gender: bodies

At his great blog, Work that Matters, Tom Megginson highlighted a pretty stunning commercial.  In it, a woman in a dilapidated mansion looks disgustedly at a mildly repulsive carpet covering a giant room. She resigns herself to pulling it up, revealing a smooth hardwood floor beneath. And she hauls the mass of fibers to the street, only to return to a room newly covered again.

It’s a metaphor for the Sisyphean task of hair removal, of course. So what’s the solution? Well, it’s not rejecting the obviously unrealistic task of being female and hair-free. No. The solution is laser hair removal.

*I stole this fantastic title from Tom.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

In a recent interview at The Consensual Project, I was asked if I’d ever seen any “…videos, images, or sound bites that have provided [me] with valuable sexual health information.” I recounted this experience:

There is one video I saw, when I was about 21, that stands out in my mind even today…  The filmmaker asked about 40 women to stand naked, side-by-side, on the edge of a stage.  The camera captured the appearance of their bodies from about the neck to the knees, no faces, just bodies. (I don’t know if it was ever publicly available, but if anyone can send it to me, I’d be thrilled.)

Think about how rarely you actually see a new (near-)naked body that is not a model or the equivalent (actress etc).  With new sexual partners, perhaps.  And if you’re straight, this is (probably mostly) going to be the body of the other sex.  At the gym perhaps?  But you’re not supposed to look, so you probably don’t look closely.  I realized when I saw this video (it probably lasted all of two minutes), that I had never really seen women’s bodies outside of the mass media. I didn’t know what women’s bodies looked like.  And I had been comparing my body to that of actresses and models.  I realized that day that things about my body that I thought were horrible deformities were completely normal.  Even though the bodies in that video were all different, they were also very similar, and my body looked just like theirs in some cumulative way.  From that point on, I knew I wasn’t gross.  A simple lesson.  And so important, but a really hard one to encounter in a powerful way.

I was reminded of this story when I saw a photograph by Spencer Tunick.  Tunick specializes is getting large numbers of naked people together, arranging them, and taking pictures.  Most of them seem more polished than raw, but this one, featured at BoingBoing, seems to reveal bodies in some of their variety and similarity simultaneously.  It’s worth a good long look at each body; each is a precious point of push back against mass media’s representation of the female form.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Sociology PhD candidate Kjerstin Gruys recently guest posted about her effort to shun mirrors for one year in the hopes of improving her body image.  As any really interesting and challenging project should, it’s begun to get some major media coverage, including a story at Yahoo News.  When a political project starts getting mass media attention, though, it risks being contextualized and even co-opted by the status quo.  This is a case in point.

Interspersed among the article about Gruys’ project are links, an effort on the part of the website to get readers to spend more time on its pages and the pages of its advertisers.  These are probably randomly generated according to the content of the article.  So, since Gruys’ project is about her feelings about her body and avoiding mirrors for six months before and after her wedding day, the links center around beauty and weddings.  The first two links nestled in among the first few paragraphs read “Are you Satisfied with Your Face?” and “A Wedding Dress to Fit Your Body Shape.”

By publicizing her project, Kjerstin is trying to make the personal political.  But one of the only means of drawing awareness to her work includes losing control of how it’s talked about and delivered.  While she wants women to feel better about themselves, and some may be inspired by her project, in some ways this is also another instance of the mass media reminding women to think about the appearance of their face and body. The inserted links, further, can be read as upholding the very standards that Gruys is trying to combat.  And in at least some cases, they do. The “Are you Satisfied with Your Face?” link, in this vein, goes to a site sponsored by super-beauty project corporation L’Oreal.

Thanks to my student, Kirsten Easton, for sending along this link!

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

A couple of years ago we posted a series of weight gain ads from the 1940s, ’50s, and ’60s.  Yes, weight gain ads.  Say it a few times, see how it rolls unfamiliarly around your tongue.  If you consume popular culture, it’s rare to come across anyone suggesting that there’s such a thing as women who are too skinny. Quite the opposite. Yet, during the middle decades of the 1900s, being too skinny was a problem that women worried about.  And Wate-On was there to help them achieve the “glamorous curves” of “popular” girls.

Jeremiah gave us a great excuse to re-post this already-posted material.  He sent in an ad for Wate-On featuring Raquel Welch:

There are interesting conversations to be had here.  Is pressure to be full-figured any different than pressure to be thin? It’s just another kind of pressure to conform to a particular kind of body.  Is the mid-century ideal different than the contemporary ideal of “curvy” women? In other words, are these women any less thin, or any less hourglass-figured, than the supposedly curvy icons of today: Beyonce, JLo, etc?  Are there any products for women who think they are too skinny today?  Can we make an interesting comparison between the capitalist and the medical solution to “too skinny”?  Other thoughts?

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Julie C. found this ad in a newspaper from the 1960s:

The text:

“If skinny, thin and underweight take improved WATE-ON to help put on pounds and inches of firm, healthy looking flesh. WATE-ON supplies weight gaining calories plus vitamins, minerals, protein and other beneficial nutrients. Clinically tested. Fast weight gains 4, 6, 10… as much as 20 and 30 pounds have been reported. No over-eating. Helps make bustline, cheeks, arms, legs fill out, helps put firm solid flesh on skinny figures all over body. Helps fight fatigue, low resistance, sleeplessness and nervousness that so often accompany underweight. Underweight children and convalescents can take WATE-ON. It’s a clinically tested, pleasant formula sold around the world. Buy some today and start putting on weight FAST. Satisfaction from 1st bottle or price refunded. At drug stores everywhere.”

Another (year unknown, found here):

Taylor D. sent in this add for Wate-On (found here), which targets African American women:

 

Here’s another brand for a similar product from 1943:

Text:

Girls with “Naturally Skinny” Figures …AMAZED AT THIS ENTIRELY NEW WAY TO ADD 5 LBS. OF SOLID FLESH IN 1 WEEK…OR NO COST!

New Natural Mineral Concentrate From the Sea, Rich in FOOD IODINE, Building Up Weak, Rundown Men and Women Everywhere.

THOUSANDS of thin, pale, rundown folks–and even “Naturally Skinny” men and women–are amazed at this new, easy way to put on healthy needed pounds quickly. Gains of 15 to 20 lbs. in one month–5 lbs. in one week–are reported regularly.

Kelp-a-Malt, the new mineral concentrate from the sea–gets right down to the cause of thin, underweight conditions and adds weight through a “3 ways in one” natural process.

First, its rich supply of easily assimilable minerals nourish the digestive glands, which produce the juices that alone enable you to digest the fats and starches, the weight-making elements in your daily diet. Second, Kelp-a-Malt provides an amazingly effective digestive substance which actually digests 4 times its own weight of the flesh-building foods you eat. Third, Kelp-a-Malt’s natural FOOD IODINE stimulates and nourishes the internal glands which control assimilation–the process of converting digested food into firm flesh, new strength and energy. Three Kelp-a-Malt tablets contain more iron and copper than a pound of spinach or 7-1/2 lbs. of fresh tomatoes; more calcium than 6 eggs; more phosphorous than 1-1/2 lbs. carrots; more FOOD IODINE than 1600 lbs. of beef.

Try Kelp-a-Malt for a single week and notice the difference–how much better you sleep, how firm flesh appears in place of scrawny hollows” and the new energy and strength it brings you! Prescribed and used by physicians, Kelp-a-Malt is fine for children, too–improves their appetities. Remember the name, Kelp-a-Malt, the original and genuine kelp and malt tablets. There is nothing else like them, so don’t accept imitations and substitutes. Try Kelp-a-Malt today, and if you don’t gain at least 5 lbs. of good, firm flesh in 1 week, the trial is free. 100 jumbo size tablets, 4 to 5 times the size of ordinary tablets, cost but little. Sold at all good drug, stores. If your dealer has not yet received his supply, send $1.00 for special introductory size bottle of 65 tablets to address below.

Vintage Ads posted another example:

Text:

If you are a normal healthy, underweight person and are ashamed of your skinny, scrawny figure, NUMAL may help you add pounds and pounds of firm, attractive flesh to your figure.

For NUMAL, a doctor-approved formula, contains essential minerals and vitamins that may aid your appetite. Then you eat more and enjoy what you eat. But that isn’t all. NUMAL contains a food element which is also a great help in putting on weight. So don’t let them snicker at your skinny, scrawny figure. A skinny, scarecrow figure is neither fashionable nor glamorous. Remember, the girls with the glamorous curves get the dates.
So start NUMAL today…

Lauren McGuire spotted this ad (at Vintage Ads, via Jezebel):

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Tiffani W. at Peppermint Kiss sent in a great example of the social construction of gender and the devaluation of all things feminine, a comic on why men insist on peeing standing up was posted at The Oatmeal. The uptake:

Women sit down to pee.  Women are sissy bitches.  Therefore, sitting down to pee makes you a “sissy bitch.”  If that second sentence weren’t there, the joke wouldn’t make any sense.

Not only do people think that it is girly (yuck!) to sit down and pee, they also think that it is natural that men stand. However, this is learned behavior. While peeing is biological, where and how we pee are cultural and imbued with meaning.

Whether you sit or stand depends on where you are in the world. I have personally witnessed women standing to pee in Ghana, and they did not make the mess that I, without any practice, would make. Enough Ghanaian women stand to pee for this sign to make sense (link):

Ignoring the fact that some women in other areas of the world stand to pee, many westerners claim–because they assume we are more civilized–that men evolved to stand while women evolved to sit. They think it is natural.

However, it may really be natural to squat. There is speculation that many of the ancient toilets that we assume people sat on were actually squat toilets. We may have actually squatted throughout much of history. If you have ever spent time around small children, you know they instinctually squat before we teach them to sit or stand. Furthermore, the American Academy of Pediatrics recommends teaching a young boy to sit first. When you really, really, really want a young boy to just use the toilet instead of a diaper, the last thing you want to do is make it confusing by trying to teach him that sometimes you sit and sometimes you stand.

But many parents will go to a lot of trouble to teach gender even though it might cause them more trouble and a messy bathroom, hence the existence of tinkle targets and potty-training urinals like the one shown here, which promises to give your son a “real ‘stand up’ experience”:

On the other hand, in line with our greater comfort with women adopting masculine behaviors than men adopting feminine ones, a quick Google search yields a plethora of sites teaching women how to stand while peeing. And if you just can’t master it, well then there is a product for that.

So even something as seemingly “natural” as peeing varies culturally and illustrates our insistence in the U.S. on emphasizing gender difference and placing gender-segregated practices in a hierarchy that values masculine traits over feminine ones — even ones that are as mundane as how we pee.

Christina Barmon is a doctoral student at Georgia State University studying sociology and gerontology.

Erg. Ugh. Just…[cringe]. That is my reaction upon seeing a clip (first posted at Jezebel), sent in by Dmitriy T.M., of a segment from a recent episode of the reality show Bachelor Pad. The show is a spinoff of the popular shows The Bachelor and The Bachelorette, consisting initially of 20 former contestants from those two shows, one of whom is voted off by the rest of the cast each week. This week, the contestants indicated their votes for who should leave by getting to anonymously throw paint-filled “eggs” at others’ backs. But in case that wasn’t sufficiently humiliating, the host also had contestants throw eggs in response to the question “Who are you least attracted to?” Here’s the segment with the women:

It’s a depressing illustration of the current TV obsession with public humiliation and bullying as entertainment. It’s hard not to feel for Erica as she stands there feeling each successive hit, being publicly held up as the least desirable woman there. But her response is also revealing; it exemplifies the way women are encouraged to think of themselves as being in competition. At 2:54 Erica talks about the experience and the difficulty of having a body that, while appearing incredibly thin to me, in that environment qualifies as notably curvaceous.

But in her ability to defend herself and push back against the judgments of others, she falls back on a common strategy: not questioning the standards of beauty themselves, but simply trying to refocus them, in this case (at about 3:05) pointing to another woman who is “way bigger” and not “that pretty.” The result is to reaffirm both the idea that body size is an objective and essential measure of attractiveness (so being bigger automatically should make you less attractive than a smaller woman) and that women’s self-esteem and resistance to negative judgments of their own attractiveness must come at the expense of other women, with whom them are always, and inevitably, in competition.

Editor’s Note: Christie W.,  Michel E., Andrew S., and an anonymous reader asked us to write about the recent discussion of Thylane Loubry Blondeau.  We’re pleased to feature a guest blogger doing just that.

There is no shortage of sexualized images of girls in American culture.  Shows like TLC’s Toddlers and Tiaras frequently contain over-the-top sexualized portrayals of girls.  Images like these are undeniably sexualized.

However, these images of Thylane Loubry Blondeau, a 10-year-old French model making headlines this week, are creating controversy instead of condemnation.  Some argue that, unlike the child beauty queens, the photographs of Blondeau are art.  There is an interesting class effect here; unlike the hypersexualized girls on shows like Toddlers and Tiaras, the photos of Blondeau are high fashion, therefore high class, and therefore acceptable.

I’m no prude.  I think that children are – and have a right to be – sexual beings.  However, there is a difference between sexuality (feeling sexual) and sexualization (being seen as sexy). I (and many other like-minded feminists) believe that girls should be sexual; but, sexualization (and its concomitant focus on appearance instead of desire) is bad because it denies girls’ sexual subjectivity in favor of sexual objectification.

There is ample psychological research to support this notion that sexualization is bad.  An American Psychological Association Task Force on the Sexualization of Girls reported in 2007 that sexualization is linked with negative consequences such as disordered eating, low self-esteem, and deficits in cognitive and physical functioning.  These links have been identified in both girls and women – some as young as Blondeau.

Sexualized images like these are troublesome at the societal level as well.  They encourage others to view young girls as objects of sexiness.  Additionally, these images are hugely problematic for girls and women with body image issues.  The fashion industry already promotes the thin ideal.  These pictures of Blondeau push the envelope by explicitly promoting the prepubescent thin ideal, a body type that is wholly unattainable for women.  The normalization of beautifying a 10-year-old’s body type can have potentially disastrous consequences for women’s body image.

It is dangerous to assume that “high fashion” sexualization is “art” and therefore less of an issue than lower class sexualization.  I do not take the paternalistic view that girls should be “protected” against sexualization. Instead, we should work with girls (and boys) to discourage sexualization and to encourage strength, intelligence, and sexual agency.

Images from tvtropesJezebel, and Snob.

Sarah McKenney is a doctoral candidate in developmental psychology at the University of Texas at Austin where she studies gender development and the sexualization of girls.

Back in February I went ahead and built myself a website highlighting, well, myself.  And I will admit to, on occasion, indulging my curiosity regarding how often it’s visited and what visitors are looking at.  So yesterday I was browsing the site stats and noticed that there was data on how often each clickable thing was clicked on, including images, tabs, links, and documents I’d uploaded; stuff like that.  I thought, huh, well I wonder?  Are people checking out my classes?  Downloading my journal articles? Are they interested in my public speaking!?  That’d be so cool!

Lo and behold.  The most clicked upon clickable thing on my website is the Sociological Images tab.  Yay!  The second most clicked upon thing?  My photograph.

This is kind of fascinating.  What drives people not just to look at my photograph, but to want to look at it up close?  What kind of information are they trying to glean, not from the articles I’ve written or material I teach, but from the gleam in my eye?  Is it “human nature” to want to see people you’re interacting with, even on the internet?  Is it the cultural imperative to have an opinion on what women look like?  Something else?

And if I’m going to speculate as to the motivations of visitors, I should ask myself the obvious questions.  Why did I upload photographs of myself at all?  Four of them!  Why do I think that it’s important to be embodied on, let’s face it, a website with a great deal of highly abstracted content?  Do I think it looks “professional”?  Do I think photographs make me more relate-able?  Am I bowing to the cultural imperative that women present their bodies for judgment?  I don’t know!

I didn’t think much of it at the time.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.