People with a college degree are less likely to be unemployed than people without one (source: Andrew Sullivan):

But a college degree helps blacks less than it  helps whites, especially in this recession (source: Andrew Sullivan):

See also Devah Pager’s stunning data on race, drug convictions, and employment prospects (in text or video).  (Hint: it’s better to be a white felon than a black person with no felony record).

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Chana M. sent in a Mother’s-Day-themed ad for Mr. Clean, found at The Daily What:

A couple of commenters at The Daily What have suggested that the ad was meant to imply that Mr. Clean lets you get done with housework faster so you can spend time with your kid, and not that the cleaning itself is what “really matters.” Let’s all hope so.

Leaving the meaning aside, notice how excited the kid is to point out something that needs scrubbing with the magical Mr. Clean bar. Clearly, part of the “job that really matters” is socializing girls into the gendered division of household labor, and to take joy in housework. Cleaning is awesome, and cleaning products are your friends! Happy Mother’s Day to all!

Stephen W. sent in this clip of an Iowa news story about interspecies mothering. Always cute, of course. But the narration towards the end contributes to the social construction of mothers as born-to-nurture-and-nurture-only.

The narrator asks: “Why would an animal show such grace?”  And the answer is “obvious.”  He continues:

For most mothers, it’s just what they do. An instinct so deeply wired into them, that often all they know is to love and care for life.

So “most” mothers “just” mother.  They do so instinctively.  “All they know” is mothering.  In fact, hang onto your kiddies people because they might just mother your kids too!

Interesting how this narrative leaves invisible all of the female animals that kill and eat other animals, including other animals’ babies.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Christine B. sent along this Mother’s Day card:

It captures the normative idea that boys are naturally naughty (“I was just doing my job”).  It also normalizes the notion that moms will be driven crazy by their sons, but accept their misbehavior as inevitable, even lovable.

(By the way, I know I can’t see the child’s face; it could be a girl.  Reading the cues — short hair, blue and green colors — and the cultural context, I figure it’s supposed to be a boy.)

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Meems, who blogs at The Inbetweenie, recently received an email from Barnes & Noble with suggested books for Mother’s Day gifts. She was distressed to notice that the most prominently-placed book, listed under the “top reads for every mom” category, was a diet book:

Yes, a diet book is an appropriate gift for every mother.

Meems says she can’t imagine giving her mother a dieting book for Mother’s Day. I have had the misfortune to witness this type of gift-giving, since my mom gained a significant amount of weight when she was pregnant with my two sisters and never lost it. She didn’t like the way she looked and was often trying out various diets or exercise routines. And every so often someone would give her a weight-loss-related gift for her birthday or Christmas. I presume they thought they were being nice — she’s always on diets and wants to lose weight, why not give her something to help? But she found it incredibly embarrassing, since it reinforced that other people agreed that her weight was unacceptable and meant her weight often became the subject of open discussion among everyone there. It also meant if she tried whatever it was and didn’t lose a lot of weight, she had the normal feelings of failure plus the fear that the person who gave her the gift would be disappointed in her.

Weight-loss related items are, generally, problematic gift ideas. They put the recipient into the position of having to acknowledge in front of anyone watching them open the gift that their weight is considered unacceptable, and that the person giving the gift agrees with that. Even if a person wants to lose weight and is actively trying to do so, they may not wish to have their weight brought up unexpectedly and opened up for public discussion.

If you are stumped on what to get your mother for Mother’s Day (assuming you get anything at all), if my own upbringing is any guide I can tell you with absolute certainty that moms love receiving a pet goat for Mother’s Day.*

* Soc Images does not actually advocate giving live animals as surprise gifts.

Claude Fischer, at Made in America, argues that the biggest change of the last 50 years is the increase in the number of mothers in the workforce.  From the beginning of last century till now, that rate has accelerated precipitously:

While some women have always worked (at unpaid housework and childcare, selling goods made at home, or in paid jobs), most women now work outside of the home for pay.  So long “traditional” family.  Why the change?  Fischer explains:

First, work changed to offer more jobs to women. Farming declined sharply; industrial jobs peaked and then declined. Brawn became less important; precise skills, learning, and personal service became more important. The new economy generated millions of white-collar and “pink-collar” jobs that seemed “suited” to women. That cannot be the full story, of course; women also took over many jobs that had once been men’s, such as teaching and secretarial work.

Second, mothers responded to those job opportunities. Some took jobs because the extra income could help families buy cars, homes, furnishings, and so on. Some took jobs because the family needed their income to make up for husbands’ stagnating wages (a noteworthy trend after the 1970s). And some took jobs because they sought personal fulfillment in the world of work.

And married working mothers changed the economy as well.  Once it became commonplace for families to have two incomes, houses, cars, and other goods could be more expensive.  Things women had done for free — everything from making soap and clothes, to growing and preparing food, and cleaning one’s own home — could be commodified.  Commodification, the process of newly buying and selling something that had not previously been bought and sold, made for even more jobs, and more workers, and so the story continues…

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.


I saw this commercial at least a dozen times before I noticed the erasure of any clue that the man’s wife had a career or anything at all to do with herself, other than follow her man. After all, if my partner up and moved to Istanbul, I could just up and go. Couldn’t all wives? What’s the chance that we’re doing anything important, after all?

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Cross-posted at Jezebel.

gabrielleabelle sent in an online ad for Minute Maid orange juice that reinforces gender stereotypes, particularly that women are desperate to get married and feel competitive with one another regarding their progress toward this all-important goal. The ad is part of Minute Maid’s “Mmojo” campaign, which consists of ads showing people drinking Minute Maid and then instantly being more successful, desirable, and generally awesome. This ad included images of two people who clearly have lots of mmojo and asks how you compare. How could we tell? Well, the guy is covered in lipstick kisses and looks a little overwhelmed by the attention:

Now, how would we know a woman was magically charmed? Oh, that’s right — she’d have managed to get herself an engagement ring:

Because there would be no better proof of a woman’s magical powers than her ability to get a man to propose to her. I can’t even imagine how much mmojo another woman would have to have to top this.