male's eye  (mental masturbation)In February’s issue of Wired (now available online), Columbia sociologist Sudhir Venkatesh helps us understand the life of a prostitute in New York City and how the trade has been transformed by advances in technology.

While Venkatesh’s initial goal was to examine how the gentrification of Times Square and other areas of New York City would impact the sex trade, he quickly found himself documenting the rise of a new type of sex worker.

The economies of big cities have been reshaped by a demand for high-end entertainment, cuisine, and “wellness” goods. In the process, “dating,” “massage,” “escort,” and “dancing” have replaced hustling and streetwalking. A luxury brand has been born.

The shift has resulted in an increase in both the price of, and level of respect for, prostitutes. Technology has played a large part in this as it allows clients to find companionship without resorting to driving the streets.

The Internet and the rise of mobile phones have enabled some sex workers to professionalize their trade. Today they can control their image, set their prices, and sidestep some of the pimps, madams, and other intermediaries who once took a share of the revenue.

Most exciting about this short piece was the amount of information conveyed in about ½ a page of writing through the use of a wide array of supplemental graphics. A map is used to show the movement of sex workers to trendier, more upscale districts in Manhattan. And a compilation of images, statistics, and well-chosen quotes demonstrate the divide between types of sex work, as well as the infusion of technology into the escort services. For instance, Facebook is quickly becoming a medium for advertising adult-services and a BlackBerry phone has come to symbolize a professional (and disease-free) status.