gender: children/youth

Parents, feminists, and cultural critics often express dismay at Barbie, Bratz, and similar fashion-type dolls for girls that are often sexualized and have extremely unrealistic body proportions, leading many to argue that they provide bad models for children and may promote negative body image among girls.

As a result, every so often “anti-Barbie”-type dolls come out. They often have more realistic body proportions and aim to provide a wider range of images of women and girls in terms of activities, dress, and/or careers. One example of this was the Get Real Girl line that came out around 2001 in the U.S. (images found here):

Here’s a description from this website:

While other dolls teeter on feet formed for high-heels, Get Real Girls stand on their own two feet, have posable, fully-articulated bodies and display physical tone and definition for full-action play. The Girls’ faces have soft natural features and are dressed in authentic sports clothing.

And yet, as with so many of these types of dolls, as far as I can tell, these were short-lived. The website is basically defunct–you can go to it, but there are no working links to the supposedly interactive features. I couldn’t find any websites currently selling the dolls.

This brings up some interesting issues, particularly the fact that what parents want their kids to want and what kids actually want often do not coincide. As I’ve discussed before, kids often have their own ideas about toys and how to play with them and may reject the non-traditional toys their parents think they ought to be crazy about. They may shy away from these toys because they aren’t like the ones their friends are playing with or that they see on TV. Or they may come up against one major problem with creating new types of dolls for girls: if they have more realistic body proportions, they don’t fit into the wide array of clothing and shoes designed for dolls with Barbie’s proportions. There’s an inertia in the toy industry because of this–new, differently-shaped dolls don’t fit the clothes and accessories kids may already own and the range of outfits available to put on them is limited because the market for them is so new and small. However, this problem can apparently be overcome, since according to this website Barbie is bigger than the Bratz dolls and so can’t really wear clothing designed for them (the site also helpfully warns against over-brushing Bratz dolls’ hair), and yet they became wildly popular (to the dismay of many parents).

I just thought these might be interesting for a discussion of the toy industry generally, efforts to provide alternatives to Barbie-type dolls, and the difficulties of doing so due to the fact that kids just might not like them.

Dubi K. sent in these two images (found here) and some commentary. This first image came from an ultra-orthodox Israeli newspaper:

Dubi says,

As you can easily see, it was heavily photoshopped – kids are
duplicated all over the place. Originally, the people who posted this
image on an Israeli forum thought that the publishers of the paper
were trying to make it look more crowded, as it was an event sponsored
by the paper.

But here is the original, non-photoshopped image:

Again, here’s Dubi:

A careful comparison will show that all duplicated children are there to hide girls…It’s commonplace in ultra-orthodox papers that pictures of women are not shown (including Israeli foreign minister Livni and US Secretary of State Rice), to prevent impure thoughts in the minds of the readers. Here they simply took this idea to its logical extreme. It’s the obverse case of the sexualizing of women that you normally discuss in your blog: rather than take women and present them as merely sexual beings, these “traditional” papers assume that women are merely sexual beings in the eyes of men, and so they completely eliminate them from view.

Awesome images and analysis, Dubi! And if you just happen to read Hebrew, you can read Dubi’s original post about this here.

I took these two photos of pacifiers for sale at a Babies-R-Us in upstate New York:

I hate the way we start labeling girls at a young age as high-maintenance divas who are vain, boy-crazy, and spend a lot of money. And we now start socializing infants into gendered stereotypes that portray girls in ways that, though superficially humorous, also imply that we expect girls and women to be self-centered, ridiculous people. For other examples of these types of messages, see here, here, and here.

NEW: Blanca M. took a picture of this sign for Little Divas, a store here in Vegas that provides a great example of the association between little girls and diva-hood:

Thanks, Blanca!

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.


Annie G. sent in this ad for the Baby Wee Wee doll, which was sold in the UK and Ireland for a while but was manufactured by a Spanish toy company (and is also called Piolin Pipi):

Notice that, although it’s girls who are shown playing with the doll, the parent they’re showing it to and playing with is the father, which is pretty unusual. Also, the doll is uncircumcised, which could be used for an interesting discussion of culture and representations of the body–if the doll had been manufactured in the U.S., it almost certainly would have been circumcised, and that’s the image of what penises look like that the kids playing with it would get. I find that more interesting than the gendered element of the ad–the way that the male body is being depicted, how that might be different depending on where the doll was manufactured, and how that reflects cultural norms about circumcision and what a “normal” penis looks like.

Of course, you could also discuss parenting styles and the types of parents who might find this appropriate, and why parents who might find the “girl-style” peeing dolls (i.e., those that “pee” through a hole between their legs) perfectly fine might still be offended by this doll (I’m just guessing that a lot of people would not want to buy this for their kid and might think it’s inappropriate for little girls to be playing with a doll with such a “lifelike” penis, but maybe I’m wrong). And there’s the whole issue of whether different viewers and/or regulators would find this ad appropriate for TV (I’m guessing it wouldn’t run in the U.S. Actually, I’m just gonna make a declarative statement: this ad would not run on TV in the U.S.).

Thanks, Annie!

In her book Gender Play: Girls and Boys in School, Barrie Thorne looks at how children play an active role in socializing themselves and one another. It’s an interesting insight because we often portray children as these passive, empty vessels who are acted upon by adults, the media, and so on, but who play no role in defining or interpreting the world around them (sometimes in ways that are much more rigid and cruel than what adults do).

An example of this is the way that kids often play with toys in ways that aren’t, um, intended by the manufacturers or parents. I mean, Barbie may represent a certain type of femininity, and kids may receive that message and be affected by it…but they often also make Barbie have an awful lot of casual sex, have superpowers, or become horribly deformed after being mutilated (my cousins and I played a game where we tried different ways of popping Barbie’s head off). My point is simply that kids aren’t just passive recipients of a set of messages about the world and, thus, that we can’t always assume that because a toy is “supposed” to reflect a certain cultural ideal that kids are always unambiguously getting that message.

Elizabeth Z. sent in a good example of this when she describes how her daughter plays with some Playmobil figures. Here is a picture of the Silver Knight:

A description from a website selling the figure:

The Playmobil Silver Knight is a perfect addition to your world of Playmobil Toys. He is as strong and valiant as knights come! Riding a black horse and carrying his flag of honor, the Playmobil Silver Knight is ready to take on any battles and enemies that get in his way – and of course he’ll be successful! The Playmobil Silver Knight set includes a knight dressed in silver/purple armor, a black horse in black/purple riding gear, shield, and battle flag.

While this company has very clearly gendered this figurine, on the Playmobil website, the gender is not given–it’s just “Silver Knight.”

Now, my guess is that a lot of parents buying this toy are going to interpret it as a male knight for the simple reason that, you know, knights are guys. The princesses they save are girls. I have no idea what Playmobil intended–if this is supposed to be a gender-ambiguous figure that could be male or female or not (Elizabeth points out the hair is long, and thus “feminine,” by our standards but would have been pretty clearly an acceptable hairstyle for men in medieval times).

But regardless of what Playmobil “means” this toy to be (that is, whether or not they manufactured it to be gender-neutral), kids such as Elizabeth’s daughter are going to do their own interpreting:

I noticed that my daughter’s micro castle world…had two knights, and she called them the boy and the girl. They didn’t to my eye appear to be a boy and a girl — the “girl” had hair in a cut that’s called a “pageboy” for a reason, you know — but I could see why she thought of that way…my [daughter] has an answer she’s happy with to the question about where the princess is; not captive, not sitting at home in a dress, but riding on a horse with a big sword. That works for her.

When we’re talking about kids, toys, and socialization, we should keep in mind that kids can be awfully creative and smart and might not be seeing things the way us adults do.

Thanks, Elizabeth!

As we’re sure you’ve noticed, one thing we’re really interested in is the social construction of gender and the way the world is divided into things that are ok for men to do and things that are ok for women to do. This dividing of the world by gender includes everything from food (salad vs. steak), pets (cats vs. dogs), and even colors (pink vs. blue). Generally, people are punished for not following these rules, though men are often punished more harshly for crossing into “feminine” or “girly” territory. At the same time, because these rules are socially constructed, they get fiddled with and sometimes people can get away with crossing the gender line–or even make it cool to do so.

Abby sent in this photo of a t-shirt (found here) similar to one she saw a boy wearing at a school picnic recently. Another boy was also wearing a pink shirt, though without the explanation for why.

Abby says,

I think it is interesting the way the shirt challenges some dominant ideas about gender (pink = smart) while reinforcing others (e.g. men don’t know how to do laundry).

Another example of pink being redefined as an appropriate color for men to wear (other than Don Johnson in the 1980s) is Andre 3000 from Outcast (image found here):

In fact, Andre 3000 was one of several hip-hop stars in the last few years who have clearly cared about fashion and re-popularized what has been described as a “dandy” fashion sense (see next photo, found here). So something that we generally associated with women (caring intensely about fashion) has become an acceptable, or even hip, part of a masculine image.

Here’s Kanye West in pink (found here):

Here is a picture (found here) of the character Chuck Bass from the TV show “Gossip Girl”:

Huh. While looking for other examples for this post I came upon The Charming Dandy, which has the tagline “a feminine eye for every guy.” It gives advice about fashion, manners, decorating, and tips for grooms (I did not previously know the names for shawl, peak, and notch lapels). The things you discover.

Anyway, these pics could be useful for showing how our gender dichotomy (pink = girls, blue = boys) is actually a lot more contradictory, that there is nothing “natural” about associating pink with girls, and that we often change gender rules while failing to acknowledge this has any bigger implications for our entire system of dividing the world by gender.

Thanks to Abby for the image and post title!

In her famous video, Killing Us Softly, Jean Kilbourne mentions that women are often told to let their appearance “do the talking.”  And, in another post, we’ve talked about how women are encouraged to do anything, as long as they look good doing it.  Which brings me to this page from this month’s Seventeen:

Text:

Make a big impression!  On the first day of school, tell everyone about yourself without saying a word: Just pick the look that makes the right statement for you!

And:

17 Tip: To make your eyes look really open and awake [I guess ’cause class is boring and you were out late partying last night?], line both your top and bottom lash lines with gold shadow.

And:

Focused!  Subtle shadow lets people know you’re serious about school.

Jezebel reviews this month’s Seventeen magazine, chock full of anxiety-inspiring questions that all essentially translate into: “Are you sure you’re good enough?” 

A while back, Captain Crab sent me a link to Baby Couture Magazine (“We put the ‘coo’ in couture”):

It is, as far as I can tell, a magazine dedicated to how to raise a kid very stylishly. The magazine features fashion spreads of kids with information on where to get the clothes, just like women’s magazines such as Vogue or Glamour. There’s a section where you can send in pictures of your kids to see if the magazine might want to use them as a model or just “…show off your children (and their outfits!)…”

In the caption of a photo of Salma Hayek currently up on the site (posted on June 20, 2008), we learn about her daughter, “Valentina’s father, Francois-Henri Pinault, is reportedly the 3rd richest man in France, and owns and runs PPR (subisidiaries of which include Gucci, YSL, Balenciaga, etc).”

Here’s a playset highlighted in the Spring 2008 issue that costs $21,850 (image at Jezebel.com):

About the Nurtured by Nature line, we learn,

…it is a fabulous baby shower gift as well (you know, when they open your present at the shower and other parents look at you like that “momma who just knows her thang”). Anyway, they are not mass-produced so they may be on the pricey side (it says on their site that a Nature’s Dream gift set is $200.30).

Yes, that might be just a tad on the pricey side for most people. I went to the company’s website and found onesies running from $22 to $99. I’m all for non-mass-produced items made from local materials (in this case, New Zealand-grown merino wool), but…$200??? For a baby gift set??? I bought some of my friends’ babies’ presents at resale shops.

This could be interesting for several different kinds of class discussions–the class element is obvious, not just in terms of how much things cost or who the audience is, but also ideas of parenting and how they differ by social class (for instance, as far as I know my friends and family members aren’t offended if I buy nice used baby clothes at resale/consignment shops, but I suspect that if you gave such a gift to the type of women who read Baby Couture, you would be a permanent outcast–something to keep in mind if you’re trying to extract yourself from such a social network).

You could also discuss changes in parenting overall, though, not just among the wealthy. In the book Parenting, Inc: How We Are Sold on $800 Strollers, Fetal Education, Baby Sign Language, Sleeping Coaches, Toddler Couture, and Diaper Wipe Warmers–And What It Means for Our Children, Pamela Paul discusses how parents confront more and more products they are told any good parent must buy for their child (such as “educational” products that have no shown positive effects on learning), so that book might provide some interesting analysis about why we think we need these things. The whole topic brings up a number of interesting questions about parenting in general: what does this mean about how parents who can’t (or won’t) afford all these things are judged? Why do new parents increasingly look to the marketplace to tell them what they need–and how–to raise a child? How does middle-class fear of “falling behind” play into this whole trend? Why have we become so convinced that raising children requires huge amounts of “expert” advice and purchased products?

NOTE: Well, I have to say, I didn’t actually believe there were such things as $800 strollers–that just seemed exaggerated–but for fun I did a quick search before I posted this and behold:

The Boy Meets Girl Pink & Blue Limited Edition Valco Twin Trimode, for $825 (though there are several hundred dollars’ worth of upgrades available on top of that). Of course, it’s also good that it’s color-coded so you know which side to put the boy and girl in. Also, it’s described as an “all-terrain” stroller. All-terrain stroller??? Where exactly are people taking their kids these days? There are a lot more similarly bizarre products at Let’s Go Strolling.

So I learned something today: No matter how much the upper limit is that I can imagine for a baby product, I need to add many, many hundreds, or even thousands, of dollars to it. And upper-middle-class parenting has become very, very strange.

And I owe it all to Captain Crab!