{"id":46557,"date":"2012-06-26T11:31:23","date_gmt":"2012-06-26T16:31:23","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=46557"},"modified":"2013-11-08T04:04:41","modified_gmt":"2013-11-08T09:04:41","slug":"the-glocalization-of-married-with-children","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2012\/06\/26\/the-glocalization-of-married-with-children\/","title":{"rendered":"The Glocalization of Married with Children"},"content":{"rendered":"

The term glocalization — a combination of globalization and local — refers to the tendency of globalizing processes to have to adapt to local peculiarities. \u00a0McDonalds is a great example. \u00a0It’s a brand recognized around the world, but it responds to local tastes in developing its menu. \u00a0So, you can buy a\u00a0McItaly burger, a Maharaja Mac in India, a McLobster in Canada, and an Ebi Filit-O with\u00a0Seaweed Shaker fries\u00a0in Japan (source<\/a>).<\/p>\n

I thought of the concept of glocalization when I came across a set of publicity photos<\/a>\u00a0for TV programs in 13 different countries, all modeled after\u00a0America’s Married with Children<\/em>. \u00a0Each has its own flavor (e.g., the parrot replacing the dog in Chile) and I imagine if we were able to watch them all we’d see great examples of the phenomenon.<\/p>\n

The original:<\/p>\n

\"\"<\/a><\/p>\n

Bulgaria:<\/p>\n

\"\"<\/a><\/p>\n

Chile:<\/p>\n

\"\"<\/a><\/p>\n

Croatia:<\/p>\n

\"\"<\/a><\/p>\n

Germany:<\/p>\n

\"\"<\/a><\/p>\n

More examples at\u00a0Neatorama<\/a>.<\/p>\n

UPDATE:<\/strong> Dmitriy T.C. sent me this trailer for a movie called Exporting Raymond<\/em>, about making a Russian version of Everybody Loves Raymond<\/em>. It’s along the same theme and looks quite good:<\/p>\n

<\/object><\/p>\nLisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em>American Hookup<\/a>, a book about college sexual culture; a textbook about gender<\/a>; and a forthcoming introductory text: <\/em>Terrible Magnificent Sociology<\/a>.\u00a0You can follow her on Twitter<\/a> and Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"

The term glocalization — a combination of globalization and local — refers to the tendency of globalizing processes to have to adapt to local peculiarities. \u00a0McDonalds is a great example. \u00a0It’s a brand recognized around the world, but it responds to local tastes in developing its menu. \u00a0So, you can buy a\u00a0McItaly burger, a Maharaja […]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[64,343,1814,1771,1777,3920],"class_list":["post-46557","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-globalization","tag-tvmovies","tag-nation-bulgaria","tag-nation-chile","tag-nation-germany","tag-nation-united-states"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/46557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=46557"}],"version-history":[{"count":12,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/46557\/revisions"}],"predecessor-version":[{"id":58316,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/46557\/revisions\/58316"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=46557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=46557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=46557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}