social media

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Last Friday, Rachel Maddow reported (video clip above, full transcript here) that hundreds of citizens had suddenly started posting questions on the Facebook pages of Virginia Governor Ryan McDougle and Kansas Governor Sam Brownback. Their pages were full of questions on women’s health issues and usually included some kind of statement about why they were going to the Facebook page for this information. Here’s an example from Brownback’s page:

The seemingly-coordinated effort draws attention to the recent flurry of forced ultrasound bills that are being passed in state legislatures. Media outlets have started calling it “sarcasm bombing” although the source of that term is difficult to find. ABC News simply says: “One website labelled the messages ‘Sarcasm Bombing’ for the tounge-in-cheek [sic] way the users ask the politicians for help.” A few hours of intensive googling only brings up more headlines parroting the words “sarcasm bomb” but no actual origin story. These events (which have now spread to Governor Rick Perry of Texas as well) raise several important questions but I am only going to focus on one: Can we call Facebook a “Feminist Technology”? more...

It’s the kind of story that writes itself. A popular media entity, on one of the oldest forms of electronic mass media, bears the brunt of activists’ Facebook wrath. It combines two old rivalries: liberals and conservatives and new media versus old media. In case you missed it, here’s the brief synopsis of events from ABC news:

Rush Limbaugh remains in big trouble. Advertisers – 11 at last count – are pulling spots off his radio talk show because of the reaction to his calling Georgetown University law student Sandra Fluke a “slut” and a “prostitute.” Opponents are mobilizing on social media for a long campaign to try to convince even more sponsors to drop his program. Ms. Fluke herself has rejected as insufficient Mr. Limbaugh’s attempts at apology

Fluke had testified before congress about the importance of “the pill” for medical uses beyond birth control. Rush concluded that she was having so much sex that she needed the American tax payer to help defer the cost of her contraceptives. (This has led to some speculation that conservatives don’t know how hormonal birth control works.) Thousands of people are organizing to get advertisers to pull their money out of Rush Limbaugh’s show, and many of them are organizing via Twitter and Facebook. Will we be subjected to another round of technologically deterministic news stories about “cyber revolution,” or are we going to have a more nuanced conversation? More precisely, does Rush have a social media problem or has he -all things being equal- just gone too far this time? more...

On constructing a lesson plan to teach Pinterest and feminism

I teach sociology; usually theoretical and centered on identity. I pepper in examples from social media to illustrate these issues because it is what I know and tends to stimulate class discussion. It struck me while reading arguments about Pinterest that we can use this “new thing” social media site to demonstrate some of the debates about women, technology and feminist theory.

We can view Pinterest from “dominance feminist” and “difference feminist” perspectives to both highlight this major division within feminist theory as well as frame the debate about Pinterest itself. Secondly, the story being told about Pinterest in general demonstrates the “othering” of women. Last, I’d like to ask for more examples to improve this as a lesson plan to teach technology and feminist theories. I should also state out front that what is missing in this analysis is much of any consideration to the problematic male-female binary or an intersectional approach to discussing women and Pinterest while also taking into account race, class, sexual orientation, ability and the whole spectrum of issues necessary to do this topic justice.

“What’s a Pinterest?”

Before we begin, let me very briefly explain what Pinterest is [or read a better summary here]. Likely, more...

This post originally appeared on The Frailest Thing and is replicated here with permission.

By one of those odd twists of associative memory, John Caputo’s little book, On Religion, recently came to mind. Caputo, a well regarded interpreter of Jacques Derrida and a philosopher in the continental tradition, opened with a question culled from the work of Augustine of Hippo. Splicing two lines from Augustine’s Confessions, Caputo framed his study by asking, “What do I love when I love my God?”

I appreciate this formulation because it forces a certain self-critical introspection. It refuses the comforts of thoughtlessness. Precisely where some might be most inclined to rely on taken-for-granted assumptions and unquestioned constructs, Caputo’s Augustinian query interjects a searching critique. And it is the structure of the question that I want to borrow to consider one dimension what we are doing when we use social media.

But first, a little more from Caputo who takes the liberty of elaborating on the spirit of Augustine’s quest. Channeling the African saint, Caputo writes, “… I am after something, driven to and fro by my restless search for something, by a deep desire, indeed by a desire beyond desire, beyond particular desires for particular things, by a desire for I-know-not-what, for something impossible. Still, even if we are lifted on the wings of such a love, the question remains, what do I love, what am I seeking?”

Then Caputo makes an important observation. “When Augustine talks like this,” he cautions, “we ought not to think of him as stricken by a great hole or lack or emptiness which he is seeking to fill up, but as someone overflowing with love who is seeking to know where to direct his love.”

Not too long ago I posted some thoughts on what I took to be the Augustinian notes sounded in Matt Honan’s account of his time at the Consumer Electronics Show in Las Vegas and Kevin Kelly’s subsequent reflections on Honan’s experience. In that post, I employed the very language Caputo cautioned against — in part because Honan’s rhetoric invited it. But now I’m chastened; I’m inclined to think that Caputo is on to something. His distinction is not merely academic and I’ll return to it a little further on.

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The Organizations, Occupations, and Work blog (associated with the American Sociological Association) organized an interesting panel discussion between Chris Prener, Christopher Land, Steffen Böehm and myself. I’ll summarize/critique the positions here and provide links for further reading.

Chris Prener initiated the conversation by asking “Is Facebook “Using” Its Members?” Prener claims that, though the company gives users “access to networks of friends and other individuals as well as social organizations and associations,” Facebook—with it’s advertising revenue “somewhere in the neighborhood of $3.2 billion”—” benefits far more in this somewhat symbiotic relationship.” He concludes that Facebook, and social media more broadly, represent “a [new] space where even unpaid, voluntary leisure activities can be exploited for the commercial gain of the entities within which those activities occur.” more...

Most of our interactions with technology are rather mundane. We flip a light switch, buckle our seat belts, or place a phone call. We have a tacit knowledge of how these devices work. In other words, we have relatively standard, institutionalized, ways of interacting with familiar technologies. For example: if I were to drive someone else’s car, even if it is an unfamiliar model, I do not immediately consult the user manual. I look around for the familiar controls, maybe flick the blinkers on while the car is still in the drive way, and off I go. Removal of these technologies (or even significant alterations) can cause confusion. This is immediately evident if you are trying to meet a friend who does not own a cell phone. Typical conventions for finding the person in a crowded public space (“Yeah, I’m here. Near the stage? Yeah I see you waving.”) are not available to you. In years prior to widespread cell phone adoption, you might have made more detailed plans before heading out (“We’ll meet by the stage at 11PM.”) but now we work out the details on the fly. Operating cars and using cell phones are just a few mundane examples of how technologies shape social behavior beyond the actions needed to operate and maintain them. The widespread adoption of technologies, and the decisions by individual groups to utilize technologies can have a profound impact on the social order of communities. This second part of the Tactical Survey will help academics, activists, and activist academics assess the roll of information technology in a movement and make better decisions on when and how to use tools like social media, live video, and other forms of computer-mediated communication. more...

This piece is posted in cooperation with the Organization, Occupations, and Work Blog.

Facebook’s IPO announcement has stirred much debate over the question of whether Facebook is exploiting/using/taking advantage of its users. The main problem with the recent discussion of this subject is that no one really seems to have taken the time to actually define what exploitation is. Let me start by reviewing this concept before proceeding to examine its relevance to Facebook.

Defining exploitation. The concept of exploitation came to prominence about a century and a half ago through the writings of Karl Marx, and he gave it a specific, objectively calculable definition—though, I’ll spare you the mathematical expressions. Marx starts from the assumption that value is created though labor (most people today acknowledge that value is contingent on other factors as well, but we need merely to accept that labor is one source of value for Marx’s argument to work). According to Marx, humans have an important natural relationship to the fruits of our labor, and our work is a definitive part of who we are. Modern capitalist society is unique from other periods in history because workers sell their labor time in exchange for wages (as opposed to, say, creating objects and bartering them for other objects). Capitalists accumulate money by skimming off some of the value created by worker’s labor and, so that the wages a worker receives is only a fraction of the total value he or she has created. The portion of the value created by a worker that is not returned back to that worker (after operating costs are covered) is called the rate of exploitation. more...

What is an identity worth? According to PhoneDog, a ‘personality-driven’ tech-review site, Noah Kravitz’s identity is valued at $42,500 per month. A former employee of PhoneDog, Kravitz successfully acquired a large following on the microblogging site Twitter—17,000 at the time of his leaving. In an attention economy, each follower becomes a valuable and tangible asset. The legal dispute between Kravitz and PhoneDog is over ownership of these 17,000 assets.

When Kravitz left the company, he changed his Twitter handle from @PhoneDog_noah to @noahkravitz and took his growing list of followers with him (I became his 24,390^th follower/asset today). Complicating the issue further, he now writes  for TechnoBuffalo, a competing tech news site which presumably benefits from Kravitz’s vast following. Last week, a federal judge granted permission for the case to move forward. The existence of such a case, as well as its outcome (which remains yet unseen) both demonstrates and further constructs the shifting relationship between identity, labor, private rights, and worker obligations.

PhoneDog argues that Kravitz’s extensive network was built on the company’s foundation—and on the company’s dime. The notoriety of the site and the legitimacy of the name (i.e. the attachment of PhoneDog to his Twitter handle) facilitated the growth of Noah’s online persona. Moreover, they invested in a sizeable PR campaign to grow PhoneDog’s social media presence, and promoted Noah as the representative. Not only did this help raise Noah to micro-celebrity status, but made him an influencer—or someone who has enough influence to sell ad space. In short, PhoneDog argues that Kravitz gained his followers under the PhoneDog name and under the PhoneDog payroll, making these followers the property of the company. They estimate that each of his followers is worth $2.50 per month, and they seek reparations. In a message to readers dated January 3^rd 2012, PhoneDog describes Noah’s rise to fame as follows: more...

Morality, or our internalized barometer of right and wrong, is heavily integrated into almost all areas of public and private life. It has been and continues to be at the center of social and philosophical theorizing, heated political debates, religious movements, artwork, fictional writing, and interpersonal relationships. Here, I want to talk about the ongoing moral dilemma of the cyborg.

Morality is complex. Moral tenets are numerous, overlapping, and often contradictory. Morality not only varies between social groups, but is multiplicious within social groups, and even within a single individual. Here, I discuss two pervasive and contradictory moral tenets that plague the contemporary cyborg. I argue that the tension between these moral tenets plays a significant role in the largely ambivalent and often anxious relationship between humans and the technologies that augment humanity.

Specifically, I discuss the contradictory moral tenets of potential realization and self-reliance. more...