A while ago I posted a set of ads for engagement rings, asking what those ads had to sell you in order to also sell you a diamond ring (see the post here). Then Miguel sent us the ad below, writing: “This ad is almost too honest.” Indeed. Notice that it also supposes that it is the quality of the ring, and not the quality of the groom, that makes a woman happy on the day she says “yes” to marriage.
Comments 4
Sociological Images » RHETORICAL STRATEGY IN THE GAY MARRIAGE DEBATE — October 24, 2008
[...] still (generally) think of marriage as comprised of a man, a woman, and kids, but mutual love and happiness are now central goals of marriage. This idea only emerged in the 1900s. It hasn’t [...]
Sunny Dark — November 11, 2009
I know about 100 intelligent, powerful, independent women who stop in their tracks when they see a diamond they like. It's sad and pathetic.
WHERE GENDER STEREOTYPES COME FROM » Sociological Images — November 29, 2009
[...] is one source of this particular stereotype about women; more can be found here, here, here, here, here, here, here, and [...]
Blahdeblah — December 8, 2012
I feel so alienated from what society expects me to like as a woman. Diamonds are pointless, their only use is to show it to other people and say, 'Look, I own an expensive object, and the fact that it's expensive makes it awesome for some reason even though IT DOESN'T DO ANYTHING EXCEPT SPARKLE' Seriously, why spend lots of money on a pointless sparkly object when you could spend it on fun or useful things, that actually enrich or improve your life. Another thing...." OMG SHOES!!!!" fuck off, I'm not that person, society, please stop telling people that I'm that person...and my female friends and family. Please stop making us look like shallow retards, because dumb men believe it, and dumb women adhere to it, which reinforces the whole thing, along with the ideas that we are shit and inferior and only good for sex. And it's making the world a shittier place, especially for women with brains who have to deal with men without brains who think they are superior to us, entitled to us, and dominant, because that's what society teaches them.