{"id":28182,"date":"2010-10-13T13:34:14","date_gmt":"2010-10-13T18:34:14","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=28182"},"modified":"2011-11-25T17:39:56","modified_gmt":"2011-11-25T22:39:56","slug":"28182","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2010\/10\/13\/28182\/","title":{"rendered":"Racialized Fears in Campaign Ads"},"content":{"rendered":"<p>George H.W. Bush&#8217;s 1988 <a href=\"https:\/\/thesocietypages.org\/socimages\/2007\/12\/19\/race-and-crime\/\" target=\"_blank\">&#8220;Willie Horton&#8221; campaign ad<\/a> is infamous for racializing fears of crime, encouraging stereotypes of African American men as violent and threatening. The ad is widely believed to have destroyed Michael Dukakis&#8217;s chances for winning the presidency, presenting him as soft on crime. It&#8217;s a classic example of race-baiting in political campaigns &#8212; ads that present racial\/ethnic minorities as threatening. Jesse Helms took a different approach with his <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/05\/05\/anti-affirmative-action-political-ad-from-jesse-helmss-1990-campaign\/\" target=\"_blank\">affirmative action ad<\/a>, which draws on some Whites&#8217; fears that they are losing out on jobs because of affirmative action.<\/p>\n<p>This election cycle, a number of candidates have produced ads that clearly attempt to stoke and benefit from anti-Hispanic immigrant sentiment. <a href=\"http:\/\/tpmdc.talkingpointsmemo.com\/2010\/10\/az-gop-mailer-dem-is-letting-illegal-immigrants-shoot-up-our-neighborhoods.php?ref=fpblg\" target=\"_blank\">Talking Points Memo<\/a> posted a mailer sent out by the Yuma County, Arizona, Republican Party as part of its campaign against Democratic state Representative Rae Waters. One side shows a stop sign full of bullet holes and makes a link between immigrants and neighborhood crime:<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/yuma-az-mailer-cropped-proto-custom_8.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-28183 aligncenter\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/yuma-az-mailer-cropped-proto-custom_8.jpg\" alt=\"\" width=\"312\" height=\"268\" \/><\/a><\/p>\n<p>SB 1070 is the controversial Arizona law that allows law enforcement officials to <a href=\"http:\/\/en.wikipedia.org\/wiki\/Arizona_SB_1070\" target=\"_blank\">check the immigration status of people they have stopped<\/a> for other violations if there is a &#8220;reasonable suspicion&#8221; they might be undocumented or not carrying the appropriate papers.<\/p>\n<p>To drive the message home, the other side of the mailer contains an image of a blond child, looking a little disturbed, and again links opposition to SB 1070 to &#8220;drugs and violence&#8221;:<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/yuma-az-mailer2-original.jpg\" data-rel=\"lightbox-image-1\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-28184 aligncenter\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/yuma-az-mailer2-original-500x273.jpg\" alt=\"\" width=\"500\" height=\"273\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/yuma-az-mailer2-original-500x273.jpg 500w, https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/yuma-az-mailer2-original.jpg 620w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>Here in Nevada, Senate candidate Sharon Angle is currently running this commercial that calls Harry Reid the best friend of &#8220;illegals,&#8221; who are &#8220;putting Americans&#8217; safety and jobs at risk.&#8221;<\/p>\n<p style=\"text-align:center\"><object width=\"500\" height=\"385\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/tb-zZM9-vB0?fs=1&amp;hl=en_US\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n<p>The commercial ends with this image:<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/ad.jpg\" data-rel=\"lightbox-image-2\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-28185 aligncenter\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/ad-500x265.jpg\" alt=\"\" width=\"500\" height=\"265\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/ad-500x265.jpg 500w, https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/ad.jpg 522w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>She has a second commercial that plays on the same themes:<\/p>\n<p style=\"text-align:center\"><object width=\"500\" height=\"385\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/uJC_RmcO7Ts?fs=1&amp;hl=en_US\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n<p>In West Virginia, this ad against Nick Rahall, a Christian Lebanese-American, prominently displays the phrase &#8220;Arab Americans&#8221; (he chaired Arab Americans for Obama) while scary music plays in the background:<\/p>\n<p style=\"text-align:center\"><object width=\"480\" height=\"385\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/HgMKll7cOiM?fs=1&amp;hl=en_US\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n<p>If you have other examples of racialized or anti-immigrant imagery in current campaign ads, let us know.<\/p>\n<p>UPDATE: S. Elle let us know about this ad by Senator David Vitter, of Louisiana, which is very similar to the Angle commercials:<\/p>\n<p style=\"text-align:center\"><object width=\"500\" height=\"385\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/9uvp0Jljh6U?fs=1&amp;hl=en_US\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n<p>And kantmakm provided a link to <a href=\"http:\/\/www.nationalreview.com\/battle10\/249559\/grand-junction-co-billboard-attacks-obama-michael-sandoval\">this billboard outside Grand Junction, Colorado<\/a>:<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/Vote-DemocRAT-Billboard-Grand-Junction-Colorado-10-11-10_0.jpg\" data-rel=\"lightbox-image-3\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-28200 aligncenter\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/10\/Vote-DemocRAT-Billboard-Grand-Junction-Colorado-10-11-10_0.jpg\" alt=\"\" width=\"450\" height=\"338\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>George H.W. Bush&#8217;s 1988 &#8220;Willie Horton&#8221; campaign ad is infamous for racializing fears of crime, encouraging stereotypes of African American men as violent and threatening. The ad is widely believed to have destroyed Michael Dukakis&#8217;s chances for winning the presidency, presenting him as soft on crime. It&#8217;s a classic example of race-baiting in political campaigns [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[279,2056,2125,276,85,285,1754],"class_list":["post-28182","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-objectification","tag-crimelaw","tag-immigrationcitizenship","tag-nationalismpatriotism","tag-politics","tag-raceethnicity","tag-raceethnicity-latinos"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/28182","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=28182"}],"version-history":[{"count":9,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/28182\/revisions"}],"predecessor-version":[{"id":42381,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/28182\/revisions\/42381"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=28182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=28182"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=28182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}