Tennille N. sent in this Australian commercial for NutriGrain cereal:

Transcription:

Boys need protein for growth and muscle development.
NutriGrain is one of the highest protein cereals, so as part of a balanced diet and regular exercise, NutriGrain has what it takes to help build your son into an Ironman.
Thanks Mum.
NutriGrain, Ironman food.

As Tennille noted, I guess she doesn’t need NutriGrain, since she’s a girl and, accordingly, does not need muscles, nor athletic aspirations.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.