s our selection of racist cards with Africans and African Americans.  Trigger warning for grotesque caricature and violence.

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Cards via Hearts Atwirl and Buzzfeed.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

We previously posted a series of Valentine’s Day cards featuring Native Americans. They aren’t the only racial group to be caricatured in cards, though. Carrie S. sent in this vintage Valentine, found at Adventures of Accordion Guy in the 21st Century, that presents a stereotyped Asian character (doing laundry even!), complete with mangled English:

I was able to locate more Asian-themed racist vintage Valentine’s Day cards at Buzzfeed:

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Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

Consumption:

Heteronormativity

Cross-Cultures

Gender

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

While Americans began celebrating Valentine’s Day in the early 1700s, it wasn’t until the 1840s that it became a commercial holiday complete with mass-produced Valentine’s-themed goods.

Greeting cards, candy, flowers, and jewelry are Valentine’s-Day-Approved gifts and are among the most frequently gifted items (along with stuffed animals and perfume/cologne):

Contrary to stereotypes, the majority of men say they would love to receive flowers for Valentine’s Day:

Alas, 21% of them have never been so blessed:

This may upset primarily the young:

But, of course, they have the greatest chance of one day having their dreams come true.

What I’m saying is:  “Go ahead! Buy your man some daisies!”

For more on Valentine’s Day, visit this fun graphic (via Chart Porn).

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Via Native Appropriations, I found a set of vintage Valentines drawing on stereotypes of American Indians at the Vintage Valentine Museum.

“I’d never squaw’k if you’d be my Valentine” (1950s or ’60s):

“I want to be the CHIEF” (1940s or ’50s):

“I’m a straightshoooter Valentine. May I be your BOW” (1930s):

“I’m hunting for you, Valentine” (1941):

“Ugh! Ugh! I’m an INDIAN GIVER. It’s time you should learn it. For I won’t give my love, unless you’ll RETURN it!” (1940s):

“Ugh! Ugh!  Give me your heart Valentine!”:

“You heap fine Valentine AND HOW!” (1950s or ’60s):

“I’m sending this ARROW CHEIFLY to say, let me be your “beau” (1930s or ’40s):

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.