Search results for privilege

A few weeks back, Forbes named Pittsburgh as the most livable city in the U.S. The description of the city talks about its “art scene, job prospects, safety and affordability,” and presents a picture of Pittsburgh as a city that has rebounded from both its industrial past and the current economic crisis to become a cultural and intellectual hotspot:

Forbes ranked cities based on unemployment, rates of income growth in the past 5 years, crime rates, cost of living, and cultural/artistic opportunities (according to Sperling’s Best Places Arts & Leisure Index). The final score is an average of the different elements, each of which are weighted equally, though I can’t help but think a lot of people might think some of those factors are more important in how they evaluate a location than others. Also, I have some reservations about rankings from Sperling’s Best Places, as they have a “manliest cities” ranking commissioned by Combos snacks that includes “sales of salty snacks/crackers” and deductions for “emasculating” criteria like sushi restaurants.

But I digress. As it turns out, this glowing report is only part of the story of Pittsburgh. The city also tops the charts in terms of African American poverty. African Americans in the region haven’t benefited from the economic turnaround Forbes discussed.

In light of this fact, Jasiri X, a rapper from Pittsburgh, wrote “America’s Most Livable City.” In the song (lyrics here) and video he questions who, exactly, the city is livable for, contrasting the image portrayed in the Forbes article with the region’s neglected and under-developed African American neighborhoods:

There are also three videos featuring Jasiri X interviewing residents of poor neighborhoods. All are worth a watch, but I think the best is the 2nd segment. A local resident discusses how what he sees as exaggerated media reports of the crime and danger in some areas — some created by well-meaning people trying to bring attention to the needs of the community by, he believes, playing up the bad aspects — served to justify abandoning Black neighborhoods in desperate need of economic opportunities:

For another discussion of very different experiences of economic crisis and recovery, see our guest post about Forbes ranking Stockton, CA, as the most miserable city in the U.S.

Thanks to Abby Kinchy for the link.

In response to my post yesterday about tourism ads presenting local (often, though not always, non-White) residents of vacation hotspots as tourist attractions and amenities for relatively privileged travelers to enjoy, Lauren J. sent in a Heineken ad that pokes fun at the expectations visitors to Jamaica often have about how Jamaicans would act, and how local residents may feel obliged to play along and give tourists (with their cash) the “authentic” experience they desire:

We have posted in the past about non-Whites being used as props in tourism and travel ads, there for the enjoyment and convenience of tourists, like other tourist attractions. Rhiannon J. sent in another excellent example of the residents of vacation areas being treated like just another amenity. In this ad for Travelocity, a White family enthuses about the many pleasures of their vacation spot — including the sun, the sand…and “the Rodrigo”:

As Rhiannon pointed out, the family discusses Rodrigo, who apparently loves carrying fruits for White tourists, the way you might discuss a stray dog.

UPDATE: Reader Chorda correctly points out that, while my use of race as the dividing point made sense when viewing these ads as a group, in this particular case “ethnicity” would probably be a more appropriate term to use.

Adrienne H. sent along two print advertisements for Hospitality Staffing Solutions, a company that is hired by hotels and restaurants to provide service-level hospitality workers: janitors, maids, cooks, servers, and others.  The ads position this type of worker as inherently problematic.  The first suggests that there is a pressing need to ensure that they don’t have criminal backgrounds.  The second, with the byline “you shouldn’t have to sacrifice quality for price,” suggests that low-wage employees are typically of poor-quality — interchangeable, metaphorically junk, like junk food — but that a company should have the right to pay the bare minimum and still retain excellent workers.

Hospitality Staffing Solutions clearly believes that employers have a very low opinion of the workers to whom they pay the lowest wages.  I imagine it must be unpleasant to be a working class person employed by someone so inclined to think the worst about you, all while paying you as little as possible and monitoring you for the slightest infractions.  Many middle- and upper-class people are privileged to escape this kind of scrutiny — a scrutiny under which many of them would look quite imperfect; they are generally considered worthy of respect and their skills deserving of a living wage.  These ads suggest that working class people are not given such privileges.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.


Jay Smooth posted a 2-minute clip of rapper Brother Ali discussing why he, as a White rapper, decided not to use the “N-word,” and the need to be sensitive to the fact that being friends with African Americans, or being social disadvantaged in some ways (economically, due to a disability, etc.) doesn’t erase White privilege. The visual effect is sort of wonky, but it’s an interesting conversation:

Partial transcript, available at Jay Smooth’s website:

The thing with the ‘n word’: it’s very very confusing for white kids who have a lot of black friends and are accepted. And I can’t stand here and say that when I was 9 years old, and all my friends were black, and they were telling me ‘you’re basically black,’ that I didn’t believe that. Now I’m at a place where I’m just like ‘not everybody knows me and nobody should ever have to, like, why should I impose on other people to have to confront that question in their mind?’ You know what I mean?

The U.S. is not a very race-literate society.  We aren’t taught much about the history of race relations or racial inequality in school and almost nothing about how to think about race or how to talk to one another about these theoretically and emotionally challenging issues.  Many Americans, then, don’t have a very sophisticated understanding of race dynamics, even as most of them want racial equality and would be horrified to be called “racist.”

In teaching Race and Ethnicity, then, I notice that some of the more naive students will cling to color-blindness.  “Race doesn’t matter,” they say, “I don’t even see color.”   Being colorblind seems like the right thing to be when you’ve grown up being told that (1) all races are or should be equal and (2) you should never judge a book by its cover.  It is the logical outcome of the messages we give many young people about race.

But, of course, color blindness fails because race, despite being a social invention, still matters in our society.  Enter the ongoing scandal about the Cadbury candy bar ad featuring Naomi Campbell, sent in by Dolores R.,  Jack M., and Terri.  The ad compares the Dairy Milk Bliss Bar to Campbell.  It reads: “Move over Naomi, there’s a new Diva in town.”

The ad has been called racist because it compares Campbell to a chocolate bar; chocolate is a term sometimes used to describe black people’s skin color or overall sexual “deliciousness.”  The ad, then, is argued to be foregrounding skin color and even playing on stereotypes of black women’s sexuality.

So what happened here?  One the one hand, I see the critics’ point.  On the other, I can also imagine the advertising people behind this ad thinking that they want to link the candy bar with the idea of a diva (rich, indulgent, etc.), and choosing Campbell because she is a notorious diva, not because she’s a black, female supermodel.  They could argue that they were being colorblind and that race was not at all a consideration in designing this ad.

The problem is that being colorblind in a society where race still colors our perceptions simply doesn’t work.  The truth is that race may not have been a consideration in designing the Cadbury ad, but it should have been.  Not because it’s fun or functional to play with race stereotypes, but because racial meaning is something that must be managed, whether you like it or not.  This is where Cadbury failed.

In my classes, I ask my earnestly-anti-racist students to replace color-blindness with color-consciousness.  We need to be thoughtful and smart about race, racial meaning, and racial inequality.  Racism is bad, but color-blindess is a just form of denial; being conscious about color — seeing it for what it is and isn’t, both really and socially — is a much better way to bring about a just society.

Cadbury, for what it’s worth, has apologized.

See also the Oreo Barbie, the Black Lil’ Monkey Doll, the Obama Sock Monkey, Disparate Pricing for Black and White Dolls, and Accidentally Illustrating Evil with Skin Color.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

If you are privileged enough to be graduating from college this season, know that your degree translates into a higher degree of privilege now than at any time in the past.  In fact, graduates today will out earn non-graduates by nearly 100%, a number that has doubled in the last 50 years or so.

Chart borrowed from Made in America.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.


I invite you to spend seven minutes listening to Baratunde Thurston explaining what, exactly, is wrong with the fact that Barack Obama was hounded into releasing his long form birth certificate.  He does a wonderful job of historicizing the requirement that Obama prove that he is an American (to a man such as Donald Trump), at the same time that he explains why this questioning of Obama’s citizenship is deeply hurtful to all Black Americans and their allies.

Via BoingBoing.  Transcript after the jump (via Racialicious).

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