{"id":36766,"date":"2011-06-24T10:00:09","date_gmt":"2011-06-24T15:00:09","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=36766"},"modified":"2013-11-11T02:43:08","modified_gmt":"2013-11-11T07:43:08","slug":"conflating-college-achievement-with-sexual-prowess","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2011\/06\/24\/conflating-college-achievement-with-sexual-prowess\/","title":{"rendered":"Conflating College Achievement with Sexual Prowess"},"content":{"rendered":"<p>Over the past few months, a number of readers have sent in examples of college-related advertising with a distinctly sexual theme. \u00a0There&#8217;s something interesting here. College pursuit, preparation, and achievement are being conflated with sexual prowess (the size of one&#8217;s dick, no less). \u00a0I suppose <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/02\/06\/correlations-of-iq-with-income-and-wealth\/\">it was never was really about smarts<\/a>. \u00a0Still, the overt conflation of (masculine) sexual superiority with academic achievement seems new to me. Am I wrong?<\/p>\n<p>Scott M. and Ed A-N. sent in which penis size is used as a proxy for preparedness for the LSAT:<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/23.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-36767\" alt=\"\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/23-764x1024.jpg\" width=\"347\" height=\"465\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/23-764x1024.jpg 764w, https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/23-373x500.jpg 373w, https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/23.jpg 1936w\" sizes=\"auto, (max-width: 347px) 100vw, 347px\" \/><\/a><\/p>\n<p>Stephanie A. sent in this ad for MyEdu, a college management site (whatever that is)\u00a0that makes an obvious reference to Viagra (the little blue pill that makes for not-so-little erections):<\/p>\n<p><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/16.png\" data-rel=\"lightbox-image-1\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-36768\" alt=\"\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/16.png\" width=\"173\" height=\"610\" \/><\/a><\/p>\n<p>Last but not least, Becky E. and Monica Y. sent in this facebook ad encouraging women to apply to a school loan by suggesting that very-sexy-ladies do the same:<\/p>\n<p><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/32.png\" data-rel=\"lightbox-image-2\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-36769\" alt=\"\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2011\/06\/32.png\" width=\"322\" height=\"284\" \/><\/a><\/p>\n<p>See also our post: <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/11\/13\/using-sex-to-encourage-organ-donation\/\">using sex to sell the most unlikely things (like organ donation!)<\/a>.<\/p>\n<span class=\"ft_signature\"><em><a href=\"http:\/\/lisa-wade.com\/\">Lisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em><a href=\"https:\/\/www.amazon.com\/American-Hookup-New-Culture-Campus\/dp\/039328509X?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">American Hookup<\/a><em>, a book about college sexual culture; a <a href=\"https:\/\/www.amazon.com\/Gender-Interactions-Institutions-Lisa-Wade\/dp\/0393931072?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">textbook about gender<\/a>; and a forthcoming introductory text: <\/em><a href=\"https:\/\/lisa-wade.com\/intro\/\">Terrible Magnificent Sociology<\/a><em>.\u00a0You can follow her on <a href=\"https:\/\/twitter.com\/lisawade\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/lisawadephd\/\">Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"<p>Over the past few months, a number of readers have sent in examples of college-related advertising with a distinctly sexual theme. \u00a0There&#8217;s something interesting here. College pursuit, preparation, and achievement are being conflated with sexual prowess (the size of one&#8217;s dick, no less). \u00a0I suppose it was never was really about smarts. \u00a0Still, the overt [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[209,34,55,2087,23703,120],"class_list":["post-36766","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-academia","tag-education","tag-gender","tag-gender-masculinity","tag-marketing","tag-sex"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/36766","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=36766"}],"version-history":[{"count":8,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/36766\/revisions"}],"predecessor-version":[{"id":58820,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/36766\/revisions\/58820"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=36766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=36766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=36766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}