{"id":30019,"date":"2010-12-15T10:46:18","date_gmt":"2010-12-15T15:46:18","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=30019"},"modified":"2013-11-23T03:47:22","modified_gmt":"2013-11-23T08:47:22","slug":"pembertons-french-wine-of-coca","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2010\/12\/15\/pembertons-french-wine-of-coca\/","title":{"rendered":"Pemberton\u2019s French Wine of Coca"},"content":{"rendered":"<p>In the late 1800s, one suffering from impotence, addiction to morphine, or belly aches might be prescribed John Pemberton&#8217;s French Wine of Coca. \u00a0\u00a0The wine concoction contained caffeine and 8 1\/2 milligrams of cocaine (equivalent to snorting about 1\/2 line).<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" alt=\"\" src=\"http:\/\/professorelliot.com\/wordpress\/wp-content\/uploads\/2009\/10\/picture-8.jpg\" width=\"200\" height=\"195\" \/>(<a href=\"http:\/\/professorelliot.com\/wordpress\/category\/psychopharmacology\/\" target=\"_blank\">source<\/a>)<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" alt=\"\" src=\"http:\/\/www.digitaldeliftp.com\/Images\/pings\/cocofount21.png\" width=\"477\" height=\"387\" \/>(<a href=\"http:\/\/www.digitaldeliftp.com\/LookAround\/advertspot_cocacola2.htm\" target=\"_blank\">source<\/a>)<\/p>\n<p>Prohibition&#8217;s arrival in Atlanta in 1886 led Pemberton to re-write his recipe to exclude the alcohol. \u00a0Pemberton advertised it as the &#8220;<a href=\"http:\/\/www.cnbc.com\/id\/33401930\/The_Evolution_of_an_American_Icon?slide=10\" target=\"_blank\">great national temperance beverage<\/a>.&#8221; \u00a0In 1903, when cocaine was outlawed, Pemberton had to rework his recipe again. \u00a0Coca Cola, as we know it, was born.<\/p>\n<p>See <a href=\"http:\/\/www.digitaldeliftp.com\/LookAround\/advertspot_cocacola2.htm\" target=\"_blank\">The Digital Deli Online<\/a>\u00a0for more.<\/p>\n<span class=\"ft_signature\"><em><a href=\"http:\/\/lisa-wade.com\/\">Lisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em><a href=\"https:\/\/www.amazon.com\/American-Hookup-New-Culture-Campus\/dp\/039328509X?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">American Hookup<\/a><em>, a book about college sexual culture; a <a href=\"https:\/\/www.amazon.com\/Gender-Interactions-Institutions-Lisa-Wade\/dp\/0393931072?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">textbook about gender<\/a>; and a forthcoming introductory text: <\/em><a href=\"https:\/\/lisa-wade.com\/intro\/\">Terrible Magnificent Sociology<\/a><em>.\u00a0You can follow her on <a href=\"https:\/\/twitter.com\/lisawade\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/lisawadephd\/\">Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"<p>In the late 1800s, one suffering from impotence, addiction to morphine, or belly aches might be prescribed John Pemberton&#8217;s French Wine of Coca. \u00a0\u00a0The wine concoction contained caffeine and 8 1\/2 milligrams of cocaine (equivalent to snorting about 1\/2 line). (source) (source) Prohibition&#8217;s arrival in Atlanta in 1886 led Pemberton to re-write his recipe to [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2056,2124,252,237,253,212],"class_list":["post-30019","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crimelaw","tag-foodagriculture","tag-healthmedicine","tag-drugs","tag-history","tag-alcohol"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/30019","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=30019"}],"version-history":[{"count":14,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/30019\/revisions"}],"predecessor-version":[{"id":59380,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/30019\/revisions\/59380"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=30019"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=30019"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=30019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}