Last semester, a student of mine wrote a paper which followed none of the requirements of the assignment, but was fascinating nonetheless. As the result of a group project requiring students to do a content analysis of a show, he was describing the dominant values portrayed on the long-running and mediocre at best sitcom, Friends. In his paper, he quoted a 2004 reconsideration of Friends in Time magazine:
Back in 1994–that Reality Bites, Kurt Cobain year–the show wanted to explain people in their 20s to themselves: the aimlessness, the cappuccino drinking, the feeling that you were, you know, “always stuck in second gear.” It soon wisely toned down its voice-of-a-generation aspirations and became a comedy about pals and lovers who suffered comic misunderstandings and got pet monkeys. But it stuck with one theme. Being part of Gen X may not mean you had a goatee or were in a grunge band; it did, however, mean there was a good chance that your family was screwed up and that you feared it had damaged you.
This quote particularly resonated with me, despite the fact that I was 13 in 1994 and not a late 20-something. Ever since, the concept of generations has been gnawing at me. According to Strauss and Howe’s Generations, Generation Xers were born between 1961 and 1981. Defined by being the first post-Baby Boom generation, Gen X has lived in the shadow of the 60s generation and, in general, has seen less success and prosperity than their parents despite coming of age in the generally prosperous 80s and 90s. For many children of divorce in Gen. X, like the characters on Friends, they were reluctant to marry at a young age. I was born in the final year of Gen X and the cultural stuff of coffee shops, goatees, and grunge rock were aspirational — not lived experiences — for me and my peers. If Generation X’s quintessential movie is Reality Bites, Lost in Translation spoke more to people my age.
The supposed next generation, Generation Y, the Millennials, or the Net Generation, according to the wisdom of Wikipedia, were born “anywhere between the second half of the 1970s … to around the year 2000.” This huge window includes both me and my students (many of whom were born in 1990) and is not a generation to which I feel particular attachment. While I can remember life before the Internet, most of them cannot. While I was molded politically in the Clinton era (free from major foreign threat), they have come of age during Bush’s War on Terror. By most survey indicators, they are relatively more conservative and more eager to get married and reproduce than Gen. Xers.
My own relative confusion about which generation I fit into is, I think, more broadly revealing. Does anyone ever feel completely attached to the constructed identity of a generation? Is “generation” even an intellectually useful concept or should social scientists limit ourselves to the empirical measure of “age cohorts”? If, indeed, the notion of generations is useful, what might be some useful parameters for defining them?
Comments 8
Don Waisanen — January 8, 2009
Andrew,
Thanks for a great post here, I think there’s much to be said for the concept of “generations.” It’s no new problem, as we find figures as far back as Aristotle (in the Rhetoric) dealing with the “character” of people during different ages/periods. G. T. Goodnight has written about “generational arguments,” explaining the process of how generational paradigms are invented through discourse (which reminds me a bit of Foucault). I think one good way of studying this would be to track how different public events and texts are interpreted by different generations, at least as inductively as possible. In other words, if there truly are different generational epochs that would be theoretically useful, one way to get at them might be to track the discourse of people at different ages responding to events as varied and demanding as World War II, McCarthyism, the Clinton years, 9/11—and not to reduce it all to politics, but just to see if there are significant differences of interpretation that might be thematized. I also know that a good deal of work in intercultural communication has been conceptualizing the difference between generations as a kind of clash of cultures (e.g. Giles’s Communication Accommodation Theory). Overall, I think the concept of generations should be constructed as empirically as possible, looking to audiences for possible lines that may be drawn. And being that we both believe Friends was a mediocre at best sitcom, we’re probably in the same generation.
Don
jose — January 11, 2009
hmm.... there are probably clusters of people in the same generation that interpret events in a similar fashion but the concept of "a generation" strikes me a literary or pop culture device. It does probably have an interesting interactionist element in that people begin to adopt those memes that popular culture say reflect their "generation." Are our students really "millenials" or do we treat them in ways that encourage them to adopt millenial traits?
brenda — January 11, 2009
I was also born in 1981 and I feel the same way when I interact with my students. I feel sad for them that they don't know a pre-Bush Doctrine world, and I love to regale them with stories of card catalogs and pre-google research. I feel like I fall between generations, and that there is a little truth to categorizing age groups by external trends.
andrew m. lindner — January 12, 2009
I'm torn over the idea about whether a common connection to cultural material is a worthwhile (either substantively or empirically) way of capturing a generation. For example, Marcuse's "One Dimensional Man" was the sort of book 60s college radicals kept in their back pocket. On the other hand, it probably meant nothing to many Vietnam vets (you know, the folks John Kerry supposedly spit on). Of course, both groups were a part of a divided generation.
Jose - does the popular notion of a generation become a self-fulfilling prophecy? Probably. But that assumes people are often aware of the supposed character of their generation. I'm not sure "millennials" know what they're supposed to be like.
Strange, vaguely related aside: At Concordia's winter graduation, the invited speaker, Roland Martinson (of Luther Seminary), commented that the graduating class's generation has most frequently been compared to the so-called "Greatest Generation." Huh? He did not offer an explanation of what the basis for this comparison would be or who did the comparing. I was left scratching my head.
Kenneth M. Kambara — March 12, 2009
Andrew,
I meant to comment on this post, but time got away from me. I was teaching consumer behavior at the University of Oregon when I got a paper from a student on this new fall 1994 show on NBC, Friends. He was raving about it. I just found it refreshing that I didn't have to read another sports marketing-related paper linked to the Duck's fairytale football season. I recall how the show really resonated with him and how he felt almost as if the show were reading his mind.
I find the concept of generations to be interesting, as a shared lens. I treat generations the same way I treat Joel Garreau's 9 nations of North America. There is more variance shared within than between. I think I'll do a post about generations as a Deleuzean trajectory. For example, how does Gen-X "evolve" over time, as they went through Reagan, the fall of the eastern bloc, Desert Storm, Clinton, Dot Com, Dot Bomb, 9/11, mission accomplished, Obama. I'll also throw in some observations on John Hughes films.
Ryann Carroll — March 16, 2009
I don't know a ton about the concept of generations, but I do know that I am supposedly part of generation y but I do not feel like I relate to most any of it. What this does for me is remind me slightly of horoscopes. How is it that a section of people born around the same time should have any of the same personality traits, or even just opinions. I am not trying to say that I don't look at my generation around me and not see that this must be true for many, and then again, I do feel a bit like an outsider a lot of the time, but I know I am not alone. I think the idea of generation and common traits associated with each is not always totally of, its all about how we have reacted to the things that have happened during our stages of growth and how those reactions and our surroundings have shaped us. Naturally we all cannot be the same, and the generation definitions stay broad I would guess for this reason.
To kind of organize my thoughts or simplify my argument would be to say that what I think when a generation is defined it creates something that explains how that age group relates to one another, the the majority wins as the definition, but further it also creates those who- whether consciously or not, fight it or rebel in their shaping and become something different from the norm. While I think generation Y is lazy when it comes to politics, many call themselves liberals, and many do truly relate to Obama, but still are conservative in nature. In fact, being in California makes me feel like a hippie in comparison with all these "liberal" students. Moreover I find myself incredibly frustrated with those who insist on marrying asap - heck if you are planning on being with the person forever what is a couple more years, let yourself be able to have champagne at your wedding at least. And babies, don't get me started. Every time I hear one cry I tell myself one more year that I add on until I have kids, I think I am at 72, 75, or never, or something like that.
The Political Moderatism of John Hughes:: Gen X & the Status Quo » ThickCulture — August 12, 2009
[...] about John Hughes for some time and with his recent passing I’ve given it a bit more thought. Andrew’s blog on generation was the most recent time, as I was thinking about how each generation has its [...]
frederick gragg — August 10, 2024
Capture the essence of unforgettable moments with https://beyond-memories.com/’ stunning 3D laser gifts. Our personalized crystal keepsakes transform your cherished photos into timeless works of art, bringing your memories to life with incredible detail and depth. Whether it's a wedding, anniversary, or a heartfelt gesture, each crystal is meticulously crafted to ensure your special moments are preserved forever. With our state-of-the-art laser technology, every facet of your memory is etched with precision, creating a unique and elegant piece that’s perfect for any occasion. Beyond Memories is dedicated to helping you celebrate life's most precious moments, offering a range of custom options to make your gift as unique as the memory it represents. Let your memories shine through with a gift that lasts a lifetime—because every memory deserves to be cherished in 3D.