Archive: Dec 2009

In this video, Brenda Laurel discusses her successful computer game for girls.  Detailing extensive research on what girls want, Laurel then shows us a some interviews with girls and a bit of the resulting video game, Rocket, which seems to focus heavily on navigating complicated high school relationships.  Laurel says that all critics love her game except the “male gamer who thinks he knows what games ought to be” and “a certain flavor of feminists who thinks they know what little girls ought to be.”

Laurel clearly sees herself as an advocate for girls and, at the very end of the video, mocks (that certain flavor of) feminist objection to the game.

In general, the video is a fascinating peek into the thinking of video game producers.  And it certainly raises the question of what a feminist video game could look like.

Start at 6:28 if you want to skip the details as to her companies and data collection:

See other posts on girls’ video games here, here, and here.

And, for evidence that the gaming world isn’t particularly welcoming to girls and women, see here, here, here, here, here, and here (NSFW).

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

The MTV series, Jersey Shore, has been accused of ethnic bias and Denny and Lynda Lou suggested we discuss it.  The reality show features eight 20-something Italian Americans in a Real World-type situation (all living together in the same house on the beach) and is currently most famous for the scene where Snooki gets socked, hard, in the face:

It features, as does nearly every reality show involving 20-somethings, a lot of ridiculous, immature behavior, a celebration of party-culture and anti-intellectualism, and capitulation to the pornification of American culture.

The show is accused of being discriminatory not because it involves all those things, but because it specifically involves Italian Americans, who vocally embrace the term “Guido,” doing all of those things.

So what exactly is the problem with Jersey Shore?

The problem is that, because of negative stereotypes about Italian Americans, the bad behavior of the show’s stars will be attributed, by some, to their Italian American-ness.  If the show simply featured young people, who didn’t identify with a particular ethnic or racial group, the bad behavior might be attributed to youth or attention-starved-reality-show-celebrities.  But when we mark a group as Other (in this case, specifically Italian American), their behavior suddenly reflects on the whole group.

This is never true for the unmarked, neutral category whose identity is so normalized and mainstreamed as to be invisible.  In these cases, bad behavior is individualized (“that person is immoral or crazy” instead of “those people are immoral or crazy”).

So part of what makes Jersey Shore problematic is the context.  Because Italian Americans are Othered in the U.S., a show featuring them will inevitably be used by some to confirm negative stereotypes of the group.  But, of course, MTV is facilitating this by putting together a show that features Italian Americans exclusively, encouraging us to notice their Italian Americanness specifically and, therefore, making their ethnicity salient when we react with horror and disgust at what we see.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

I always enjoy having my preconceptions challenged and I had a nice moment while visiting the website of a U.S. company, East Essence, that sells clothes for Muslim women.

They offered some of what I expected, such as traditional clothing and hijabs:

And also some things I didn’t expect:

The fact that the website includes traditional and modest clothing, and also models wearing tight jeans and revealing their midriffs, challenges the notion that Muslim women always dress according to strict rules, as well as the ideas that all Muslim women dress alike or that any given Muslim women dresses the same from day to day.

For more on Muslim fashion, see our posts here, here, here, and here.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Dmitriy T.M. sent in the clip below in which Senator Lindsey Graham (R – South Carolina) explains that health care reform will be bad because it will require his state to subsidize health care for poor people… and black people:

Graham’s mistake is a common one and one that contributes to penalizing and inhumane treatment of the poor in the U.S. He is conflating race and class. White people = not poor; black people = poor. Therefore, a high percentage of black people = a drain on society.

Here’s the reality: a higher percentage of the black population is poor, compared to whites. BUT, and this is a big “but,” most poor people are white because white people make up between 70 and 75% of the U.S. population.

However, a belief that that poor people tend to be black and black people tend to be poor is useful for those who want to stifle any redistribution of wealth. The conflation means that opposition to policies designed to alleviate the suffering of poverty can be based in both classism and racism.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Rhea D. sent us a link to an ad campaign currently running in India for the shoe company Redtape. In the ads, a guy gets to select which woman he wants from a vending machine or his closet:

I think the fantasy is not just to have a specific hot chick, but to be able to pick out which one you want and get her immediately. It’s the ultimate form of objectification–women as simply something to pick from and purchase at your leisure. Rhea points out that everyone in the ad is quite light skinned, which is widely associated with beauty and success in India.

See our posts on skin lightening cream for men, skin lighteners as liberation, skin lightening as modernity, and hot girls make your Ecko jeans.

Both (here and here) at Found in Mom’s Basement.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

This vintage ad reminds us of a time when “gay” meant “happy” and fruit cake wasn’t a joke:

See more gay ads here!

From Vintage Ads.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

In this clip from QI, the host and guests discuss the Roman God Mithras and his suspicious similarity to Jesus:

Thanks to Mytch P. for sharing this show with me!

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.