A number of celebrities, including Meghan McCain — daughter of Senator John McCain of Arizona — recently posed naked (visible from the shoulders up) in a skin cancer prevention awareness ad. Meghan’s father had to have melanoma removed from his face, prompting her interest in the issue. Here’s the ad:
Christie W. sent in a segment (via The Pragmatic Progressive Forum) from Glenn Beck’s radio show in which he reacts to the video, and particularly to the image of Meghan McCain in it…by pretending to throw up violently. In this 8-minute clip from his show (audio only), Beck repeatedly pretends to puke, and someone says, at about 5:28, “Has she thought about, like, a burqa, so she’s extra safe?” and “I’m not sure that covers enough, because you can get skin cancer of the eyeballs” (I can’t distinguish all the voices, so I’m not sure who is speaking). They say she looks like “John McCain with long blonde hair” and, at 6:35, mockingly refer to her as “luscious” repeatedly:
Criticizing Glenn Beck for being mean-spirited is really a pointless task — I might as well go yell at the tree in my yard for shedding leaves — so I’m not going to expend much energy on it. But it’s a good example of policing of women’s bodies and fat-shaming (when McCain is described as “luscious,” it clearly isn’t a compliment). Who cares about the message? Never mind about skin cancer! Those women are so gross they make me sick!
Sigh.
Comments 61
Leslee Beldotti — May 17, 2011
I'm curious as to why the skin cancer prevention ad did not include naked men as well as women?
Isn't it important from men to protect their skin as well?
Catherine — May 17, 2011
what I find weird is this dichotomy between attractiveness and disgust that is expressed in our society, that any person who is not attractive to you is by default disgusting. Beck seems to imply that the reason he finds McCain disgusting is because she looks like an old man in a wig. Fine, so he doesn't find McCain attractive. Does he really need to express disgust?
If you showed me a picture of a naked person, regardless of age or weight or the shape of certain body parts, I may not find them attractive, but unless they had an open lesion or a tumor I wouldn't find them disgusting.
pushpins — May 17, 2011
James O'Keef attempted to trap a CNN reporter on his boat full of porn and sex toys and is still taken seriously by the conservative movement. There is no unacceptable level of misogyny for conservatives. It's really disgusting.
wrappedupinbooks — May 17, 2011
FYI: Megan McCain responded to Beck's body shaming at The Daily Beast
http://www.thedailybeast.com/blogs-and-stories/2011-05-12/meghan-mccain-to-glenn-beck-dont-call-me-fat/
fannie — May 17, 2011
"Christie W. sent in a segment (via The Pragmatic Progressive Forum) from Glenn Beck’s radio show in which he reacts to the vide...
Of course. Because Glenn Beck is, himself, so hot.
My point here isn't to shame Beck about his looks, but to highlight the double standard. Women's beauty (or alleged lack thereof) is "fair game" in sexist circles because, unlike men, a woman's compliance with certain, ever-shifting beauty standards constitute most of her worth.
Any word on whether the "Concerned" Women For America are going to denounce this rightwing sexism? /riggggght
syd — May 17, 2011
I love her response to him (and I didn't know he had teenage daughters...I kinda feel sorry for them).
And in addition to the obvious body shaming, what is this meme in Republican culture that is basically "make fun of how Meghan McCain looks?" Wasn't there some flap last year that was basically "Meghan McCain has dared to have a pair of breasts, grab your torch and pitchforks!" She doesn't look too terribly much different than the female reporters on the Fox News station to me, so why is she the target of so much rage and hatred?
Jared — May 17, 2011
I think she looks quite lovely, personally. I doubt this is actually a case of him having an opinion on her looks, but it's more about misogyny in general.
Lance — May 17, 2011
Glenn Beck is so gross he makes me sick.
That's not a comment about his appearance, about which I couldn't care less; just a comment about his personality.
m — May 17, 2011
I can't see the ad here, but from what the picture tells me, she's gotten everything right: the make up, the soft curly hair, the tasteful jewelery, even her skin is perfect by western stantards - and they're still acting like that! There's really no way to be clearer on how powerless women still are when men can say even blatantly false things about them and still be treated as bearers of truth.
Hoop — May 17, 2011
You'll note that it's always been the right-wing hot air device that has criticized the looks of women, whether on the left or otherwise. There's a pretty constant meme from that lot about how conservative women are more attractive, whereas liberal women are hairy-legged bra-less battle axes like, you know, Susan Sarandon or Janeane Garafalo (oh my god so disgusting).
Of course, the whole "Fox News Pundit" look is just another form of policing - if you aren't sufficiently thin and Aryan...
L — May 17, 2011
"visitors to GlennBeck.com can view the video feed that was recorded live. It can be seen under the headline "Meghan McCain gets naked, Glenn vomits." It's accompanied by the following text:
'Glenn's certainly proven to be very sensitive. He cries all the time, he complains about his vegan diet, he whines about the temperature of the studio. But as far as we know, very little actually causes him to vomit -- just look at how he handles all that crap he eats all day! But if anything could turn his stomach, it's naked videos of Meghan McCain. "May I just say if you want to talk about essential, luscious, delicious, yummy, just... just a delectable appetizer for the main course, it would have to be Meghan McCain's naked commercial. Oh. My stomach, hang on. I might have eaten something bad.'"
from mediamatters.org
LexieDi — May 17, 2011
If Beck thinks she's disgusting, I'd love to see his reaction to me. I would pay money to cause that man to be uncomfortable, disgusted or sick without having to lift a finger... all but the middle one.
FatNSassy — May 17, 2011
Meghan McCain IMO is one of the most physically beautiful children of the presidential contenders in a long time. Therefore she is threatening. She doesn't to the safe effacing fat girl routine so many other non Hollywood anorexic public figures do! I can see how many young women would look at her and see a role model and gasp, not want to diminish themselves. Glen Beck is a jerk! Wonder how he would feel if someone bashed his mousey little wife that way?
Rob — May 17, 2011
Agreed to all the comments on Beck. But I wonder why is it that for all kinds of issues women have to get naked to raise awareness. Be it Breast Cancer, Skin Cancer, Animal Rights or (in Germany) the protests against student fees, for some years now for some reason everybody (including, apparently, women themselves) think it's a good idea to get naked to gain attention. Well, in the case of the protests against student fees in Germany, it was male as well as female students who got naked, but I had the impression that media ended up in showing naked, young, "atractive" women, and I didn't think that it really helped them push their argumentation.
So, why do Megan McCain, the other women in the ad, the PR agency, the Organisation behind the ad, all the people involved think it will raise more awareness to the skin cancer when they show some nudity? why does peta think it's useful to show naked women to raise awareness for their cause (i don't follow it that much, but I only heard and read of women posing for that "rather go naked than wear fur" ad)? Isn't this just a case of assuming the male gaze as standard (with female nudity, you get the attention of "everybody"). And what's a campaign worth if it raises awareness on one social/political/health issue on the expense of others?
Patrick — May 17, 2011
Recall that Ms. McCain was critical of Sarah Palin's behavior during the campaign - and ever since she voiced that criticism there has been a group that has lashed back at her for that.
But the less attention paid to Mr. Beck the better - his loss of listeners and ratings decline led to FOX cancellation. These folks like Beck who act like immature juveniles should be ignored.
AlgebraAB — May 17, 2011
"But it’s a good example of policing of women’s bodies and fat-shaming"
What's the difference between policing women's bodies, fat-shaming and just plain expressing an opinion?
It seems pretty obvious to me that there are many people in American society who very strongly dislike, and in some cases may be physically repulsed by, overweight people. Should they not be allowed to express their opinion, however distasteful it may be?
The term "fat-shaming" implies that fat people should indeed not be shamed. That's a subjective opinion and one that is not universal. I'm sure there are many, many people who feel that fat people should be shamed and ridiculed. In some places or instances those people might even be in the majority.
I made a similar point some weeks back when this blog posted a real estate ad that didn't depict any ethnic minorities (despite depicting a locale that has a large minority population). The OP (I forget if it was Gwen or Lisa) asked why the ad didn't celebrate diversity. As I pointed out, there are tens of millions of people in this country who do not want to live anywhere near a non-white person. There are billions of dollars spent building exclusive communities that do as much as is legally possible to keep the poor or non-white out of their communities.
The point I was getting at is that this blog repeatedly applies a *subjective* standard to social phenomena yet it pretends that standard is *objective* or universal, which it isn't.
This is, I believe, why sociology tends to attract particular demographics to its academic departments. In the best cases it is just a vehicle for liberal policy advocacy. In the worst cases it is full of scholars who are either too deluded or at too insulated in their social bubble to see American culture for what it really is.
As for "policing women's bodies" ... all you're really saying is that there is a widely-held cultural standard that exerts social pressure on individuals. This is true in practically every aspect of human social life. I could easily contend that you're asshole-policing Glenn Beck. He's acting like a total asshole and you're shaming him and trying to police his behavior by critiquing him on this public website. The fact that "fat-shaming" has value as a critical tool to you but "asshole-shaming" probably sounds ridiculous is entirely due to your particular subjective values, which not everyone holds (in fact, based on the popularity of his shows, it's quite possible that a majority of people in the US would hold diametrically opposite values to your own).
And, I'm not just bringing up these points to troll an audience that probably disagrees with me wholly. I think these are salient questions. It's impossible to truly determine where a mass of people's values lie because individuals often have a tendency to say one thing in public and another in private. But, when I look at our popular media, when I look at consumption choices, when I overhear things people say in private, when I see private opinions bubble up to the surface, the impression I get is NOT that the majority of the populace stands behind progressive values like tolerance, diversity, "fat acceptance," and what have you. I see deeply reactionary undercurrent running through American society. So the question to me is: why should we give academics the right to act as moral arbiters and allow them to set social standards regarding what is acceptable and what is not? Academia is not a democratic institution. It is not even a representative institution, especially with regard to traditions like sociology, which tends to attract mostly liberal students, heavy concentrations of LGBT and women students, etc. To me, this is the source of the anti-academic backlash in American culture. It's not just that us dumb rural and suburban folks don't know better ... it's that people intuitively sense that a subjective set of moral values are being forced upon them by a minority of individuals who have achieved social power solely by engaging themselves with one of the most undemocratic, unrepresentative institutions in American society (academia).
Jill — May 17, 2011
Maybe I should clarify, when I added "thinness" to the list, I mean in the sense that being stick thin is considered the norm to which all others are judged (which has nothing really to do with HEALTH, but rather how one "looks" or what makes someone "hot"). That is different in every society, but in American society, stick thin rules the day (even if it means women are dying trying to reach that standard).
Brandon — May 18, 2011
I think that everyone is missing the point here. People like Glen Beck think that as soon as you show skin or put yourself "out there" in any way, you are then opening yourself up for criticism. Your "attractiveness" then becomes public fodder.
It's a window into the mindset of slut shaming and blaming rape victims for what they wear.
leahjo — May 18, 2011
I am not usually motivated to post on this site, because I generally agree with the comments and posts, but I listened to the whole clip and he was clearly sick because of the flight. Later in the video, at about 6:28, he says the he doesn't want anyone to construe his vomiting as a "political statement". He was saying things like "luscious" in what he thought was a positive way. He may not be a pleasant person in general, but in this case I think he is throwing up in response to Meghan McCain as you say.
Things I’ve Read 5/15-5/21 « I am a Poseur, I am a Cliche — May 22, 2011
[...] Too Fat for Public Service Announcements. I needed another reason to dislike Glenn Beck. [...]
Sandy — July 31, 2013
What an asshole. He needs to go suck a bag of dicks.
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