{"id":64177,"date":"2014-09-23T09:00:07","date_gmt":"2014-09-23T14:00:07","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=64177"},"modified":"2014-09-17T00:57:49","modified_gmt":"2014-09-17T05:57:49","slug":"the-manliest-shoes-youve-ever-seen-1971","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2014\/09\/23\/the-manliest-shoes-youve-ever-seen-1971\/","title":{"rendered":"The Manliest Shoes You&#8217;ve Ever Seen (1971)"},"content":{"rendered":"<p>When you hear the phrase Hush Puppies, think of basset hounds, and see\u00a0these shoes, do you think &#8220;rugged, masculine, virile&#8221;? Because that&#8217;s\u00a0what the copy says. In fact, this ad argues that wearing these shoes might make a women&#8217;s rights advocate call you a male chauvinist pig because they&#8217;re <em>that masculine<\/em>.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2014\/09\/26.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-64178\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2014\/09\/26.jpg\" alt=\"2\" width=\"384\" height=\"502\" \/><\/a><\/p>\n<p>If this isn&#8217;t evidence of the fact that masculinity is socially constructed and changes over time, I don&#8217;t know what is.<\/p>\n<p><em>Found at <a href=\"http:\/\/vintage-ads.livejournal.com\/5463069.html\" target=\"_blank\">Vintage Ads<\/a>.<\/em><\/p>\n<span class=\"ft_signature\"><em><a href=\"http:\/\/lisa-wade.com\/\">Lisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em><a href=\"https:\/\/www.amazon.com\/American-Hookup-New-Culture-Campus\/dp\/039328509X?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">American Hookup<\/a><em>, a book about college sexual culture; a <a href=\"https:\/\/www.amazon.com\/Gender-Interactions-Institutions-Lisa-Wade\/dp\/0393931072?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">textbook about gender<\/a>; and a forthcoming introductory text: <\/em><a href=\"https:\/\/lisa-wade.com\/intro\/\">Terrible Magnificent Sociology<\/a><em>.\u00a0You can follow her on <a href=\"https:\/\/twitter.com\/lisawade\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/lisawadephd\/\">Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"<p>When you hear the phrase Hush Puppies, think of basset hounds, and see\u00a0these shoes, do you think &#8220;rugged, masculine, virile&#8221;? Because that&#8217;s\u00a0what the copy says. In fact, this ad argues that wearing these shoes might make a women&#8217;s rights advocate call you a male chauvinist pig because they&#8217;re that masculine. If this isn&#8217;t evidence of [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":64179,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[225,55,2102,2087,253,293,23705],"class_list":["post-64177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-clothesfashion","tag-gender","tag-gender-history","tag-gender-masculinity","tag-history","tag-social-construction","tag-vintage-stuff"],"jetpack_featured_media_url":"https:\/\/thesocietypages.org\/socimages\/files\/2014\/09\/26.png","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/64177","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=64177"}],"version-history":[{"count":5,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/64177\/revisions"}],"predecessor-version":[{"id":64184,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/64177\/revisions\/64184"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media\/64179"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=64177"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=64177"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=64177"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}