I found this Rolex ad in Metropolitan Home magazine. Pair with this ad series that plays on the idea of “generations” of class. Or this ad for Patek Philippe ads, also using the generations theme. Then compare to this Acura ad that ridicules “trust-fund,” old-money types. It could also lead to an interesting discussion about the ways in which we use the word “class” both as an economic group and as a personal characteristic (i.e., “She has class”) and the way “classiness” is here turned into something you can buy for yourself.