{"id":3284,"date":"2008-10-12T23:10:54","date_gmt":"2008-10-13T04:10:54","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=3284"},"modified":"2010-11-24T02:16:03","modified_gmt":"2010-11-24T07:16:03","slug":"putting-the-energy-crisis-in-some-historical-perspective","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2008\/10\/12\/putting-the-energy-crisis-in-some-historical-perspective\/","title":{"rendered":"Putting the Energy Crisis in (Some) Historical Perspective"},"content":{"rendered":"<p>These three Volvo ads from 1974 (from <a href=\"http:\/\/pzrservices.typepad.com\/vintageadvertising\/2008\/09\/vintage-ads-f-9.html\" target=\"_blank\">Found in Mom&#8217;s Basement<\/a>) remind us that this isn&#8217;t the first time there was an &#8220;energy crisis&#8221; and\u00a0gas was difficult and\/or expensive to get.\u00a0 They put this particular crisis in historical perspective and also point to (1) how resistant Americans are to change and (2) how short our collective memory is.\u00a0 That is, the problems we are facing to day are not new, but cyclic, yet we manage to forget crises as soon as they are past and revert to our familiar ways.\u00a0<\/p>\n<p>The ads also demonstrate the willingness of companies to capitalize on a crisis.\u00a0 See a modern version <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/06\/02\/ad-for-compact-suv\/\" target=\"_self\">here<\/a>.\u00a0 And enjoy the ads:<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2008\/10\/1974_volvo_ad.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-3287  aligncenter\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2008\/10\/1974_volvo_ad.jpg\" alt=\"\" width=\"350\" height=\"485\" \/><\/a><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2008\/10\/1974_volvo_ad_2.jpg\" data-rel=\"lightbox-image-1\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3286\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2008\/10\/1974_volvo_ad_2.jpg\" alt=\"\" width=\"350\" height=\"471\" \/><\/a><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2008\/10\/1974_volvo_ad_3.jpg\" data-rel=\"lightbox-image-2\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3285\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2008\/10\/1974_volvo_ad_3.jpg\" alt=\"\" width=\"350\" height=\"486\" \/><\/a><\/p>\n<p>See also <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/09\/20\/world-war-ii-carpool-propaganda\/\">these public service announcements<\/a> encouraging carpooling during WWII.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>These three Volvo ads from 1974 (from Found in Mom&#8217;s Basement) remind us that this isn&#8217;t the first time there was an &#8220;energy crisis&#8221; and\u00a0gas was difficult and\/or expensive to get.\u00a0 They put this particular crisis in historical perspective and also point to (1) how resistant Americans are to change and (2) how short our [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[23703,85,221,290],"class_list":["post-3284","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-marketing","tag-politics","tag-cars","tag-sciencetechnology"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/3284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=3284"}],"version-history":[{"count":4,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/3284\/revisions"}],"predecessor-version":[{"id":3290,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/3284\/revisions\/3290"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=3284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=3284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=3284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}