race/ethnicity

Samantha J. brought me two brochures she saw at a doctor’s office the other day, one for Botox Cosmetic and one for Restylane. Here is the front cover of the Botox pamphlet:

I had seen the (ironic) “Freedom of Expression” tagline before (see here and here). But I hadn’t previously seen the “Men and women of all skin colors and ethnicities are enjoying the freedom!” line.

Here are two images found side-by-side inside the brochure:

Notice the text under the question “Who is being treated with BOTOX Cosmetic?”

Men and women of varying ethnicities have been treated with BOTOX Cosmetic. Because it works only on the underlying muscles, it is not expected to affect skin color.

I had no idea there was any concern that Botox might affect skin color. Anyway, apparently Botox is making an active effort to market to “varying ethnicities,” represented in the brochure as White and Black.

Here are three pages from the Restylane pamphlet, all answering the question, “Why do I use Restylane?”

“To look good…even in fluorescent lighting!”

“To lose these wrinkles…and my inhibitions!” (Which apparently means riding a mechanical bull.)

“To hide my real age…because he thinks I’m younger than I am!”

Honestly, those last two sound like parodies of how these procedures would be marketed. I don’t know which one creeps me out more: the connection between getting Restylane and being freed of inhibitions, or the complete normalization of the idea that a woman should lie to a man about how old she is (because what could make for a happier relationship than lying?) and spend money to keep him from finding out the truth, and that if he found out, he presumably wouldn’t love her anymore…not because she lied, but because she’s too old.

Apparently Restylane is not used by people of varying ethnicities, because everyone in the pamphlet is White.

I also think it’s really creepy that these brochures were available at a doctor’s office.

Thanks, Samantha!

Even though I can’t read the text, I thought this ad was worth putting up.  I think I get the gist of it just fine.

Via Vintage Ads.

Vintage Ads put up another example of an ad, this one from 1931, using the idea of the “savage.”  In this one, her “impossible” behavior is compared to an Electrolux refridgerator.

 NEW!  Vintage Ads offered us another on this theme.  The text reads: “make like a medicine man in Voodoo Shorts.”  Don’t miss the spear.

Prompted by Gwen’s recent post on adoption announcement cards, Carmen from the excellent blog Racialicious sent us this link to a post about onesies for transnationally adopted infants by iBastard.  As iBastard says

…when people go out of their way to say something, there’s usually more to it than the literal message. There’s a metamessage (the message behind the message itself) or subtext of some kind.

These first two onesies (found at Racialicious and here respectively) are from children adopted from Guatemala:

And this one, also found at Racialicious, is for babies adopted from China:

The first and last one associate babies with goods (“special delivery” and “imported”) that can be bought.  Those with superior resources (i.e., Americans?) can buy these goods. 

The middle one de-humanizes Guatamalans.  As Resistance notes: What is a Guatling?  “Is it like an earthling? A foundling? An underling? A gosling? A yearling?” 

All advertise for others that these children are adopted transnationally.  And why might an adoptive parent want to advertise such things?  Without trivializing how much such parents love their children, we do seem to have a phenomenon in which a transnational adoption is considered a humanitarian good that proves you are not racist, into multiculturalism, and a card-carrying liberal good person (the discourse around Angelina Jolie’s adopted children is part of this).

What do you think the meta-messages are here?  iBastard offers a translation over at Racialicious. 

Oh and, in the spirit of resistance, check out this parody t-shirt made by iBastard:

Also in dressing your kids and meta-messages: leftish t-shirts for kids, “future M.I.L.F.” t-shirts and the like, “God Hates Fags” t-shirts, sexist t-shirts for kids, trucker girl booties, and more.

Other posts on advertising your politics on your metaphorical sleeve: “I’m Saving The Planet – What Are You Doing?”, “Tough Guys Wear Pink”, “Real Girls Eat Meat”, “True Love Waits”, “I Love My Big Tatas”, and “Use Your Period For Good”.

Shoshannah F. sent in this video of a group singing what is titled “Eid Mubarak India Song.” Shoshannah says,

“Eid mubarak” is a traditional Muslim greeting reserved for use on the festivals of Eid ul-Adha and Eid ul-Fitr.

Eid al Fitr, by the way, is the festival celebrating the end of Ramadan; it was celebrated last week.

There are several things in the video I think are interesting. First, it might be a good example of the diversity that exists in the Muslim world. As we’ve talked about before on Soc Images (see here and here) , in the U.S. Islam is often associated very strongly with “the veil” or even “the burqa.” This is used as evidence that Islam is automatically and uniquely oppressive to women. Yet in this video we see some women wearing scarves that cover some of their hair and other women whose heads are completely uncovered. It might be a useful video to show (at least a bit of it) if you’re talking about stereotypes of Islam and the idea that all Muslim women have to wear head coverings.

I can also imagine using a short clip from it to illustrate the fact that students’ frequent belief that Muslim = Arab = Middle Easterner is actually inaccurate. I assign a reading in my race class by Nadine Naber titled “Ambiguous Insiders: An Investigation of Arab American Invisibility” (2000, Journal of Ethnic and Racial Studies vol 23, number 1, p. 37-62). She argues that Islam has been racialized in the U.S., such that most Americans assume all Arabs are Muslims and all Muslims are Arabs, and negative stereotypes of Arabs and Arab Americans are extended to Muslims in general. On a global basis, only a minority of Muslims live in the Arab-speaking world (which is, by the way, the definition of “Arab”); the largest Muslim population lives in Indonesia, and though they are predominantly Muslim countries, neither Turkey, Iran, Pakistan, nor Afghanistan are Arab countries. I might show a small portion of this video as part of a lecture on the inaccuracy of equating Muslims with Arabs.

Another element that really struck me was how certain aspects of the type of masculinity on display here differ from our ideas of how men should act in the U.S. The men are wearing pastel colors that are generally only worn by women in the U.S. (though as this post shows, men are, under certain circumstances, allowed to wear pink). The men also dance closely and hug in ways that would not be acceptable between straight men in the U.S. The video could be used as an example of the social construction of gender, and how the things considered appropriate for men or women to do in one culture may not be viewed the same in others.

Now, I have no idea what the meaning of the guys looking all aghast at the guy in the business suit (at about 3:45) until he starts dancing is. I don’t know what that is supposed to signify–that he’s Westernized and might not take part in the festival? If any readers have any insights on what the meaning of that exchange is, I’d love to hear them.

Thanks, Shoshannah!

UPDATE: Commenter Silviu G. makes a good point:

What struck me was that, in commenting the video, the blogger didn’t emphasize the strict segregation of women and men.

Indeed I didn’t…thanks for pointing out the oversight in my analysis, Silviu! That might add to an interesting discussion of how, in the U.S., we would view men who interacted primarily with one another, hugging and dancing together, and remained entirely separate from one another. In the U.S., such behavior would almost certainly lead to the men being defined as gay; however, I don’t think that is in any way implied in this video, which again points to the variation in norms of gender behavior.

Also, just to clarify…Silviu suggests that I was “praising” Muslim TV for showing women with uncovered hair. That was not my intention–in fact, it would be terribly condescending of me to be all “Hey, look! How nice! They let some women be in public with no headscarves!” My point in mentioning that the women’s heads aren’t covered was just that, at least among my students, there’s often a belief that all Muslim women cover their hair all the time (I’ve had them ask if they have to cover their hair while they sleep), and that this video might be used just to get the point across that there’s no single way that Muslim women dress, any more than all Christian women dress the same, which many of my students found very surprising.

Last week, in my Race and Ethnicity class, I was talking about how race was used by white elites in early American history to divide and conquer the poor who, black or white, had a joint interest in undermining the class structure from which those elites benefited.  I then show them this video by Tim Wise making this same argument and suggesting that using race to divide and conquer is still ongoing.  One student said: “No offense, but Tim Wise said it better than you.”  It’s true.

Anyway, I bring up this argument–that race is used to divide and conquer the poor and working class for the benefit of economic elites–because of a recent speech made by AFL-CIO Secretary/Treasurer Richard Trumka.  In this speech, below, Trumka argues in favor of bridging racial (and gender) divides in the labor movement specifically because of the phenomena that Wise describes.  In other words, Trumka calls for a join and resist strategy.  I think the two speeches nicely illustrate two sides of one conflict coin.

Don’t miss Tim Wise.

And here’s Richard Trumka:

You might also see this post on the way in which lefty movements and companies tend to focus only on one axis of inequality at a time, such that they are all undermining each other and, thus, the entire left agenda.

Hat tip to Peter D.

In the 1800s, the Irish (whether in Ireland, Britain, or the U.S.) were often very negatively stereotyped. In many cases the same negative characteristics attributed to Africans and African Americans (sloth, immorality, destructiveness) were often also associated with the Irish. In fact, some scientists believed the Irish were, like Africans, more closely related to apes than to other Europeans, and in some cases in the U.S., Irish immigrants were classified as Blacks, not Whites.

The next three political cartoons from the 1800s were found on the Nevada Department of Education website section about racism (as was the quote about the first cartoon).

This one is titled “The Workingman’s Burden” and depicts “a gleeful Irish peasant carrying his Famine relief money while riding on the back of an exhausted English laborer.” It might make a good comparison to how welfare recipients are viewed in the U.S.

This illustration ran in Harper’s Weekly magazine. Notice how the Irish are depicted as more similar to “Negros” than to “Anglo Teutonic” individuals, and both the Irish and Africans are caricatured as ape-like. It could also be useful for a discussion of scientific racism.

This cartoon, titled “Two Forces,” shows a figure representing Britain protecting a weeping, frightened woman, representing Ireland, from a rampaging Irishman; notice his hat says “anarchy.”

This image, found at the University College Cork website, depicts Daniel O’Connell, a leader of the Irish land reform movement, as an “ogre.” He is ladling poor Irish peasants out of a pot labeled “agitation soup,” and, presumably, cheating them out of money in the guise of helping them.

Here we see the Irish depicted as a Frankensteinian monster in a cartoon that ran in Punch in 1882 (image found at the website for a course at the University of St. Andrews):

These next three all come from the Center for History and New Media at George Mason University. Here we see drunken Irishmen rioting and attacking police:

In this one, John Bull (representing Britain) and Uncle Sam look on as an Irish man engages in reckless destruction; notice the empty bottle in the lower right corner, labeled “drugs”:

Here an ape-like Irish man, again drunk, sits on a powder keg, presumably threatening the entire country:

Finally, this one, published in 1882 (and found at the Michigan State University Museum website), is called “Uncle Sam’s Lodging House” and shows an Irish immigrant causing a commotion while other immigrants (notice the beds are labeled Russian, German, Negro, etc.) try to sleep. The smaller caption under the title says, “Look here, you, everybody else is quiet and peaceable, and you’re all the time a-kicking up a row!”

The message is, of course, that other immigrant groups (including Blacks) settle in and don’t cause problems, while the Irish don’t know how to assimilate or stay in their place.

You might compare these images to this recent post about how symbols of Irishness have lost any real negative implications, such that even politicians in non-Irish-dominated districts feel comfortable using them in campaign materials.

And yes, I know I’ve been posting a lot of stuff about race and ethnicity lately. I’m teaching a class on it this semester–it’s the stuff that I keep coming across while writing lectures.

And I’m dedicating this post to my boyfriend, Burk, who decided to go on a date with me even though, when he asked if I’d have trouble dealing with his hard-drinking Irish-American family, I said I could handle that but wouldn’t put up with any blubbering on about how Angela’s Ashes is the best book ever.

NEW!  This cartoon with poem was published in Life Magazine on May 11th, 1893.  The poem is suggesting that the monkeys in the zoo are sad that they get called by Irish names.

Text:

As we’ve dared to call the monkeys in the Zoo by Irish names, Erin’s sons, in wrath, declare us snobs and flunkies ;
And demand that we withdraw them–nor should we ignore their claims–
For it’s really very hard–upon the monkeys.

UPDATE: In a comment, Macon D asked how I address the ways in which Whites of some ancestries (Irish, Italian, etc.) often point to the fact that there was discrimination against those groups as a way of invalidating arguments about systemic racism. The logic is that both non-Whites and some White groups faced prejudice and discrimination but European groups overcame it through their own hard work, and thus any other group could too. If they continue to experience high levels of poverty, unemployment, or any other social problem, it is due to their own lack of hard work, intelligence, or some other characteristic.

I do indeed discuss this argument at length whenever I teach about race. A great reading to address it is Charles Gallagher’s article “Playing the White Ethnic Card: Using Ethnic Identity to Deny Contemporary Racism,” p. 145-158 in White Out: The Continuing Significance of Racism (2003, Ashley W. Doane and Eduardo Bonilla-Silva, editors, New York: Routledge). The tone might put some students off, because it doesn’t baby them or try to sugar-coat the issue of how Whites use their (often imagined) family stories of discrimination as a way to argue that systemic racism doesn’t exist and that they got to where they are by their family’s hard work, and nothing more. I know other professors often use the “How Jews Became White Folks” reading by Karen Brodkin, which also looks at this issue.

I also spend a good part of the semester looking at how government policies have had the effect of transferring enormous amounts of wealth into the hands of European immigrants and helping them accumulate resources over time–we look at the Homestead Act of 1862, the G.I. Bill (which Black veterans were often excluded from using), and how government subsidies for building suburban subdivisions were actively denied to groups wanting to build integrated communities. All these are examples of ways in which White Americans were aided in acquiring wealth and moving up the socio-economic ladder, while non-Whites often were explicitly excluded from these benefits.

I also point out that, while in these images the Irish are negatively stereotyped, it is clear that they are still viewed less negatively than, say, Africans or African Americans. If the Irish are the “missing link” between Africans and Caucasians…that still means they’re considered more evolved than Africans–at least somewhat more fully human. So even at the height of discrimination against White European groups, that did not necessarily mean they were treated “the same” as, say, American Indians or Blacks.

During WWII, many companies stopped producing the civilian goods that they were best known for. Instead, these companies contributed to the war effort by making products necessary for American soldiers. Scranton Craftspun Curtains, for example, switched from making lace curtains to camouflage covers, mosquito nets and parachutes. By touting their wartime conversions, companies kept their brands in the public’s mind, while achieving patriotic cachet.

Here’s a WWII-era ad for Scranton Craftspun Curtains. Click on the thumbnail to see it larger and read the narrative.

The copy is written from the point of view of a trench soldier somewhere in Japan:

“Have you ever sat, inches from death, not daring to move a muscle, while Zeros zoomed overhead — looking for you — personally?

“Well — that’s my act out here. And it might be a whole lot worse, ’cause, you see, in between Tojo and me there’s a magic veil that even those dirty little squint-eyes can’t penetrate — a couple of yards of lace net that remind me of —

“Say, isn’t it the darndest thing what a fellow thinks of out here? Lace Curtains! Female stuff!

“Maybe. But, to me, Mom’s lace net curtains always spell home. Whenever it was curtain-washing time, round our house, it was like being caught with your camouflage down!

“And Mom loved her net curtains, too. Never forget her working on Pop for new ones for the living room. She, allowing that hers were five years old and completely out of style … and Pop telling her they were as good as new! That made her boil! She’d claim she’d never buy Scranton Craftspun ones again — they lasted too long, with their tied-in-place weave.

“I don’t guess Mom’s think much of my new net ‘curtains’ — and I’m sure she’d never go for swapping her window screens for my Scranton mosquito netting. But I have a hunch that this year she’ll be humming as she washes those old Scranton jobs — happy she’s helping keep that little extra something between Tojo and me.”
* * *

Right now, the great looms that gave you exquisite Scranton Craftspun* Curtains and Lace Dinner Cloths are weaving weapons of war for the boys out there … camouflage nets and mosquito netting. Skilled workers, who sewed in hems and headings, are building parachutes. For, Scranton’s new line is the front line. So why not hang up a couple of Bonds instead — just between Tojo and you.

You could spend a few hours talking about all the subjects and rhetorical devices brought up by this ad. The phenomenon of advertising without a product to sell is interesting, but you could go beyond that. You could talk about the gendering of war vs. housework, the racist characterization of the Japanese, the appeals to patriotism, the construction of a personalized, in-your-face theater of battle where homefront=front line, etc.

A couple of weeks ago I posted about American Indian sports mascots. An interesting comparison to spark discussion, and an example students often bring up, is the University of Notre Dame’s mascot. The name of the Notre Dame athletic teams is the Fighting Irish, and the official mascot is the leprechaun (image found at Wikipedia):

Each year a student is chosen to be the leprechaun. Here is an image (found here) of the Notre Dame leprechaun performing at a game:

According to the Notre Dame website, the leprechaun did not become the official mascot until 1965; before that, the university was represented by Irish terrier dogs.

You might compare this to the Chief Illini logo, as well as the University of Illinois student performing as Chief Illini, both in the original mascots post. It brings up some interesting issues for discussion. Is there any difference between the the Fighting Irish and the Fighting Illini (or the Fighting Sioux, the Redskins, etc.)? Does the existence of the Fighting Irish invalidate opposition to American Indian mascots? Opponents to Indian mascots often argue that they objectify American Indians in a way that would not be allowed if used against African Americans or Asians–that this modern form of blackface is acceptable only when used to mimic Native American groups or cultural traditions. Those who support American Indian mascots often use the Fighting Irish to try to invalidate that criticism–to argue that Whites are also used as mascots and don’t seem to mind (to my knowledge, there is no movement against the Notre Dame mascot based on the idea that it is offensive to the Irish), and thus that critics of American Indian mascots are over-sensitive whiners.

Opponents of American Indian mascots respond that, first, this is one example, compared to the many, many American Indian mascots found throughout the U.S., and second, whereas Americans of Irish descent face no systematic ethnicity-based discrimination in the U.S. today (and haven’t for several decades), Native Americans still do. In addition, they argue that many American Indian groups openly oppose Indian mascots, and that their voices deserve to be heard; presumably, if Irish-Americans began to protest the Fighting Irish mascot, the same logic would hold and, indeed, those opposing American Indian mascots would oppose the Fighting Irish as well.

This might be useful not just for a discussion of sports mascots, but more generally for a discussion of the idea of equivalency in discrimination. I see this a lot with students–if, for instance, we’re discussing sexual harassment and they can point to an example when a man was sexually harassed by a woman, then they argue that men are affected just like women, and thus it has nothing to do with gender inequality or power. I suspect those who bring up Notre Dame in an effort to invalidate arguments against Indian mascots are doing the same thing–if a White ethnic mascot exists, then charges that Indian mascots are racist can be dismissed. It’s a false form of equalizing because it ignores the lop-sidedness of the “equality” (the tiny number of non-Indian racialized mascots compared to the number of Indian ones) and the role of systemic inequality (that American Indians are underrepresented at colleges and universities and face racial discrimination in a way that Irish-Americans do not). And it also serves to discount opponents’ voices by saying that if any social group wouldn’t be opposed to a particular type of portrayal or treatment, then no one else has any right to be offended by it, either, regardless of their different histories, treatment, or social positions.