This ad from 2000 (found here) is an opportunity to differentiate between types of objectification, in its most literal sense.  Instead of making a product into the shape of a woman (see here and here), the woman is made into the product.

See also this post on where there’s a similar example in which a woman’s curves are meant to reflect the curves of a kitchen counter, this one in which a woman is made into a glass of beer, and, to a slightly lesser extent, this ad in which a white and black woman are used to represent a boring and tasty beverage respectively.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Ever since it occurred to me a few years ago, I’ve been deeply disturbed the two meanings that the word “fuck” has in U.S. culture.  We use the word when we want to hurt someone really, really bad; and we use it to describe what may be the most physically intimate thing two people can do together.  The fact that the word has that double meaning, I think, speaks volumes about our fucked up relationship with sex.

Illustrating this, Caroline H. pointed me to a June 2009 Playboy slideshow of politically conservative women that readers want to “hate fuck.”  After protests, Playboy took the slideshow down, but RedState captured screen shots. You can see them all here. I post a selection below.

The first slide:

Megyn Kelly:

Amanda Carpenter:

Elisabeth Hasselbeck:

Dana Perino:

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

The graphic below is interesting to me in light of the discourse about greenhouse gas emissions.  We often hear about emissions from cars and sometimes about emissions from industry.  I was surprised, then, to see that electricity and heat was such a large contributor to carbon dioxide emissions.  And I feel like land use change and agriculture hardly get discussed at all.

Graphic borrowed from ChartPorn, which also has an interactive graphic that breaks down emissions by country (via Simoleon Sense).

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Jerry F. sent us a link to a neat interactive website where you can look at global GDP per capita by country, region, predominance of Buddhism/Islam/Christianity, language spoken, and so on. The data come from the 2008 CIA World Factbook.

The country with the highest GDP per capita? That would be itsy-bitsy Liechtenstein:

Much of Liechtenstein’s economy is linked to its popularity as a place to register holding companies because of low business taxes, so the exceedingly high GDP is probably a result of that. With a GDP of $103,500, Qatar is the second wealthiest nation.

Compare that snapshot of part of the Europe graph to this one for countries in the Horn of Africa:

From what I could tell, the lowest per capita GDP is in Zimbabwe: $200. Only one country on the entire African continent (Equatorial Guinea) breaks $20,000. The shockingly low GDPs in Africa, which indicate a continued lack of industrial (or any other) development, is the most striking pattern. Poor countries in Asia and South America seem downright wealthy by comparison.

As with any international database, I’m sure there are weaknesses with the Factbook–if nothing else, the difficulty of collecting meaningful, comparable data for all countries. I’d pay attention to the overall pattern rather than the specific dollar amount for any one country. If any of you have specific knowledge of the strengths and weaknesses of the CIA Factbook, let us know in the comments.

And also, of course, these numbers tell us nothing about how national wealth is distributed within each country. The average standard of living might be better in a country with a lower GDP where wealth is more evenly distributed across the population than in a “richer” country where a small group controls a highly disproportionate amount of wealth.

Related posts: military spending as a % of GDP, map of global use of electric lights after dark, carbon dioxide emissions per country, questioning the developed/undeveloped binary, international disproportions, and inequality in affluent nations.

On the heels of our Frito Bandito post, comes this (I think) 1975 ad for Tequila Gavilan.  Slogan: “One taste…and you’re not a Gringo anymore.”

If I’m reading this ad correctly, both the woman and the man in this ad are supposed to be Mexican. What’s interesting, then, is the different social construction of Mexican men and women. While the male is the familiar “Frito Bandito,” sombrero-wearing fool, the female is a hot, spicy Latina.  Today the Mexican fool is a risky stereotype to pull out, but the hot spicy Latina is still a very common trope.

From another angle, this reminds me a bit of the history of colonization and war. All too frequently, male ethnic others in war are considered enemies, while female ethnic others are considered the spoils of war. So the idea that the racially-othered men are disposable, while “their” women are desirable has a very long history in Western thought (see, for example, Joane Nagel’s great book, Race, Ethnicity, and Sexuality).

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Time magazine offers readers a history of the bikini in which they offer these two interesting tidbits:

First, the two piece bathing suit was, in part, justified/necessitated by war rationing during World War II. There simply wasn’t enough money to buy all that fabric.

Second, the bikini got it’s name from the oooh and awe resulting from a nuclear test at Bikini Atoll. Louis Réard, to whom the invention of the bikini is credited, followed the nuclear-loving fashion of the day.  He named it after the location, hoping that “his invention would be as explosive as that test…”

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Critics of multiculturalism argue that, far too often, multiculturalism ignores addressing head on the tension caused by racial and ethnic inequality, in favor of cute, simple tokens of diversity.

Jessica G. sent us this screen shot of the Juicy Juice website. It is suggesting that we can teach our children about “diversity… by preparing ethnic meals.”

In the bottom left corner, it reads:

Tacos can take you to the Mayan pyramids of Mexico! Baked Ziti to the Tower of Pisa in Italy! Help your child discover the world through a meal you make together.

Don’t get me wrong: I don’t think there is anything wrong with teaching a child about Mayan pyramids and the Tower of Pisa. It is, however, going too far to suggest that you can teach children about the promise and perils of “diversity” by instituting “dinner without borders.”

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

As you may know, Disney has a movie coming out later this year called “The Princess and the Frog,” a retelling of the story of the princess who kisses a frog that then helpfully turns into a handsome prince for her to marry. The noteworthy aspect of this film, aimed at a mainstream audience, is that the female protagonist is African American. We’ve seen Disney films with non-White protagonists before–“Mulan” and “Pocahontas,” for instance–but to my knowledge there haven’t been any with a Black main character, unless I guess you count the Uncle Remus stuff, and that’s just a whole lot of ick.

While many people have eagerly awaited “The Princess and the Frog,” Disney’s long history of negative or stereotypical portrayals of non-White characters (i.e., “Fantasia“) meant many were concerned about what the final product might be, expressing concerns based on the trailer and other promotional materials that have emerged so far. Margaret Lyons at EW.com says,

Disney’s track record with racism and racist caricature makes me a little nervous when I see stuff like that toothless firefly.

According to Jezebel, “…Tiana was originally a maid named Maddy (to0 close to mammy?)…” And Leontine says,

…based on this trailer, the other things that Black people get to do are voodoo shit, playing jazz and dancing, and making jokes about their butts.  Charming.

For the record, the protagonist is only African American for part of the movie; for a good chunk of it she’s a green frog. But then, doesn’t the princess turn into an ogre in at least some of the “Shrek” movies? I can’t quite recall.

The movie website has a video game. In the game (from io9),

…Tiana, is sent on a mission to retrieve the rich white girl’s tiara, so she can borrow it, but along the way she’s asked to fetch some hot sauce for the gumbo before she has permission to get to the rich girl’s bedroom.

A screenshot of the hot sauce part:

Rebekah R. pointed out a deck of promotional cards handed out at Comic-Con (also at io9). There are some interesting gender and racial elements. Here are Tiana’s parents; note that her mother is “nurturing” while her father is “inspirational”:

Dr. Facilier is a “witch doctor,” practices voodoo, and looks a bit like cartoonish images of pimps I’ve seen now and then:

I did notice that the valet (is that the same as a butler?) for the prince is White rather than Black:

The text for one of the cards says “It’s not in yo’ cards”:

Here’s Mama Odie, the godmother figure, is a “seer” with a snake:

These images and objections are interesting by themselves, but they also bring up some of the difficulties in portraying groups that have historically been stereotyped negatively and occupied a subordinate social status. For instance, the fact that Tiana was originally going to be a maid wouldn’t, on the surface, necessarily be that different from “Cinderella,” in which the (White) protagonist is basically a maid. And there’s nothing wrong with playing jazz or, for that matter, practicing voodoo (which could be seen as very similar to the magic that is so common in kids’ films).

But of course, an image of a Black woman as a maid carries different connotations than that of a White woman doing the same job. There have certainly been large numbers of White maids  in the U.S. as well as other countries; in the late 1800s many female Irish immigrants to the U.S. took jobs as domestic servants. But they fairly quickly transitioned, as a group, into other types of work. African American women were stuck with jobs as maids a lot longer because of job discrimination. The “Mammy” figure, a happy-go-lucky servant pleased to take care of the White family she worked for, was applied exclusively to Black women.

Depicting Cinderella as a maid doesn’t play into pre-existing stereotypes of White women; it’s just an individual portrayal. A Black character cast as a maid, to many people, reproduces an image of Black women that goes beyond the individual–whether the creators intend to or not, such images bring with them associations to the Mammy character and real oppression of African American women in a culture that saw them primarily as servants for more privileged groups.

Disney may have intentionally tapped into those cultural images when Tiana was originally imagined as a maid for a White character (as well as including other stereotypical elements). Or the creators may have unthinkingly reproduced stereotypes because, when thinking about characters to use in a movie set in New Orleans with a Black protagonist, they drew on existing cultural imagery. In the absence of a concerted, thoughtful effort to avoid reproducing them, it’s not surprising that problematic elements show up in TV shows, movies, and so on.

Anyway, this should be an interesting situation to watch unfold when the movie is finally released.

UPDATE: Commenter John Lewis says,

This movie’s worth analyzing, but Gwen’s commentary here is not among the most insightful I’ve read on this blog. From my viewing of the trailer, without knowing much else about the film, I think she’s really reaching.

I don’t know that I’m “reaching,” exactly–we know quite a bit of other stuff about the film, such as the fact that Disney originally had Tiana cast as a maid, and that many people who want this to be a good film are very frightened about how it might turn out, which I think is fascinating in and of itself–but he’s right about it not being the best commentary ever. Meh. It’s free content, people, and this is the first week of classes. My brain works better at putting together a coherent argument some days than others. Taking the post down b/c it’s not my best, or b/c people say I’m off-base, seems sort of intellectually dishonest, like I’m trying to hide anything that gets criticized, so I guess I’ll just leave it up and people can read the critical comments.

And in my defense, it also turns out Disney has recut the trailer and some of the scenes that were in it when I first started writing up some commentary aren’t in it any more. I didn’t realize when I found a link to the trailer after the original link disappeared that it had been changed to leave out some things I found odd in the first one.

See also this post that includes a discussion of concerns that the movie “Up” wouldn’t be popular because it had an Asian lead character as well as our post on gender in Pixar films, gender roles in “Bee Movie,”

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.