Sociological Images

Dolores R. sent in an infographic with various statistics regarding the superbowl.  I thought this bit about food and drink consumption was especially great:

Another example, forwarded by Aaron P., of the trivialization of holidays meant to celebrate the triumphs of the marginalized:

While most Americans will probably recognize the above image as a witch, a possibly evil character associated with Halloween in the U.S., many Italians would see a motherly figure who keeps a clean house (hence the broom) and gives candy or coal to children.  The character’s name is Befana.  Thanks to Katrin for drawing my attention to her.

Italians celebrate the end of the Christmas season today,  January 5th.  Tonight is the night before the Feast of the Epiphany (celebrating the understanding that Jesus was God in human form) (source).  According to Italian mythology, Befana will visit children’s homes, filling their shoes with candy (if they’ve been good) or coal (if they’ve been bad) (source).

Epiphany Eve is celebrated throughout Italy.

For more examples of variation in the culture of Christmas, see our posts on Krampus: Santa’s Evil Side Kick, The ChristKind, Snegurochka: Santa’s Granddaughter, and Black Pete (trigger warning for blackface).

Image sources: Travel Smart Guide, Brian Sibley Blog, Panoramitalia, and Venetian Cat.

Stressing remarkable differences between the two, Rachel and Lucy sent in the music videos for the original Mariah Carey version of “All I Want for Christmas is You” (1994) and the re-make (2011).  They suggested that the comparison reveals two trends: the rising emphasis placed on consumption and the new hyper-sexualization.  I figured, “yeah, I’ll bet they’re onto something there.”  And boy were they.

The first video involves Mariah mostly bounding around in the snow in a snow suit. Often acting pretty darn goofy, with dogs and Santa.

She spends part of the video inside with kids, a Christmas tree, presents, and more animals.  She’s usually wearing a sweater.

She spends less than (I’m guessing) 10 seconds of the video in a sexy Mrs. Claus outfit and, when she’s wearing it, it looks like she’s got long johns on her legs.

The new video, featuring Justin Bieber, is wildly different. Instead of a snowy field or an intimate home, the video takes place in a shopping mall.  It centrally features a Nintendo product.

Likewise, instead of bounding around in the snow like a goof, she spends the entire video up against a wall in super high heels and the sexy Mrs. Claus outfit (except this one doesn’t have sleeves or a midriff).

At one point she runs her hand down her body, touching her breast and moving down to her crotch; at another she just leans against the wall with her back to us and swings her butt back and forth.

So there’s one data point, for what it’s worth, but in line with emerging research on and plenty of anecdotal evidence of the “pornification” of American culture.

“All I Want for Christmas is You” (1994):

“All I Want for Christmas is You” (2011):

• The Holidays and Social Privilege (pictured)
• The Chrismukkah Yarmuclaus

Christmas Across Cultures

• Christmas Cultures
• Santa’s Evil Side Kick
• Black Pete (NSFW; trigger warning for images of blackface)
• Protestantizing Christmas Gift Giving: The ChristKind
• Politics and the Rockefeller Center Christmas Tree
• The Pagan Roots of Christianity
• Snegurochka: Santa’s Granddaughter

On Discourse:

• Have a “Gay” Holiday!
• Is Peace Free?
• “Christmas” vs. “Holiday”: The Rematch
• 12 “Mums” Makes the Workload Light

The Institution of Christmas

• Christmas has an Economy

Racializing Christmas

• New York Times Gift Guide for People of Color
• Black Pete (NSFW; trigger warning for images of blackface)
• Holiday in the Hood
• The Hazards of Historical Amnesia

Gift Guides and the Social Construction of Gender

• Gender, Technology, and Toys ‘R Us
• Gender in Toy Catalogs
• Body Messages in Christmas-Themed Ads
• Gift Giving with Gender Stereotypes
• More Gender Gift Giving and Advertising
• Another Gendered Gift Guide
• And more Gendered Gift Guides
• Or, you could just buy her a clothesline

Sexifiying Christmas

• Sexy Women as Toys
• O-O-Oh Santa! (pictured)

Christmas Marketing

• Support the Troops. Shop Walmart?
• Fun with the 2009 Target Catalog
• Guns for Christmas
• 1930s Ad Touting Razor Technology
• Gap Thinks Girls are Vapid

White privilege refers to the many, many benefits of being white in a society dominated, both culturally and materially, by other white people. The notion was popularized by Peggy McIntosh in a 1989 an essay titled White Privilege: Unpacking the Invisible Knapsack.  One benefit is that most fictional characters, unless otherwise specified (and sometimes even so), are assumed to be white.  Growing up non-white in a white-dominated world, then, means that  most of the mythological figures of your childhood do not look like you in one important way.

Santa, of course, is a fictional figure whose appearance is invented.  Theoretically anyone could be Santa.  Yet, while we may see the occasional non-white Santa at the mall or in novelty holiday stories, he is unbearably and overwhelmingly white in our (google-able) imagination:  The first three pages of a google image search for “Santa”:

For more examples, see all of our posts about white privilege.

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Thanks for Martha Pitts as Ms. for this post idea.