New York Times Op-Ed columnist David Brooks recently wrote about individualism and decision-making in a piece entitled ‘The Social Animal.’ In his analysis, Brooks discusses scholarly work that reveals the interconnectedness which informs our decision-making processes, even broadly highlighting the work of sociologists. Brooks’ piece is centered around political decision-making and the potential for both parties to learn from this knowledge about the influences on our individual behavior.

Brooks writes:

Geneticists have shown that our behavior is influenced by our ancestors and the exigencies of the past. Behavioral economists have shown the limits of the classical economic model, which assumes that individuals are efficient, rational, utility-maximizing creatures.

Psychologists have shown that we are organized by our attachments. Sociologists have shown the power of social networks to affect individual behavior.

What emerges is not a picture of self-creating individuals gloriously free from one another, but of autonomous creatures deeply interconnected with one another. Recent Republican Party doctrine has emphasized the power of the individual, but underestimates the importance of connections, relationships, institutions and social filaments that organize personal choices and make individuals what they are.

This may seem like an airy-fairy thing. But it is the main impediment to Republican modernization. Over the past few weeks, Republicans have talked a lot about change, modernization and reform. Despite the talk, many of the old policy pillars are the same. We’re living in an age of fast-changing economic, information and social networks, but Republicans are still impeded by Goldwater’s mental guard-rails.

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