New data collected for the Shriver Report offers a telling insight into modern marriage. They asked 818 men representative of the adult U.S. population to choose three “qualities that [they] most want” in a daughter from a set of 10. Offering the same list, they asked which qualities they wanted in a wife or female partner. Intelligence topped both lists but, from there, responses diverged.
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Men were pretty consistent in what they wanted for their daughters. A majority said intelligence (81%) and two thirds (66%) said independence. Almost half (48%) said they wanted their daughters to be strong.
But, as a group, they were significantly more ambivalent about what they wanted from wives. Some wanted intelligence, independence, and strength, but many fewer wanted that in wives compared to daughters: 34% said they wanted independent wives and 28% said they wanted strong ones. Compared to what they wanted for daughters, they were much more likely to say they wanted attractiveness (45% vs. 11%), sweetness (34% vs. 19%), nurturing (27% vs. 18%), and homemaking (14% vs. 5%) from wives.
This is fascinating data. It looks like the majority of men want strong, successful, independent daughters, but there is still a significant number who hope for wives who are willing to put their husbands before themselves.Lisa Wade, PhD is a professor at Occidental College. She is the author of American Hookup, a book about college sexual culture, and a textbook about gender. You can follow her on Twitter, Facebook, and Instagram.