Archive: Aug 2011

Every once in a while we here at SocImages pick a fight and a couple of years ago we sunk our teeth into satire and didn’t let go. Satirical humor is often used to expose prejudice and bigotry and it can be damn effective, as many viewers of The Colbert Report will testify.  But it’s also a risky strategy.  It makes fun of by doing; so, for example, it exposes racism by being extremely, over-the-top, no-one-will-ever-believe-we’re-serious racist. Except for… someone might think you’re being serious.  In fact, a significant proportion of political conservatives viewing The Colbert Report believe that he is conservative like them. They recognize that he’s trying to be funny, but they don’t think he’s joking.

In our effort to think more critically about satire, we covered Amy Sedaris’ hipster racism, Ellen DeGeneres’ CoverGirl commerciala New Yorker cover depicting Obama as a Muslim, covers of the National Review featuring Bill Clinton and Sonia Sotomayor, and board games.  We also featured Jay Smooth’s commentary on Asher Roth using the phrase “nappy headed hos.”

Now Anita Sarkeesian, of Feminist Frequency, offers another illustration of how satire doesn’t always work the way progressives would like it to.  She takes on TV commercials, arguing that ironic racism and sexism is still racism and sexism. Ironic advertising, she argues, allows marketers to “…use all the racist, sexist, misogynist imagery they want, and simultaneously distance themselves from it with a little wink and a nod.”  You be the judge:

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

The vintage clipping below is a political advertisement from 1915 opposing women’s suffrage in Massachusetts. It claims that most women in the state do not want the vote, so if voting men gave women suffrage, they would be doing so against their will.  This, they claim, would be undemocratic.   This sounds ironic, but it makes sense in a world where men were suppose to be women’s political representatives.

The ad then goes on to try to demonize those women who do want the right to vote by associating them with other groups widely stigmatized at that time: feminists, of course, but also socialists, Mormons, and members of the I.W.W. The acronym stands for Industrial Workers of the World, an organization founded in 1905 as an alternative to the American Federation of Labor, reportedly consisting of anarchists, socialists, and union members (wiki).

Women in Massachusetts would be granted the right to vote on this day, August 18th, five years later, not by the residents of the state, but by Federal decree.

Via BoingBoing.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.


Katrin let us know about this great clip from PBS News Hour (and posted at Boing Boing) about inequality and Americans’ perceptions about how wealth is distributed in the U.S. It’s a great clip:

PBS posted the pie charts used in the video as well.

Erg. Ugh. Just…[cringe]. That is my reaction upon seeing a clip (first posted at Jezebel), sent in by Dmitriy T.M., of a segment from a recent episode of the reality show Bachelor Pad. The show is a spinoff of the popular shows The Bachelor and The Bachelorette, consisting initially of 20 former contestants from those two shows, one of whom is voted off by the rest of the cast each week. This week, the contestants indicated their votes for who should leave by getting to anonymously throw paint-filled “eggs” at others’ backs. But in case that wasn’t sufficiently humiliating, the host also had contestants throw eggs in response to the question “Who are you least attracted to?” Here’s the segment with the women:

It’s a depressing illustration of the current TV obsession with public humiliation and bullying as entertainment. It’s hard not to feel for Erica as she stands there feeling each successive hit, being publicly held up as the least desirable woman there. But her response is also revealing; it exemplifies the way women are encouraged to think of themselves as being in competition. At 2:54 Erica talks about the experience and the difficulty of having a body that, while appearing incredibly thin to me, in that environment qualifies as notably curvaceous.

But in her ability to defend herself and push back against the judgments of others, she falls back on a common strategy: not questioning the standards of beauty themselves, but simply trying to refocus them, in this case (at about 3:05) pointing to another woman who is “way bigger” and not “that pretty.” The result is to reaffirm both the idea that body size is an objective and essential measure of attractiveness (so being bigger automatically should make you less attractive than a smaller woman) and that women’s self-esteem and resistance to negative judgments of their own attractiveness must come at the expense of other women, with whom them are always, and inevitably, in competition.

The U.S. economy is in trouble and that means trouble for the world economy.

According to a United Nations Conference on Trade and Development report, “Buoyant consumer demand in the United States was the main driver of global economic growth for many years in the run-up to the current global economic crisis.”

Before the crisis, U.S. household consumption accounted for approximately 16 percent of total global output, with imports comprising a significant share and playing a critical role in supporting growth in other countries.

…as a result of global production sharing, United States consumer spending increas[ed] global economic activities in many indirect ways as well (e.g. business investments in countries such as Germany and Japan to produce machinery for export to China and its use there for the manufacture of exports to the United States).

In short, a significant decline in U.S. spending can be expected to have a major impact on world growth, with serious blow-back for the United States.

There are those who argue that things are not so dire, that other countries are capable of stepping up their spending to compensate for any decline in U.S. consumption. However, the evidence suggests otherwise.As the chart below (from the report) reveals, consumption spending in the U.S. is far greater than in any other country; it is greater than Chinese, German, and Japanese consumption combined.

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Moreover, there is little reason to believe that the Chinese, German, or Japanese governments are interested in boosting consumer spending in their respective countries.  All three governments continue to pursue export-led growth strategies that are underpinned by policies designed to suppress wage growth (lower wages = cheaper goods = stronger competitiveness in international markets).  Such policies restrict rather than encourage national consumption because they limit the amount of money people have to spend.

For example, China is the world’s fastest growing major economy and often viewed as a potential alternative growth pole to the United States.  Yet, the Economist reveals that the country’s growth has brought few benefits to the majority of Chinese workers.

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According to the U.S. Bureau of Labor Statistics, despite several years of wage increases, Chinese manufacturing workers still only earn an average of  $1.36 per hour (including all benefits).  In relative terms, Chinese hourly labor compensation is roughly 4 percent of that in the United States.   It even remains considerably below that in Mexico.

Trends in Germany, the other high-flying major economy, are rather similar. As the chart below shows, the share of German GDP going to its workers has been declining for over a decade.  It is now considerably below its 1995 level.  In fact, the German government’s success in driving down German labor costs is one of the main causes of Europe’s current debt problems — other European countries have been unable to match Germany’s cost advantage, leaving them with growing trade deficits and foreign debt (largely owed to German banks).

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The Japanese economy, which remains in stagnation, is definitely unable to play a significant role in supporting world growth.  Moreover, as we see below, much like in the United States, China, and Germany, workers in Japan continue to produce more per hour while suffering real wage declines.

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For a number of years, world growth was sustained by ever greater debt-driven U.S. consumer spending.  That driver now appears exhausted and U.S. political and economic leaders are pushing hard for austerity.  If they get their way, the repercussions will be serious for workers everywhere.

Our goal should not be a return to the unbalanced growth of the past but new, more stable and equitable world-wide patterns of production and consumption.  Achieving that outcome will not be easy, especially since as the United Nations Conference on Trade and Development’s World Investment Report 2011 points out, transnational corporations (including their affiliates) currently account for one-fourth of global GDP.Their affiliates alone produce more than 10 percent of global GDP and one-third of world exports.  And, these figures do not include the activities of many national firms that produce according to terms specified by these transnational corporations.   These dominant firms have a big stake in maintaining existing structures of production and trade regardless of the social costs and they exercise considerable political influence in all the countries in which they operate.

Cross-posted at Montclair SocioBlog.

I am a Londoner. A proud East Londoner, hailing from the working class. And this past week has been one of the most difficult I’ve encountered since I moved to the US nearly ten years ago.  This weekend my hometown was attacked by rioters, just minutes away from my family’s homes and businesses, my high school and a million childhood and teenage memories.  I don’t think I can do justice describing the feeling of watching this unfold from so far away.  Needless to say, I wouldn’t wish the experience on anyone.  Thankfully, it would appear that most of the violence has subsided. In its place: a myriad of social commentaries on why this happened.  Not only from journalists, but from the everyman benefitting from the very same social media that helped rioters coordinate.  Indeed, many sociologists have aired their ideas on Facebook, blogs and even op-eds.

But perhaps in our rush to explain and apportion blame perhaps we all missed asking some important questions.  Why did we assume that the rioters are poor?  How do we really know the class background of the rioters?  Why did the media depict the rioters as underprivileged? And why did we accept this depiction unquestioningly?

The sociologist in me fantasizes of a post-riot 10 question survey to be distributed to all rioters immediately after completion of law breaking activities with questions including: what is your average household income, what is your and your parent’s highest level of education, what is your occupation, on a scale of one to ten just how angry with the government are you at this moment, ten being really jolly pissed off?

 

Short of such a research tool, how did we come up with generalizations of a group of people we really know little about, except for the fact that they all rioted?

As someone who has lived in both nations, I feel class is certainly a nuanced thing in Britain, much more so than in the US. But even with the subtleties of the British system you cannot simply see class.  And for the most part, all the information we initially had about rioters is what we saw on TV and in still photographs.

We just cannot tell.  If you thought you could tell, you’d be guessing, and you’d be basing your decision on ideas you have about the poor.  Some might point to history; past rioters have tended to be from the working classes. But this only offers us the ability to make a prediction. But, most commentaries did not acknowledge that they were predicting who was involved.  Some might argue that those wearing hoodies are poor, as the wearing of hoodies has become synonymous in the British press with certain low-income groups.  But people of all class groups own hoodies.  We also cannot surmise simply from a picture that the rioters were from the area they attacked and attempt to extrapolate social class from that location.  Indeed, early police reports indicate that in some cases there was organized travelling to targeted areas and in my home borough of Waltham Forest, initial records show that more than half of those arrested did not live there.  So how do we ascertain the social class of the rioters?  Their behavior?

Did we see violence, looting and vandalism and assume that this could only be the work of poor people, and passively accepted the media’s categorization of the perpetrators as such?  Or are we so blinded by our ideological beliefs, romanticizing the riots to be exactly what Marx warned us of that we bought this generalization? Or do we want so desperately to blame governmental cuts against the poor that we ignore the lack of solid evidence as to who these rioters really are?  Or did we simply map on our understanding of other riots, and assume that all rioters are the same?  I don’t have the answer to these questions, but think it is worth considering why we made the assumptions we did about the rioters when we had little to no data.

As I write this, on Friday 12th August, long after many of the commentaries have been published and opinions have been shared, news outlets are beginning to report the demographic information of the rioters who have appeared in court. (Go here and click on “Get the data”; sorry for the broken link earlier!)

Among those rioters who fit the stereotype  — alienated, poor youth — are those who do not fit this type at all. They have already been the subject of several headlines: teachers, an Olympic ambassador, a graphic designer, college graduates and a “millionaire’s daughter.”  The very fact that these “unusual suspects” have been singled out by the press demonstrates the power of this prejudice; we are shocked when it isn’t poor people rioting.  But why? Is it because deep down we believe that the poor are capable of violence, but the rich aren’t? Or is it because this riot is more complex than simply the rage of downtrodden people?

At this point, we are far from really knowing the class backgrounds of the rioters, especially since many people have not, and probably will not, be caught for their actions. We are still without reliable data to draw conclusions, just as we were earlier in the week when so many of us rushed to attribute this rioting to disenfranchised youth. I am not arguing that class won’t be an important factor in our understandings of these riots, and it may well be that these riots were mostly poor people. But my point is we cannot say with certainty at this moment in time that this is the case. And as an East End girl, I ask: what does it say about us, especially sociologists, that we were so willing to believe this about the poor without any solid data?

UPDATE: Kat provided a link to some data that wasn’t available when the post was being written. The Guardian mapped the home addresses of those arrested in the riots; the results indicate that they appear to have been disproportionately, though not solely, from areas that are poor — and getting poorer. Of those arrested, for instance, 41% came from the top 10% of areas when ranked by levels of deprivation.

Faye Allard is an Assistant Professor of Sociology at Montclair State University.  When not busy winning teaching awards, she is working on a book about the African American gender gap in high school educational achievement, called “Mind the Gap.”

Emma M.H. sent in a new example of marketers attempting to masculinize beauty/hygiene products to make them more acceptable to men. The ad for Dove’s Men + Care Canadian body wash line, refers to men’s skin as “man hide,” similar to tough, totally manly cowhide, and thus in need of a good moisturizing now and again, just like your work gloves:

For other examples of making it safe for men to use body care products, see our posts on Brut’s slapping game, a post with several examples, and Allie Brosch’s awesome satire of this type of marketing (as well as all the links at the bottom of that post).

Photography projects can draw our attention, poignantly, to class inequality.  Consider Vivian Mayer’s vintage photographs of New York and Chicago, for example, or Peter Menzel’s What We Own series.  We need these projects because most of us are in class-segregated occupations and neighborhoods, not to mention a profoundly unequal world.

Photographer James Mollison has embarked on a similar project, Where Children Sleep, sent in by Kristina Killgrove, an anthropologist at Vanderbilt University, Yvette M., Amanda B., Dmitriy T.M., and my sister, Keely.  Mollison has documented children and their bedrooms around the world.  It’s heartbreaking to see how much some children have, and how little others do.

 

See the pictures, with details about the children, at the New York Times.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.