gender: femininity

Men and women are often pitted against each other, as if they are naturally and inevitably in opposition. This creates the conditions for a “battle of the sexes.” The implication is, of course, that it’s a zero sum game. When women win, men lose.

We socialize young children into thinking with gender (it’s always, somehow, boys vs. girls) and seeing the other sex as an enemy or competitor. Illustrating this, izhero sent us links to a set of t-shirts for young girls sold at David & Goliath Tees. The message for girls is, essentially, “boys drool, girls rule,” situating women and men in opposition, and setting girls up for a lifetime of battling the “opposite” sex.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Tara C., fds, Dimitriy T.M., Wendy C., and Breck C. all sent in images of the Bebé Glotón, a doll that comes with a sort of bra that lets a child pretend to breastfeed (found at Thingamababy):

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According to Thingamababy,

Bebé Glotón is a infant doll made by Berjuan, a toy maker in Spain, for the express purpose of promoting breastfeeding. The idea is to impress upon kids that breastfeeding is natural.

Here’s a demonstration video:

The doll has sparked quite a bit of controversy. From a story in the Mail Online:

Posting a comment after watching a demonstration video online, one user wrote: ‘This toy would never work in the U.S. because the public would sexualize the act of breastfeeding, thereby deeming it inappropriate for little girl to engage in.’

Another wrote: ‘ Honestly, I think this is awful. Now let me just be clear, I think breastfeeding is wonderful and wholeheartedly encourage it, however, it is completely inappropriate to allow a young girl to mimic it.’

And from Fox News:

Dr. Manny Alvarez, managing health editor of FOXNews.com, said although he supports the idea of breast-feeding, he sees how his own daughter plays with dolls and wonders if Bebe Gloton might speed up maternal urges in the little girls who play it.

Um…okay. Why this would “speed up maternal urges” any more than bottle-feeding a doll, I don’t really know.

While my first reaction was that the doll is creepy and weird, on second thought I couldn’t see that it’s stranger than the doll one of my cousins got a few years ago that “pooped” and “peed” some bright yellow and green substances that I did not ask any details about. I dunno. Is this really “sexualizing” girls? That implies that breastfeeding, real or simulated (through layers of clothing), is a sexual activity. I think it’s kind of fascinating that so many people, including myself, have had such an immediately negative reaction to the doll.

The more I think about it, the more it seems that my, and others’, negative reaction is based on a premise that anything involving breasts is sexual…a premise that many breastfeeding advocacy groups such as La Leche League have fought as they try to expand the ability of parents to breastfeed in public (or to have access to clean spaces to breastfeed in places such as malls, religious and government buildings, and so on).

Is our problem with the doll really more about the social construction of breasts as sexual? What is the primary problem with this doll? What’s driving our disgust?

Thoughts?

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On this sign, woman = person… and in most places in the world, most of the time, that is weird!

The sign, found here (via), can be found in Haarlem, Netherlands.

UPDATE: In the comments, Tara linked to a BBC story about Fuenlabrada, Spain. They’ve replaced half of all walk/don’t walk signs with figures in skirts.

And Astrid linked to some examples from Germany.

The social construction of female as skirted aside, neat!

Spain:

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Germany:

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NEW! Pharmacopaeia also linked to a sign from New Zealand:

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Also in the comments, Caroline asked us to link to our post where stick figures suddenly sprout skirts when paired with children.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Our friend Jason S. is in Tokyo this week.  He reports that designing and assembling dolls is a popular hobby there.  The photograph he sent us shows that doll bodies come in three sizes: small, medium, and large.  Unfortunately that doesn’t suggest acceptance of a diversity of body types, nor does it allow for a just-my-size version, unless you’re talking only about boobs:

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By the way, Jason will be back from Tokyo in time to come to OUR PARTY ON SUNDAY (August 9th at 6pm at Johnny Foley’s Irish Housein San Francisco, CA)!  We hope you can come!

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.


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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.


This cartoon satirizes the common sitcom family that includes an average-looking, bumbling husband and a gorgeous, put-together wife. It reverses the roles to illustrate (1) how offensive these sitcoms are to men (men are useless oafs who can’t be expected to act like adult human beings) and (2) how we take for granted that hot chicks should marry useless oafs (via):

I know, it’s satire, and, if you’re a regular reader, you know how I worry about satire.  To me, this points out how stupid (and gendered) family sitcoms are.  But, for others, it might just reinforce the hateful stereotype that fat women are disgusting and useless.  The problem is that the impact of the cartoon depends on who is watching it.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.


Elizabeth M. and Toban B. sent in a clip from the British TV show “That Mitchell and Webb Look” that has a humorous take on how advertisers target men and women:

Andrea G. alerted us to a Fisher-Price toy, called My Pretty Learning Purse, for children aged 6 to 36 months. Behold:

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The purse comes with a dollar bill, a bracelet, a mirror, and a set of keys.  It also sings songs about purple and pink.

Andrea writes:

With these props, a one year old can properly play “woman.”  I felt this is an example of how we do gender and teach it to children, as young as a year old.

At least they’re admitting that femininity must be “learn[ed]?”

UPDATE: Jane, in the comments, linked to a Fisher Price product for boys that is very similar:

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Get it!  It’s a tool box and it includes keys, a screwdriver, a hammer, and a saw.

The play involved in each product is essentially identical (e.g., music, putting things in and taking them out), but the theme of the play is gendered.  Do you think this is to please the parents or the kids?

NEW (Dec. ’09)! Monica C. sent along this page from a Target catalog featuring a girl playing with a kitchen and a boy playing with a tool set:

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Also in teaching young children femininity and masculinity, see our posts here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, here, and here.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.