I found this story to be misleading at best. I did not attempt to reproduce the research in its entirety, but I did take a look at the covers for Time magazine, 2007. The author leaves it to the reader to determine determine that the proportion of the magazine cover images that year are 22 with males, 24 with objects or mixed sex groups, and 6 with females. The ratio of cover shots where the woman was the feature of the article to cover shots where the man was the feature of the article was 3 to 13, which, although within the authors contention of imbalance, is not quite the same as 6 to 46. Also, it is the beancounting nature of the article that also strikes me wrong. How far should the beancounting go? What level of balkanization is sufficiently thorough to satisfy this destructive impulse? My thoughts, late at night. Your mileage may vary.