Cross-posted at FemmePolitical.
As many as 4 million people — most of them women and children — are sold into slavery globally each year, according to the United Nations, and 70 percent of those women are trafficked for commercial sexual exploitation [PDF]. An estimated 200,000 American children are at risk for sex trafficking each year, and the International Human Rights Law Institute estimates that 30,000 sexual slaves die annually from abuse, torture, neglect and disease.
So why is Disneyland still asking us to laugh at an overt depiction of sexual slavery in its popular Pirates of the Caribbean ride?
Many of us have floated past the scene of a pirate captain selling captured women as “brides,” with the banner “Auction: Take a Wench as a Bride.” Viewer focus is drawn to a rotund woman on the auction block, an object of open derision due to her weight, as well as to a red-haired woman with her breasts on display, an object of hoots and hollers from surrounding drunken pirates.
These two women are linked to four other women-for-sale by ropes cinched around their waists. One of the captives–a teenager–cries profusely into a handkerchief while an older woman tries to comfort her. This disturbing scene of women being sold into sexual slavery is supposed to be amusing.
What makes this all the more alarming is that the Disney folks altered the ride to be less sexist during a major renovation in 2007. It originally included a scene with male pirates chasing unwilling (but giggling) townswomen and another in which an overweight male pirate, exhausted from his pursuit of a teenage girl, holds a piece of her dress and says, “It’s sore I be to hoist me colors upon the likes of that shy little wench” and, “Keep a weather eye open, Mateys. I be willing to share, I be” (an implied gang-rape invitation?).
The pirates-ravaging-wenches aspect of the Pirates attraction was planned from its inception in the late 1960s. Several sketches from illustrator Marc Davis conveyed the rapacious spirit of the scenes:
And they included the notion that women might even enjoy being sold into sexual slavery:
So why didn’t Disney get rid of the sexual slave auction when it had the chance? What arguments were put forth by corporate executives to justify showing these images to as many as 40,000 visitors a day, many of them children, with jovial music playing in the background? (Note: Pirates was the last exhibit Walt Disney oversaw before his death. The auction scene is the only one he saw fully animated, and the only scene that has never been altered.)
Disney has unparalleled power to shape young hearts and minds. If the Pirates of the Caribbean ride normalizes sexual slavery with humor, it can desensitize viewers to this heinous and very real gendered crime.
When will Disney learn that sexual slavery is no laughing matter? Contact the company to let them know what you think.
Special thanks to C. Martin Croker for his insightful research on the ride and to Theme Park Adventure magazine for images and history on the ride.
Comments 91
Sue — November 10, 2010
Even though this ride is troubling, the writing in this post is unintentionally funny:
"a red-haired woman with her breasts on display"
--What does that mean, showing cleavage? If you're going to be "delicate", could you at least be clear?
"Several sketches from illustrator Marc Davis conveyed the rapacious spirit of the scenes:"
--"rapacious"? Is that a bad pun?
L — November 10, 2010
I'm not sure if doing so would get the message you want across. The public will probably get the story that it's trying to "whitewash" the ride and history, which would imply that it's something of the past. That's quite the opposite of what we want people to know, we want them to know it's happening everywhere, including the US, not in the dozens, but in the thousands, one very recently right in Irvine, very close to Anaheim. Instead, we may want to use it as a springboard, a way to say, yes, this (pirates) is fantasy, but THIS (our present) is terrible fact.
Jason — November 10, 2010
Semantics: "rapacious" means "propensity for plundering," not a propensity for rape. There isn't really an adjective for someone with an urge to rape.
K — November 10, 2010
I'm sorry but I think this is overkill. the ride is loosely 'historical' and meant to set a mood of campy authenticity. And that may be how things went at that time. The movie had its own little bits of fun with the prostitutes too.
I don't think anyone expects it to be a serious representation. However, it IS part of the atmosphere of the time, like it or not. I think we need to stop being so utterly PC that we take all the fun out of everything - there are much bigger fish to fry for sex slavery than a small bit of a ride that nobody sees for more than 20 seconds or so and probably won't even register in kids' heads. It certainly didn't when I went through (multiple times) - I was more worried about the next big drop in the tracks!
MJS — November 10, 2010
Doesn't this ride arguably "make light" of all kinds of things? It certainly makes light of high seas murder, theft, and plunder, all things that are just as alive and well as sex slavery if the recent Somali piracy incident shows. Why not object to all of that?
Shannon — November 10, 2010
I'm curious, K, would a "comical" representation of a slave auction in antebellum America be permissible as "historical" with a dash of "campy authenticity"? Somehow I doubt sexual slavery has ever had an "atmosphere" that suggested giddy, sexy fun times, particularly not for the people being sold.
Jane — November 10, 2010
Not to defend the obviously politically incorrect display here, but do remember this was made back in the 50s. We were too busy smoking, drinking dry martinis, having unprotected sex, keeping the coloured folk from entering in the front door at restaurants, and worrying about Khrushchev and his shoe to be politically correct. :P
LexieDi — November 10, 2010
I go to Disneyland a lot. A lot, a lot. I have an annual pass. I also go on Pirates every time I go, so, a couple times a month.
The thing for me is that that's what pirates did. Pirates weren't nice people. Pirates killed and tortured and stole. Of course Disney can't show you someone getting hung but they certainly show a noose (to the left as you leave the Wicked Wench behind you).
I've never found the "auction" scene cute or funny... even when I was a child it scared me and that's probably because my parents pressed upon me the idea that what was happening wasn't good. (And obviously, the women don't necessarily like being sold off- they cry and comfort one another.) The town set aflame isn't alluding to good, happy times. I think that it's pretty clear during the ride that the pirates are bad guys. Sure, that idea is tempered with a jaunty theme song and pirates being idiots, but that's because it's for kids.
I think it would be worse if Disney made pirates into fun-loving pranksters who just liked to scare people and then let them go. Pirates are baddies.
Besides, I am much more offended by the hidden female pirate portraits (to the very far right painted on the wall as you enter). The two female pirates- Anne Bonny and Mary Read are shown together, laughing and with their arms around one another. They are not given individual portraits like the males (possibly because they knew one another in life). But why do they have to be so hidden?!
F — November 10, 2010
Considering this is a light-hearted ride about the Age of Piracy, I would also like to point out that they are also making light of the following dark elements in life:
*Death
*Murder
*War
*Alcoholism
*Gambling
*Imprisonment
*Starvation
*Navy Combat
*Piracy
*Theft
Pretty sure they aren't singling out the rape and sex slave trade aspect of the age of pirates. After all, pirates, like vikings, are historically known to do three things; pillage, rape, and raze.
Norm — November 10, 2010
I don't get it. Why are people sufficiently invested in this ride and its contents so as to make arguments against challenging the scenes it presents as comical/sexy?
This article makes a few points about the context of the way this ride represents women and sexuality. It's not even a big article. Whilst I would love to see more analysis of this ride, and more analysis of every aspect of our culture, it has to be said that this is a small article on a fairly big piece of our culture. It raises some points, and it suggests that some aspects of it might be problematic.
And yet people come to this article and defend the POTC ride and its contents against charges that it sexualises sexual slavery and triviliases the assault, rape and slavery of women. It is clearly guilty on these charges, but even if you believe it is innocent fun, why are you people so invested in this ride and its contents?
What positive contribution does it make to our culture?
fagnutt — November 10, 2010
i laugh at sexual slavery. i laugh a lot
Sadie — November 10, 2010
If you're looking to Disney to provide anything more than horribly annoying cartoons and capitalist cash-grabbing antics (and occasionally outright racist, sexist, and discriminatory fantasy fare) then you are an effing idiot. The only reason I would never hold Disney accountable for this kind of thing is because I am pragmatic. Multinational corporations don't care who they offend or whose rights they tread on, so long as the bottom line--the almighty dollar--keeps flowing into their enormous pockets.
underbelly — November 10, 2010
thank you for posting this. I just e-mailed them.
Mansplain in the membrane — November 10, 2010
So... quick question. There seem two be two main camps here, people who are not offended by the ride, and people who are offended because it trivializes sex trafficking. I mean... is it cool to trivialize capital punishment, piracy, robbery, starvation and murder? People still starve to death, people still kill each other, capital punishment is still practiced... why the focus on the sex trafficking? It's like this issue is somehow more important.
I know, I know 4 million women and children trafficked each year. But every year more than 5 million die of hunger and millions in Africa and other unstable regions face the constant threat of pillage in the form of civil war, crime and piracy. The ride makes light of these problems as well.
I honestly could care less and think those of you who are mad at disney would be better off using your time to mail a check to UNICEF.... you know like actually try and fix some of the world's problems instead of making up imaginary ones to be upset about. Not that I do, but I also don't hold myself out as a decent human being.
Justin — November 10, 2010
You've given me a lot to think about. I never considered that anyone would find that scene funny - I've been going to Disneyland and riding that ride for a long time, and it always disturbs me. I thought it was meant to disturb the viewer, not entertain them - sort of a "look how terrible and immoral these pirates were." I'll have to ponder further the fact that other people take very different messages away from it.
Lola — November 11, 2010
Now I really want to go to Disneyland as an adult. I went a few times as a kid and this ride terrified me! (Like the poster above.) I always thought the whole ride was supposed to be scary. When I look at these photographs I am amazed to see that they do indeed seem like they were supposed to be comical! Crazy!
Inny — November 11, 2010
Well...people defending the disney movies they watched as a child I could imagine. It's hard to criticize something you have enjoyed as a child (and probably sucked up like a sponge). But THIS? It makes me sick!!!!
Bagelsan — November 11, 2010
It seems like people are mainly disagreeing about 2 issues:
1) whether the ride is supposed to amuse ("lol sex slavery!") or educate ("guys, pirates are assholes") or both.
2) and whether or not the campy/"amusing" presentation actively interferes with the possible educational side (ie. the message of "slavery is bad" getting lost in the general pirate goofiness.)
I can't give input on if I was personally entertained or edified by this ride 'cause I think I was about 5 years old the last time I went to Disneyland... but I can see how people might argue either way for both parts 1 and 2.
Keydar — November 11, 2010
For some of those defending the ride, try not taking posts like these so personally. The ride is problematic, it just is, like many things in our media. Pointing out it is problematic doesn't mean anyone is saying you are a bad person for having liked it. Pointing out it is problematic also does not mean the ride is the single worst human catastrophe of the past 30 years.
Stating that there are bigger fish to fry is not relevant. In the same way that if a teacher writes the wrong answer on the board, and you correct them, they don't say "it doesn't matter, Albert Einstein was wrong about plate tectonics." A problem is a problem. I don't see why pointing it out shouldn't be met with such defensiveness.
Is the ride sexist? Yes. It is part of the large dominant narrative that portrays the myth of female frailty and male weakness. As a man who grew up watching various media including this ride, who spent many years trying to undo the damage of socially enforced masculinity, I'm just not willing to defend it.
This reminds me of a comment I have made in the past to someone I was having a discussion with. "I'm not saying I hated the movie. If I hated every single movie that demonstrated some kind of sexism or racism, I wouldn't be able to watch movies." I find this is a similar situation. You might like the ride, and that's fine, but liking the ride doesn't make it not sexist.
Dragonclaws — November 12, 2010
I'm willing to accept that the designers were sexist and getting a laugh off of sexual slavery, but I'm not sure that's how the majority of ride goers will interpret it. Today's park visitors have values different from the visitors of the time POTC was first opened. Even if there's a jovial atmosphere, the pirates are still clearly these pillaging bad guys (with the minor exception of protagonist Jack Sparrow, but he's still an anti-hero whose criminal actions are recognized as not to be emulated), so I think most visitors will interpret the slavery as wicked along with everything else the pirates are up to. The minority that thinks it's funny is probably already of a problematic mindset. To summarize, Disney might be sexist but there's a death of the author effect that makes it seem to me there isn't a real problem when it comes to a sexist message being received.
Are Pirates Really All that Bad? « PecanPie — November 12, 2010
[...] read this article about the Pirates of Caribbean ride at Disney on Sociological Images a couple of days ago. When I posted it on my Facebook page, I was actually surprised at some of [...]
This Week: Race traitors, public abortion, & more | — November 13, 2010
[...] Disney Ride Still Makes Light of Sexual Slavery Sociological Images: “The pirates-ravaging-wenches aspect of the Pirates attraction was planned from its inception in the late 1960s. Several sketches from illustrator Marc Davis conveyed the rapacious spirit of the scenes.” [...]
This Week: Race traitors, consciousness raising, & more | — November 13, 2010
[...] Disney Ride Still Makes Light of Sexual Slavery Sociological Images: “The pirates-ravaging-wenches aspect of the Pirates attraction was planned from its inception in the late 1960s. Several sketches from illustrator Marc Davis conveyed the rapacious spirit of the scenes.” [...]
Inny — November 14, 2010
LexieDi: As naive as I am, I thought this was a relatively new attraction. Unconsciously I thought this could not continue to exist for years because it is so sexist. I have to start to read more carefully.
If people have watched this for years, regardless if you think it is a joke or sexist, desensitation for this subject can always occur. And I believe it is not very good to get used to these kind of images, just like violence in movies and games etc...
BTW: has anyone seen the musicvideo 'Shewolf' from Shakira? I KNOW she is supposed to be a caged wolf in that video...But dancing naked in a cage with a black belt around your waist suggests something else...It made me think about this thread.
Talking with people who vote Conservative – Insight into the 1000km stare. « Dead Wild Roses — November 15, 2010
[...] to be corrected. The Patriarchy is not dead, our culture is a rape culture and women are still second class citizens at their very best. Is the work of eradicating the massive inequality built into our [...]
Disneyland – Marketing Global Sex Trade Slaves « Ideas at Play — November 15, 2010
[...] I know it seems crazy but I that’s our world. Here at my favorite blog, Socio Images – http://thesocietypages.org/socimages/2010/11/10/guest-post-disney-ride-still-makes-light-of-sex-slav... we see an example I have overlooked during the ride too. I used to think it was just an auction [...]
Amphigorey — December 8, 2010
It's worth noting that the pirates who do the pillaging do, in fact, blow themselves up at the end. They are clearly meant to be villains - they steal the cursed treasure, and they get punished for it. Pirates of the Caribbean is a morality play, not a glorification of piracy. The message is that piracy leads to death, and it's a very clear message. In the beginning, we see the previous generation of pirates (these are the skeletons in the caves), who are all now dead, some from treachery. At the end, the town is burning around them, and the pirates are shooting at each other drunkenly amid barrels of explosives. The implication is clear: They are going to die and end up like all the others who touched the cursed treasure.
Being a pirate is Not a Good Idea.
Pirates of the Caribbean Ride is NOT Poisoning the Youth « mollie kirk — December 23, 2010
[...] can read the offending piece on Sociological Images, and I suggest you do. Even if you don’t, though, the basic gist is that the Pirates of the [...]
Makes Light Of | AllGraphicsOnline.com — March 11, 2011
[...] Disney Ride Still Makes Light thesocietypages.org [...]
Sarahmint — October 17, 2011
Pirates rape, plunder, and pillage, do they not? The whole point of "Take a wench for a bride" is a parody of it all. Not approval.
William Michelson — October 13, 2012
The object of the story line is to demonstrate the seven deadly sins and how this came to be the ruin of any human succumbing to them. Considering the moral value I think Disney did rather well. It was a shame when Disney did change the ride to overemphasize gluttony.
Disney never shielded anyone from natural occurrences. Disney did show the outcome of behaviors, and like all good educators, did not attempt to control minds, but rather let them achieve their own conclusions.
If the author of this article chooses to select just one aspect of the whole and take it in a direction, that perhaps others won't agree with, then I think once again Disney succeeded.
Mick Lafitte — February 11, 2021
Get over it.