media: news/opinion

7On Tuesday the first female presidential candidate was officially nominated by a major party. Newspaper headlines across the country referenced the historic event with headlines like “Historic First!” and “Clinton Makes History!” but a surprising number featured photographs of Bill instead of Hillary Clinton. I coded the pictures of each of the 266 newspapers that ran the story on the front page on July 27th (cataloged at Newseum). Here’s the breakdown:

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Somehow more than three-quarters of newspapers used photos of someone other than the nominee. Nearly the same number of newspapers showed pictures of the crowd at the DNC as the number that showed Hillary Clinton. A non-trivial number of newspapers only showed pictures of Senator Bernie Sanders and a few featured pictures of Vice Presidential Nominee Tim Kaine.

So, why? Why did nearly half of the U.S. newspaper front pages Wednesday morning show only pictures of Bill Clinton?

Let’s consider some explanations.

(1) Journalistic norms. Journalism is governed by a set of norms. One requires that any photo that illustrates an event should be taken from the event itself. Some have suggested that since Hillary Clinton wasn’t physically in attendance at the convention Tuesday evening, reporters couldn’t use a photograph of her. That fact that 21% of newspapers did use an image of Hillary Clinton, though, suggests that this can’t fully explain the numbers. Of the 55 images of Hillary Clinton, 21 used photographs of her video appearance at the convention; the rest used file photos. She may not have physically been there, but front pages like that of The Boston Globe and Newsday (below) show that journalistic norms can’t explain her overwhelming absence.
9(2) Hostile sexism. Sexism that’s hostile is aggressively and proactively anti-woman. Is it possible that some journalists are so uncomfortable with or opposed to a female presidential nominee that they just couldn’t stomach putting Hillary Clinton’s face on the front page? Maybe. There might be a few overtly sexist journalists who just refused to put Hillary on the cover, but that probably doesn’t explain such a high percentage of newspapers with no picture of the nominee.

(3) Supportive sexism. Perhaps journalists (unconsciously) felt that an important thing about her nomination was that she was endorsed by men. Political authority – the authority to speak in the public about political issues — is a masculine authority usually held by men. As a male politician and former president, Bill Clinton’s image lends authority to Hillary Clinton’s historic nomination. His words about her (his “nod”) have weight, giving legitimacy to her candidacy for an office that has always been held by a man. Headlines read “He’s With Her!” and another said “Bill makes his case!” She earned “Bills praise” and got a “boost.”  Maybe some journalists intuited that that was the real story.

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(4) Bill Clinton’s own gender barrier. Former President Bill Clinton also gave a historic speech Tuesday evening as the first male spouse of the first female presidential candidate. As Rebecca Traister wrote for New York Magazine, “for the first time, the spouse wasn’t a wife. It was a husband, who was … [performing] submission.” Perhaps men’s gender bending is more inherently interesting since masculinity is more limiting for men than femininity is for women. Or maybe this is a more subtle form of sexism: finding things men do inherently more interesting just because men are doing them.

(5) A (gendered) failure of imagination. Maybe Bill Clinton appeared on so many covers because there was no one in the newsroom to notice that putting him on the front page was weird. Or no one with the authority and gall to speak up and say, “Uh, shouldn’t we use a picture of Hillary instead of Bill?” This may reflect the gender gap in journalism. Three out of five print journalists are male. It’s probably even more skewed at the top. With so many male journalists working on front pages across the country, it is plausible that they just didn’t think about gender or those that did were afraid to speak up.

All these explanations together, and likely ones I haven’t thought of, help explain why Hillary Clinton’s face was so absent from the story about her historic moment. The consequences are significant. Politics is still largely a man’s world, and conceptualized in terms of masculinity. U.S. politicians are overwhelmingly male. Only 6 state governors are female, and only 19.3% of U.S. representative seats are filled by women. Only 20 women serve in the U.S. senate. Showing images of a male politician, Bill Clinton, when a female politician has earned an historic victory, only continues this gendered order of politics.

Wendy M. Christensen is a professor of sociology at William Paterson University. Her research interests center on gender, the media, political mobilization, and the U.S. Armed Forces. You can follow her on twitter at @wendyphd.

Vox released the following figure this month, illustrating the results of an analysis by social media analytics company Crimson Hexagon. Excluding neutral stories, it shows the percentage of positive and negative media coverage for the final five candidates in the presidential primary. Clinton has received the most negative coverage and the least positive coverage.

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As Jeff Stein at Vox notes, there may be more negative scrutiny of Clinton compared to Sanders because she’s widely considered to be the front-runner and that might not be good for Sanders, despite the greater positive coverage, because it could mark him as a non-contender.

Being the front-runner, though, doesn’t explain why Trump has received comparably less negative and more positive coverage.

Are these numbers reliable?

Well, the numbers were generated by algorithm. First Crimson Hexagon picked news outlets to include in their analysis. They did so by choosing the outlets that generated the most conversation on social media: Washington Post, Politico, Fox News, the Huffington Post, and CNN. So, one caveat is: if you’re using social media to get your news, you’re probably getting more negative coverage of Clinton compared to the other candidates. If you’re not, you may be exposed to a different balance of stories.

Next, they ran over 170,000 posts from these outlets through an “auto-sentiment” tool. It’s a computer program they built by hiring staff to manually code and enter hundreds of thousands of stories into a database as examples. The computer then searches for patterns between the positive, negative, and neutral stories and compares those patterns with un-coded stories that it sorts, anew, into those three categories.

So, a second caveat is, if you agree with their coding procedures (and trust their coders), then you will likely feel confident with the results. Their coding procedures, as far as I can tell, are proprietary, so we don’t get to evaluate them for ourselves.

One thing you might find easy to swallow though, even if you’re a skeptic, is how little positive news there is about anybody.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

One word in the headlines last week seemed like a throwback to an earlier era:

As Trump moves to soften his image, Democrats seek to harden it

The Washington Post

Donald Trump to reshape image, new campaign chief tells G.O.P.

The New York Times

Trump surrogates say GOP front-runner “projecting an image” during primaries

— Fox News

It was in the 1960s that politicians, their handlers, and the people who write about them discovered image. The word carries the cynical implication that voters, like shoppers, respond to the surface image rather than the substance – the picture on the box rather than what’s inside.  A presidential campaign was based on the same thing as an advertising campaign – image.  You sold a candidate the same way you sold cigarettes, at least according to the title and book jacket of Joe McGinnis’s book.

Then, sometime around 1980, image began to fade. In its place we now have brand. I went to Google N-grams and looked at the ratio of image to brand in both the corporate and the political realm. The pattern is nearly identical.


The ratio rises steeply from 1960 to 1980 – lots more talk about image, no increase in brand. Then the trend reverses. Sightings of image were still rising, but nowhere nearly as rapidly as brand, which doubled from 1980 to 2000 in politics and quadrupled in the corporate world.

Image sounds too deceptive and manipulative; you can change it quickly according to the needs of the moment. Brand implies permanence and substance (not to mention Marlboro-man-like rugged independence and integrity.) No wonder people in the biz prefer brand.

Decades ago, when my son was in grade school, I met another parent who worked in the general area of public relations. On seeing him at the next school function a few weeks later, I said, “Oh right, you work in corporate image-mongering.” I thought I said it jokingly, but he seemed offended. He was, I quickly learned, a brand consultant. Image bad; brand good.

In later communications, he also said that a company’s attempt to brand itself as something it’s not will inevitably fail.  The same thing supposedly goes for politics:

“One thing you learn very quickly in political consulting is the fruitlessness of trying to get a candidate to change who he or she fundamentally is at their core,” said Republican strategist Whit Ayres, who did polling for Rubio’s presidential campaign before he dropped out of the race. “So, is the snide, insulting, misogynistic guy we’ve seen really who Donald Trump is? Or is it the disciplined, respectful, unifying Trump we saw for seven minutes after the New York primary?

These consultants are saying what another Republican said a century and a half ago: “You can fool all the people some of the time, and some of the people all the time, but you cannot fool all the people all the time.”

This seems to argue that political image-mongers have to be honest about who their candidate really is. But there’s another way of reading Lincoln’s famous line: You only need to fool half the people every four years.

Originally posted at Montclair SocioBlog.

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Jay Livingston is the chair of the Sociology Department at Montclair State University. You can follow him at Montclair SocioBlog or on Twitter.

2 (1)Grab the tissues:

In his book named after the idea, sociologist Stjepan Meštrović describes contemporary Western societies as postemotional. By invoking the prefix “post,” he doesn’t mean to suggest that we no longer have any emotions at all, but that we have become numb to our emotions, so much so that we may not feel them the way we once did.

This, he argues, is a result of being exposed to a “daily diet of phoniness”: a barrage of emotional manipulation from every corner of culture, news, entertainment, infotainment, and advertising. In this postemotional society, our emotions have become a natural resource that, like spring water, is tapped at no cost to serve corporations with goals of maximizing mass consumption and fattening their own wallets. Even companies that make stuff like gum.

As examples, Meštrović describes how our dramas and comedies feed us fictionalized stories that take us on extreme emotional roller coasters, while their advertisements manipulate our emotions to encourage us to buy. Serious media like the news lead with the most emotionally intense stories of the day. Our own lives are usually rather humdrum, but if you watch the news, you vicariously experience trauma every day. A cop killed another kid. An earthquake has killed thousands. Little girls are kidnapped by warlords. Immigrants die by the boatload. Do you feel sad? Angry? Scared? Your friends do; you know because of Facebook, Twitter, and Tumblr. Do you need a pick me up? Here’s a kitten. Feel happy.

Importantly for Meštrović, the emotions that we encounter through these media are not our own. The happiness you feel watching a baby laughing on YouTube isn’t really your happiness, nor is it your sadness when you watch a news story about a tragedy. It’s not your daughter who has treasured your tiny offerings of love for 18 years, but you spend emotional energy on these things nevertheless.

In addition to being vicarious, the emotions we are exposed to are largely fake: from the voiceover on the latest blockbuster movie trailer, to the practiced strain in the voice of the news anchor, to the performative proposal on The Bachelor, to the enthusiasm for a cleaning product in the latest ad. These emotions are performed after being carefully filtered through focus groups and designed to appeal to the masses.

But they are so much more intense than those a typical human experiences in their daily lives, and the onslaught is so constant. Meštrović thinks we are emotionally exhausted by this experience, leaving us little energy left to feel our own, idiosyncratic emotions. We lose our ability to detect our own more nuanced emotions, which are almost always small and mundane compared the extraordinary heights of grief, rage, lust, and love that we are exposed to when the news chases down the latest mass tragedy or the movies offer up never-ending tales of epic quests. Meanwhile, in consuming the emotions of others, we get lost. We end up confused by the dissolving of the boundary between personal and vicarious; our bodies can’t tell the difference between friends on TV and those in real life.

Meštrović is worried about this not just on our behalf. He’s worried that it inures us to real tragedies because our hearts are constantly being broken, but only a little. When we are triggered to constantly feel all the feelings for all the people everywhere — real ones and fake ones — we don’t have the energy to emotionally respond to the ones that are happening right in front of us. His work was originally inspired by the bland global response to the Bosnian genocide in the ’90s, but applies equally well to the slow, stuttering response — both political and personal — to the refugees fleeing the Syrian Civil War and the constant news of yet another mass shooting in America. The emotional dilution that characterizes a postemotional society makes us less likely to take action when needed. So, when action is needed, we change our Facebook profile picture instead of taking to the streets.

Cross-posted at Business Insider and Pacific Standard.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

2 (1)News stories of officers being attacked and killed while in the line of duty have become regular features of the nightly news broadcast, but does this increase in coverage reflect an increase in reality? My analysis suggests no.

A count of stories of police officers killed in the line of duty shows that media attention to these killings has increased dramatically since the death of Michael Brown in Ferguson, Missouri. Between one third and one half of all of the news stories that the “legacy” networks’ (ABC, CBS, NBC) have done on this topic over the last ten years have appeared in the last year. Fox News has run more stories on this topic this year than it did over the four previous years combined.

2Actual incidences of fatal violence against police officers perpetrated by civilians, however, have not been on the rise. Data on police officer deaths compiled by the FBI and the National Law Enforcement Memorial Fund shows that the year since Michael Brown’s death has not been especially dangerous for police officers, at least when it comes to the danger of being maliciously attacked by another person. According to the National Law Enforcement Memorial Fund’s data, in the year following Michael Brown’s death, 43 police officers were shot and killed, which is significantly less than the average of 54 police officer shooting per year over the last ten years. Looking back even further, policing is much safer now than any time in the last 45 years.

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The impression that civilians are targeting officers, then, is a reflection of media coverage, not reality. This is a phenomenon called agenda setting, a process by which the media put an item on the public agenda.

What’s particularly troubling here is not necessarily that the media has put police killings by civilians on the agenda, but that they have failed to do so when it was. Many more officers were being killed in the line of duty in 2011, the most lethal year for police officers over the last ten years, and yet the news media gave scant attention to their deaths.

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What explains this divergence between the reality of violence against police officers and the degree to which the news media covers it? It is not simply a matter of ideology. Fox News — the most conservative of the news outlets shown here — has run more stories on police officer deaths this year than the other news outlets, but we can see the same basic pattern across all news outlets, with the exception of National Public Radio.

I suspect that the answer has to do with news framing and the way in which news organizations display their objectivity by giving equal time to “both sides of the story.” Faced with questions and criticism after each high-profile event of police violence against civilians, police spokespeople constantly remind us of the dangers faced by their officers as a means of blunting those criticisms. In giving equal airtime to “both sides” of the issue, news outlets help to spread this message. Whether out of an internal desire to be “balanced” or in direct response to these PR moves, media has picked up the “dangers of policing” narrative.

Ironically, in their effort to tell a balanced story, the news media has interjected itself in a contentious debate by presenting a false symmetry of violence when, in reality, the newsworthy trend is the dramatic increase in deaths at the hands of police.

This narrative is not only bad for understanding what’s really happening between police officers and civilians, it may also be bad for police officers themselves by distracting us from the more common sources of police officer death. As the National Law Enforcement Memorial Fund notes, over the last three years the leading cause of police officer deaths in the line duty is car accidents. Indeed, while the number of officers shot and killed is lower this year than for the same time period last year, the total number of officers killed is higher, and that is due to the much higher number of officers killed in accidents.

The news media would contribute much more to the important conversation about the relationship between civilians and police if they were more honest about the relative rates of harm from each to the other.

Aaron Major, PhD is an associate professor of sociology at the University at Albany – SUNY. He does research in the areas of globalization and economic policy, neoliberalism and public policy, and social inequality.

Americans have a low opinion of Congress. Less than 10% of the voters think that Congress is doing a good job. But their own Representative . . . not so bad. A third of us think that our own rep deserves re-election (Rasmussen). Even that is low. Until recently, a majority of people approved of their own representative while disapproving of Congress in general. It’s been the same with crime. People feel safer in their own neighborhoods than elsewhere, even when those other neighborhoods have less crime.

Race relations too are bad . . . elsewhere. In the last year, the percent of Americans saying that race relations in the country are “bad” doubled (roughly from 30% to 60%). That’s understandable given the media coverage of Ferguson and other conflicts centered on race. But people take a far more sanguine view of things in their own community.  Eighty percent rate local race relations as “good,” and that number has remained unchanged throughout this century. (See this post  from last summer.)

Not surprising then that the problem with marriage in the US turns out to be about other people’s marriages. A recent survey asked people about the direction of their own marriage and marriage in the US generally.3
Only a handful of people (5%) see marriage generally as getting stronger. More than eight times that say that their own marriages have strengthened. The results for “weaker” are just the reverse. Only 6% say that their own marriage has weakened, but 43% see marriage in the US as losing ground.

Why the “elsewhere effect”? One suspect is the media bias towards trouble. Good news is no news.  News editors don’t give us many stories about good race relations, or about the 25-year drop in crime, or about the decrease in divorce.  Instead, we get crime and conflict and a variety of  other problems. Add to this the perpetual political campaign with opposition candidates tirelessly telling us what’s wrong.  Given this balance of information, we can easily picture the larger society as a world in decline, a perilous world so different from the one we walk through every day.

At first glance, people seeing their own relationships as good, others’ relationships as more strained seems like the opposite of the pluralistic ignorance on college campuses. There, students often believe that things are better elsewhere, or at least better for other students. They think that most other students are having more sex, partying more heartily, and generally having a better time than they are themselves. But whether we see others as having fun or more problems, the cause of the discrepancy is the same – the information we have. We know our own lives first hand. We know about those generalized others mostly from the stories we hear. And the people – whether news editors or students on campus – select the stories that are interesting, not those that are typical.

Originally posted at Montclair SocioBlog.

Jay Livingston is the chair of the Sociology Department at Montclair State University. You can follow him at Montclair SocioBlog or on Twitter.

The police do not shoot people. Not any more. Apparently, the word shoot has been deleted from the cop-speak dictionary.

A recently released video shows a Chicago cop doing what most people would describe as shooting a kid. Sixteen times. That’s not the way the Chicago Police Department puts it.

Chicago Tribune: A “preliminary statement” from the police News Affairs division, sent to the media early the next morning, said that after he had refused orders to drop the knife, McDonald “continued to approach the officers” and that as a result “the officer discharged his weapon, striking the offender.”

In Minneapolis, Black Lives Matter is protesting what they think is the shooting of Jamar Clark by a police officer. How wrong they are. The police did not shoot Clark. Instead, according to the Minnesota Bureau of Criminal Apprehension.

MPR News: At some point during an altercation that ensued between the officers and the individual, an officer discharged his weapon, striking the individual.

The police don’t shoot people. They discharge their weapons striking individuals, usually suspects or offenders. A Google search for “officer discharge weapon striking” returns 3.6 million hits.

Worse, the press often doesn’t even bother to translate but instead prints the insipid bureaucratic language of the police department verbatim.

Fearing for their safety and the safety of the public, they fired their guns, striking the suspect.

(Other sources on these stories do put the press-release prose in quotes. Also, in California, officers who discharge their weapons also usually “fear for their safety and the safety of the public.” I would guess that the phrase is part of some statute about police discharging their weapons)

Here’s another example from the Wilkes Barre area:2 (1)The writer nailed the lede: a police officer shot a suspect. But whoever wrote the headline had majored in Technical Language and Obfuscation rather than Journalism.

Does the language make a difference? I don’t know. Suppose the headlines two weeks ago had said, “In Paris, some people discharged their weapons striking individuals.”

Originally posted at Montclair SocioBlog; re-posted at Pacific Standard.

Jay Livingston is the chair of the Sociology Department at Montclair State University. You can follow him at Montclair SocioBlog or on Twitter.

We often think that as long as a white person doesn’t fly the Confederate flag, use the n-word, or show up to a white supremacist rally that they aren’t racist. However, researchers at Harvard and the Ohio State University, among others, have shown that even whites who don’t endorse racist beliefs tend to be biased against non-whites. This bias, though, is implicit: it’s subconscious and activated in decisions we make that are faster than our conscious mind can control.

You can test your own implicit biases here. Millions of people have.

But where do these negative subconscious attitudes come from? And when do they start?

The Kirwan Institute for the study of race and ethnicity has found that we learn them early and often from the mass media. As an example, consider this seemingly harmless digital billboard for Hiperos, a company that works to protect clients against risk online. The ad implies that, as a business, you need to be leery of working with third parties. Of particular risk is exposure to bribery or corruption. Whom can you trust? Who are the people you should be afraid of? Who might be corrupt?

I took a photo of each of the ads as they cycled through. Turns out, the company portrays people you should be worried about as mostly non-white or not-quite-white.

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Who is untrustworthy? Those that seem exotic: brown people, black people, Asian people, Latinos, Italian “mobsters,” foreigners. 4 5 6

There were comparatively few non-Hispanic whites represented: 7

Of course, this company’s advertising alone could not powerfully influence whom we consider suspicious, but stuff like this — combined with thousands of other images in the news, movies, and television shows — sinks into our subconscious, teaching us implicitly to fear some kinds of people and not others.

For more, see the original post on sociologytoolbox.com.

Todd Beer, PhD is an Assistant Professor at Lake Forest College, a liberal arts college north of Chicago. His blog, SOCIOLOGYtoolbox, is a collection of tools and resources to help instructors teach sociology and build an active sociological imagination.