obama video game
From Ben Smith

Somebody in one of our disciplines has to go out and test whether or not this is an effective GOTV (get out the vote) strategy. it’s a doable study if you could get data on video game purchases by state/county/city and compare it to early voting figures in those areas. Who’s with me?

It’s a testament to the orgy of cash the Obama campaign has on hand that it can venture into these untested areas to spread it’s message. it has targeted hearing impaired voters in Missouri, and has purchased a its own cable channel on Dish Network.

I wonder if any of you have any insight into whether cyberappeals would be an effective strategy for turning out voters?