Many TSP readers are more interested in research findings than the methodologies used to obtain them. But methods are often an important part of the story, such as new experimental studies that provide powerful tools for measuring discrimination. Backstage at TheSocietyPages, we’re constantly arguing about whether a study’s methods are strong enough to support its findings. And methods are so important that we won’t run a piece unless we agree the underlying research is methodologically sound — regardless of who produced it or where it was published.

So we’ve always wanted a front-stage spot on the site to geek out about methods and explore how we know what we (think we) know. That’s why we’re so delighted to welcome Give Methods a Chance to TSP. GMAC is hosted by Kyle Green and Sarah Lageson, two all-star TSP board members, podcasters, and exceptionally creative multi-method researchers and teachers. Their first couple podcast interviews will give you a sense of the site’s vision and mission: thoughtful discussions with Deborah Carr on how and why we do longitudinal studies, and Francesca Polletta on systematically coding and analyzing people’s stories. Like a good research design, their interviewing approach helps render complex ideas clear and comprehensible.

These podcasts are wonderful for researchers and readers eager to learn how first-rate scholars do their work, but they’ll be an especially useful resource for methods students and teachers. When instructors bring methodology alive for students, as Kyle and Sarah are doing, it has a lasting impact on students. As a department chair, I saw how alumni who pursued careers in business, justice, or social services routinely cited methods as the “sleeper” courses that paved the way for their success. And we hear similar stories from students who became social scientists (like Eric Hedberg, who just sent Facebook props for teaching him paired t-tests 15 years ago — along with his new article on the subject).

We also think Give Methods a Chance will show how sound methodology has far more to do with elegant design principles than technical complexity. As Paola Antonelli of the Museum of Modern Art puts it, good design “combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.” As you’ll see from Give Methods a Chance, the best social science does precisely the same thing.