Er. Aren't you putting quite a lot of faith in the copyediting skills of whoever designed that banner? The use of apostrophes is so random on advertising signs designed by local businesses, that the presence or absence of an apostrophe is as likely to be noise as anything else.

Absolutely agree with Sanguinity here, notice that it's "Tenders Lounge" without an apostrophe - this probably just goes hand in hand with all the pubs I've seen around advertising a "Game's Room"...

Oh? What about the hot chicks seductively dancing on the word night. Got my virile attention! What's an apostrophy?

I find myself wondering what the conditions are to get those free drinks.

Ladies'/Ladies night has always been a way that bars bait men into showing up. They give women freebies to come and then anticipate that it will attract even more men who will in turn spend a lot on drinks for themselves and the women. They can punctuate the sign anyway they want, the meaning is really still the same.

But I also agree with Sanguinity.

I cosign comments about the use or misuse or non-use of apostrophes esp when it comes to signage. A quick visit to apostrophe abuse will cure anyone of the notion that there were any deliberate gender issues or notions by the person who wrote this sign.
I do believe they intended it to be a night for the ladies but had no idea of how to go about it but that is indeed open for discussion.

I definitely think people who are talking about misuse/non-use of apostrophes are correct.

And as for typical/unusual, I think it's -really- unusual for Goose Bay-Happy Valley to make it into the news.

I can't believe that while you are moaning about the incorrect use of an apostrophe, you are missing the fact they can't spell "Night"!!??

Do you also expect all texts to have the correct use of punctuation??

I too am concerned about what conditions need to be met to receive those special drinks

I notice the sign also has "Labatts Products", which is also incorrect as the company is Labatt Breweries and hence..."Labatt Products"

You just got to love rural town night club punctuation...LOL
I noticed this sign as well, during my times visiting Tenders.

Are you available tonight

Calling all snowboarders! Slope 3 takes you back to the peak, ready to carve, grind,

This is an intriguing observation, Lisa.Turkish Hazelnuts. The omission of the apostrophe in "Ladies Night" subtly shifts the meaning, highlighting the objectification of women as a marketing tool rather than honoring them as participants. It's a poignant reminder of how language shapes our perceptions and can perpetuate problematic attitudes.

really, I think everyone should join slice master which is an addictive slicing game where you show off your slicing skills to overcome fun challenges.

A great design idea!